Retail TouchPoints

JULY 6, 2023

All in all, incorporating sustainability into the business plan and ultimately in a loyalty program will be the cornerstone of customer loyalty and will ensure that your program is as successful as it can be to strategically outshine your competition. Tausif Khiani leads Capgemini ’s Hospitality Industry Portfolio.

Customer Loyalty 272

Customer Loyalty Customer Retail Financial Services 272

Retail TouchPoints

JULY 12, 2024

Fostering and maintaining customer loyalty over the long term has enormous implications on ecommerce and physical retail, and going to the tired old playbook of faster delivery won’t ensure success. Breaking down information silos and adding some of the basics allows for a humanized AI experience that is actually pleasant.

Customer Loyalty 286

Customer Loyalty Customer Shipping Costs Shipping 286

Forrester eCommerce

NOVEMBER 12, 2020

This holiday season, maintaining (and tapping into) your customers’ loyalty has never been more critical. As you plan for holiday shopping – and the inevitable returns that will follow in January – loyalty marketers must: Show, not tell.

Gifts 485

Gifts Customer Loyalty Customer Marketing 485

Forrester eCommerce

FEBRUARY 13, 2024

I regularly have discussions with clients who want to create a loyalty program.

Customer Loyalty 259

Customer Loyalty Customer B2C Consumer 259

Groove

JULY 26, 2024

Managing customer churn and increasing lifetime value are two of the most common initiatives our marketing team is given when working with an organization to grow revenue. The reality is both of these elements can be defining KPIs for your business and a critical intersection for organizations looking to improve customer loyalty.

Customer Loyalty 195

Customer Loyalty Customer Point of Sale Accessories 195

Retail TouchPoints

JUNE 2, 2022

It’s a need that extends beyond our social behaviors into our purchasing decisions — nearly one-quarter of consumers identify a strong sense of community as the main driver of loyalty to their favorite brands. Human beings need community.

Customer Loyalty 278

Customer Loyalty Customer Events Consumer 278

Forrester eCommerce

APRIL 26, 2021

Emotion metrics can be a measure of a customer’s actual loyalty. But only when they're placed in a larger context of customer loyalty metrics. Read more.

Customer Loyalty 370

Customer Loyalty Customer Customer Experience 370

Forrester eCommerce

JANUARY 19, 2022

Emotion is key to differentiated experiences that drive customer loyalty. Contrary to popular belief, making customers feel content, happy, or delighted impacts loyalty less than making customers feel respected, understood, valued, or confident. […]. But many companies get emotion wrong.

Customer 370

Customer Customer Loyalty 370

My Wife Quit Her Job

SEPTEMBER 4, 2024

You’ll learn practical, no-nonsense tips for building stronger customer relationships and increasing repeat sales. Whether you’re just starting or looking to refine your approach, these insights will help you boost your bottom line and create lasting customer loyalty.

Customer 296

Customer Customer Loyalty eCommerce 296

Optimizely

NOVEMBER 5, 2020

By integrating your loyalty data into a CDP, you can enhance your segmentation strategy and make your customer data more useful and actionable. In this article, we’re going to look at how customer loyalty data can help you increase engagement, personalize messages, acquire new customers, and drive traffic to your sites.

Customer Loyalty 369

Customer Loyalty Article Recommendation Definition 369

Forrester eCommerce

SEPTEMBER 5, 2024

The data from Forrester’s High-Performance IT Survey, 2024, is in, and the results are clear: Businesses supported by high-performance IT shops achieve significantly stronger customer loyalty, engagements, and referrals. They also deliver better business outcomes and experience growth that is 1.8x faster than their peers.

Technology 273

Technology Customer Loyalty Customer Information 273

Retail TouchPoints

AUGUST 30, 2023

Granted, executive respondents to this survey spanned retail, supermarket, consumer goods, airlines, entertainment and media and even financial services, so these results reflect a broader view of how business leaders are thinking about loyalty. But what’s happening in retail specifically?

