Retail TouchPoints

AUGUST 18, 2023

Maximizing Mobile Personalizing the user experience to enhance customer loyalty is more achievable today than ever before. By providing information that customers need within their personalized loyalty app, retailers strengthen their customer relationships. Even with in-store promotions, timing is everything.

Customer Loyalty 246

Customer Loyalty Customer Food and Beverages Marketing 246

Retail TouchPoints

MAY 10, 2024

You have a huge amount of data in different places. Getting and managing the right information for your product catalogs is a time-consuming task, and you aren’t 100% sure your data meets the quality standards necessary to keep each sale from becoming a return: accurate, complete and up-to-date. Designed for data integrity.

eCommerce 290

eCommerce Management Information Customer Loyalty 290

Retail TouchPoints

JULY 6, 2023

If they haven’t fixed the digital enablement basics, they won’t have much success moving forward with a green loyalty program. Data and privacy: Once you’ve guaranteed your digital approach is on the right track, businesses should confirm their data and privacy policy is transparent.

Customer Loyalty 272

Customer Loyalty Customer Retail Financial Services 272

Retail TouchPoints

JULY 12, 2024

Yet without retailer- and customer-specific data such as order history, customer information, buying preferences and previous engagements, as well as the ability to connect to often completely separate systems for logistics, it’s a one-way conversation with zero personalization, few good answers and plenty of frustration.

Customer Loyalty 286

Customer Loyalty Customer Shipping Costs Shipping 286

Retail TouchPoints

APRIL 7, 2022

Many factors go into customer loyalty, from the most basic (offering quality products that shoppers want) to more emotionally driven considerations. Customers that participated in the campaign both contributed to the cause but also increased their loyalty to Kroger. Barbara Connors. “We

Customer Loyalty 278

Customer Loyalty Customer Beauty and Health eCommerce 278

Retail TouchPoints

AUGUST 19, 2024

This can be done through the effective use of granular data, which will in turn help retailers maintain customer loyalty and keep their revenues steadier, regardless of fluctuations in national consumer spending rates. Data granularity refers to the level of detail in our data.

Retail 306

Retail Customer Loyalty Consumer Social Media 306

Retail TouchPoints

JUNE 5, 2024

To optimize brand and product discovery across all channels, brands have to optimize their product data. However, many merchants struggle to create, manage and update this data effectively, while integrating it with relevant customer insights.

Customer Loyalty 261

Customer Loyalty Channel eCommerce Recommendation 261

BigCommerce

MAY 1, 2018

The surfacing of the Facebook debacle involving Cambridge Analytica and the massive amounts of data collected from 87 million users, which was used to influence the 2016 presidential election, revealed big data as the powerful beast it can be. In other words, it can help you build a data-driven ecommerce business.

Payment Services 412

Payment Services Merchant Services Improvements eCommerce 412

Retail TouchPoints

FEBRUARY 17, 2021

In order to do this, retailers need to leverage valuable consumer data to create a more targeted marketing strategy. With innovative technology and data solutions, retail stores can deliver highly targeted offers to engage customers. Reward Your Most Loyal Customers. The global loyalty management market stood at $2.47

Customer Data 292

Customer Data Marketing Customer POS 292

Retail TouchPoints

JANUARY 13, 2025

According to the latest data from the National Retail Federation (NRF), merchandise returns are projected to reach an astounding $890 billion in 2024, accounting for approximately 16.9% With the holiday season just concluded, the challenge of managing merchandise returns is a reality for many retailers.

Retail 298

Retail BigCommerce B2C Channel 298

Retail TouchPoints

SEPTEMBER 11, 2024

Analyzing customer data to predict future purchases can be hard. And it doesn’t help that most companies focus far too often on preference data to anticipate what customers will want next. And I’m not especially impressed by what most companies call preference data. They can study modes. Dave Norton, Ph.D.

Customer 272

Customer Shopping Carts Social Media Recommendation 272

Groove

OCTOBER 14, 2024

Loyalty programs: Reward customers for choosing your business by offering incentives to spend more. Check out this example of how Predator Nutrition , a UK-based health and wellness company, increased its AOV by 33 percent after introducing a customer loyalty program. Reach out to us today for a consultation.

Shipping Costs 357

Shipping Costs Improvements Shipping eCommerce 357

Retail TouchPoints

JUNE 29, 2022

Two final data points highlight the pinch and how it’s making people feel. ZMG survey data reveals in no uncertain terms that shoppers are foregrounding price in their thinking while relegating brand loyalties to the back seat. First, 70% of respondents said they feel the need to budget more when shopping due to inflation.

Customer Loyalty 243

Customer Loyalty Customer Consumer Events 243

Retail TouchPoints

MARCH 10, 2025

I drew on some of my experiences as a retailer, focusing on loyalty and using customer data, Hawkins said in an interview with Retail TouchPoints. Hawkins experienced this culture gap firsthand as he helped his former company, Green Hills , develop its customer loyalty initiatives.

Retail 200

Retail Technology Customer Loyalty Books 200

365 Retail

FEBRUARY 9, 2025

In the competitive landscape of retail, fostering customer loyalty is essential for long-term success. Loyal customers provide a reliable revenue stream and contribute to brand growth by acting as ambassadors, sharing positive experiences through word-of-mouth and online reviews.