Customer Loyalty 264

Customer Loyalty Retail Shipping Costs Financial Services 264

Forrester eCommerce

NOVEMBER 28, 2023

Use our tips to help your email programs will perform better and grow your long-term customer loyalty this holiday season.

Customer 259

Customer Customer Loyalty Marketing B2C 259

Retail TouchPoints

JULY 31, 2024

We believe Etsy Insider can become an important lever in turning our strong brand affinity into customer loyalty,” said Simona Shakin, VP, Product and Retention Marketing at Etsy in a blog post. The program will be funded by Etsy and through a planned membership fee, with no cost to Etsy sellers. “We

Shipping Costs 289

Shipping Costs Customer Loyalty Gifts Shipping 289

Optimizely

OCTOBER 22, 2020

Loyalty programs have come a long way since Betty Crocker first introduced its box top coupons in 1929, ushering in a new era of modern customer loyalty. Today, brands no longer have to be retail icons or superpowers to be able to launch loyalty programs.

Payments 367

Payments Customer Loyalty Customer Retention Payment Services 367

Retail TouchPoints

SEPTEMBER 1, 2022

Unified commerce platform Kibo has launched Kibo Subscriptions Management, designed to help retailers drive sales and customer loyalty by enabling revenue streams from products and services offered on a subscription basis.

Subscription 290

Subscription Management Retail Customer Loyalty 290

Retail TouchPoints

DECEMBER 13, 2023

Despite the surge in online shopping, physical stores remain essential for retailers, providing a space for customers to interact with products and build deeper brand connections. A well-designed store can create a memorable brand experience that strengthens customer loyalty.

Retail 312

Retail Customer Loyalty Social Media POS 312

Retail TouchPoints

MAY 29, 2023

But with 73% of consumers saying that “a good experience is key in influencing their brand loyalties,” according to PwC , there has never been a better time for brands to relook at their processes, upgrade their antiquated technology and find a new solution that delivers a fair experience to sustain customer loyalty.

Customer Loyalty 278

Customer Loyalty Customer Experience Payment Services Social Media 278

Retail TouchPoints

MARCH 8, 2024

In his new role he’ll be responsible for driving brand awareness and customer loyalty as Lidl continues to grow its U.S. Michael Chao, who will report to Kerr, has held senior marketing roles for retailers including Dollar General, Joann Stores and Walmart. business.

Customer 278

Customer Customer Loyalty Customer Experience Marketing 278

Retail TouchPoints

APRIL 18, 2022

The brand faced issues including cart abandonment, limited shopper engagement and lukewarm customer loyalty. The Victoria, Australia-based company was resistant to using site-wide promotions to boost sales and AOV, worried that these tactics would dilute the brand’s reputation as a premium line of goods.

eCommerce 328

eCommerce Customer Loyalty eCommerce Platforms Shopify 328

Forrester eCommerce

NOVEMBER 30, 2023

The 2023 Customer Obsession Awards will recognize organizations and executives who put customers at the center of everything — and, in the process, accelerate growth, customer loyalty, and employee engagement. Learn more and nominate yourself now.

Customer 243

Customer Customer Loyalty Customer Experience B2C 243

Retail TouchPoints

DECEMBER 1, 2022

The solution was created to help retailers build their CX business case, understand their CX maturity, illuminate ways to generate ROI and help define a solid CX strategy to drive desired business and customer outcomes. Additionally, its more than 80 pre-built journeys aim to drive customer loyalty, spark upsells and lead to faster ROI.

Customer Experience 277

Customer Experience Customer Retail Customer Loyalty 277

Retail TouchPoints

OCTOBER 18, 2024

Dollar General will kick off a new customer loyalty program for its pOpshelf banner by the end of this year, offering 10 reward points for each dollar spent and a $5 reward for every 1,000 points accumulated. Exclusive loyalty program perks will include 15% birthday rewards and double points days.

Customer Loyalty 255

Customer Loyalty Download Mobile Operations 255

Retail TouchPoints

APRIL 25, 2022

Agile companies know that prioritization of the existing customer base is key to revenue growth, since more resources are needed to attract new ones.

Supplies 329

Supplies eCommerce Shipping Costs Customer Loyalty 329

Groove

OCTOBER 10, 2024

Post-Purchase Follow-Up A key to driving repeat business is to keep customers engaged after their initial purchases. They are a powerful tool for increasing customer loyalty. Tip : Use personalized product recommendations based on the customer’s previous purchases to make your follow-up emails more relevant and valuable.

Shopify 346

Shopify Merchant Services Marketing Recommendation 346

Retail TouchPoints

APRIL 7, 2022

Mericle was most recently CMO at the pool and spa maintenance and supply brand Leslie’s , where she led the company’s digital transformation, launched a customer loyalty program and added top-funnel media. Mickey Mericle. She also has held marketing leadership roles at Shutterfly, Adobe, Walmart and Target.

Marketing 306

Marketing Customer Loyalty Customer Experience Supplies 306

Retail TouchPoints

NOVEMBER 14, 2022

Competitive pricing is a key strategy to build customer loyalty and increase sales. By using AI to calculate prices based on market demand and other market conditions, you can ensure that you’re offering the best value to your customers. . This can help improve customer loyalty and help you stand out from competitors.

Customer Loyalty 360

Customer Loyalty Operations Improvements Customer Experience 360

Retail TouchPoints

MAY 20, 2022

we are building a link between multiple consumer channels and the brands they trust while keeping customer loyalty central to the experience.”. Working with Albertsons Cos.,

Shopping Carts 331

Shopping Carts Customer Loyalty Technology Mobile 331

Retail TouchPoints

DECEMBER 8, 2023

Michaels also builds customer loyalty from an early age via its Camp Creatology program for kids, which marked its 10 th year in 2023. PetSmart has been adding new ways for customers to buy its products, teaming up for on-demand deliveries with Uber Eats in April 2023 and Instacart in May.

Customer Loyalty 264

Customer Loyalty Marketing Customer 264

Retail TouchPoints

OCTOBER 16, 2024

The results in both cases demonstrate the potential benefits of AI-driven pricing for customers and retailers alike. This aligns with findings in the previously cited study, in which retailers using AI pricing reported enhanced customer loyalty, attributed to perceived pricing fairness and transparency.

Consumer 306

Consumer Retail Recommendation Customer Loyalty 306

Retail TouchPoints

FEBRUARY 21, 2023

Cutting down the number and size of deliveries is expected to improve both profitability and sustainability, and more streamlined stocking practices can help associates focus on the customer experience. “As

Technology 264

Technology Customer Loyalty Fashion Improvements 264

Retail TouchPoints

JUNE 5, 2024

This data can be applied to all sales and engagement channels, creating consistency and building customer trust, reducing returns and increasing customer loyalty. With Zoovu, merchants can use AI to collect, clean, standardize, enrich and maintain product data across brands and categories with minimal manual effort.

Customer Loyalty 261

Customer Loyalty Channel Recommendation eCommerce 261

Retail TouchPoints

JANUARY 18, 2024

That’s why gamification as a technique is becoming more popular in marketing and customer loyalty programs. Gamification can be used as a short-term strategy to drive engagement or for long-term efforts to build customer loyalty. Commerce apps in particular stand to gain from gamification strategies.

Retail 317

Retail Customer Loyalty Games Reference 317

Retail TouchPoints

NOVEMBER 8, 2023

is the true omnichannel experience — a combination of online and in-store — where we have leading brands and market share, strong store density and online presence, and a deep heritage of customer loyalty and relationships. “However, our strength as a grocery retailer in the U.S.

Food and Beverages 289

Food and Beverages Omnichannel Customer Loyalty Customer 289

Retail TouchPoints

DECEMBER 15, 2022

When we selected Salesforce, we had the ability to easily organize and unify all of our customer data to communicate in a consistent way, leading to an increase in customer loyalty and less work for our marketers.” ” Personalizing the customer journey has been at the center of Casey’s digital overhaul.

Mobile 297

Mobile Arts Customer Loyalty Customer Data 297