Customer Loyalty 52

Customer Loyalty Customer Retail Social Media 52

Retail TouchPoints

MARCH 26, 2025

Businesses striving to meet these expectations are turning to AI-powered knowledge graphs a cutting-edge tool that connects disparate data points to create a holistic understanding of customers. In todays data-driven world, businesses often struggle to make sense of fragmented customer information stored across multiple systems.

Customer 147

Customer Recommendation Customer Experience Travel 147

Forrester eCommerce

FEBRUARY 4, 2025

Forresters research reveals the immense value for both customers and banks of useful, convenient digital banking experiences. The right mobile banking offerings, for example, can unlock new value for a customer and differentiate a banks brand. And our broader customer experience research […]

Banking 221

Banking Customer Experience Mobile Customer 221

Retail TouchPoints

DECEMBER 24, 2024

In response to these evolving preferences, there’s a clear opportunity for retailers to leverage the market research and data-driven insights they collect from their customers to create products that resonate with their target audience and cater to their very specific needs.

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lightspeed Consumer Customer Loyalty Operations 278

Retail TouchPoints

MARCH 9, 2022

The rest are at risk of losing customer loyalty, brand affinity and revenue. A recent study found that 83% of retailers say they cannot leverage customer data to its full potential. Their ability to quickly recognize and adapt to changing conditions and customer behaviors is nearly impossible.

Retail 306

Retail Customer Data Customer Experience Social Media 306

Retail TouchPoints

NOVEMBER 14, 2023

It came down to coding: Because generative AI is built using pre-existing data and rules, it can only produce results that are similar to, or derivative of, things that have been done or said before. Let’s talk about your data. Strong data is vital. The reason for these shortcomings was fairly simple.

Retail 275

Retail Customer Loyalty Technology Consumer 275

Retail TouchPoints

JULY 21, 2022

Data privacy has come into sharper focus over the past year thanks to new state legislation and federal privacy laws like the American Data Privacy and Protection Act (ADPPA). In fact, by the end of 2024, 75% of the world’s population will have personal data protected under modern privacy regulations , according to Gartner.

Marketing 279

Marketing Consumer Information Customer Retention 279

Retail TouchPoints

NOVEMBER 6, 2024

Nearly two-fifths of shoppers were deterred from purchasing from the same brand again after their packages were stolen, illustrating the long-term impact on customer loyalty. The demographic data is also revealing. Retailers are caught in a difficult position.

Fulfillment 274

Fulfillment Shipping Costs Magento Consumer 274

Retail TouchPoints

MAY 23, 2022

Partnerships with other brands or credit card vendors can introduce new features to a loyalty program, but require more data as a result, and that data is often not in-house. Sometimes data is stored in legacy systems that are now working in overdrive to produce new workloads.

Merchant Services 264

Merchant Services Improvements Customer Experience Customer Loyalty 264

Forrester eCommerce

MAY 14, 2019

Marketing has been a story of eras: from mass marketing to the direct marketing era to digital marketing, and now data-driven marketing.

Marketing 381

Marketing Customer Loyalty Consumer Customer 381

Retail TouchPoints

MARCH 29, 2022

They want to deeply transform engagement and have more personalized relationships, gain the ability to measure at each point of contact, improve the efficiency and effectiveness of their campaigns and create long-term customer loyalty. Think Beyond First-Party Data. Increase Revenue in New Channels.

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Customer Channel Technology Improvements 244

Retail TouchPoints

OCTOBER 16, 2023

In today’s hyper-competitive ecommerce landscape, data isn’t just a buzzword. However, as stringent consumer privacy laws like GDPR and CCPA make collecting customer data more difficult, brands are having to adapt their data collection strategies to adhere to new standards. Craft tailored quizzes for meaningful insights.

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Social Media Consumer Information Marketing 278

Retail TouchPoints

APRIL 26, 2022

Brands are facing a customer data conundrum. While 49% of consumers say they’re frustrated by receiving irrelevant content and offers from brands, 45% say they aren’t comfortable sharing their personal data in exchange for more personalized experiences. Zero-Party vs. First-Party Data. So how can the two coexist?

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Customer Retail Information Consumer 242

Retail TouchPoints

JANUARY 17, 2025

Instead of merely reacting to issues, investing in solutions that enhance the customer journey can help build stronger relationships. Using advanced technologies like AI-driven support and data analytics, retailers can create a more seamless, customer-friendly experience that leads to greater trust and long-term loyalty.

Customer 162

Customer Customer Experience Recommendation Technology 162

BigCommerce

JUNE 13, 2017

It also means your customer lifetime value is low (which decreases how much you will be willing to spend on advertising –– and thus will limit your ad visibility). Growing your customer lifetime value and building long term customer loyalty takes time, though. Get S Loyalty Now to Increase Your LTV.

Shipping Costs 417

Shipping Costs Customer Customer Loyalty Social Media 417

Forrester eCommerce

SEPTEMBER 5, 2024

The data from Forrester’s High-Performance IT Survey, 2024, is in, and the results are clear: Businesses supported by high-performance IT shops achieve significantly stronger customer loyalty, engagements, and referrals. They also deliver better business outcomes and experience growth that is 1.8x faster than their peers.

Technology 273

Technology Customer Loyalty Customer Information 273

RETAIL MANAGEMENT SOFTWARE

JANUARY 8, 2025

Retaining customers not only ensures consistent revenue but also fosters brand loyalty and advocacy. In this blog, we will explore proven customer retention strategies that retail businesses can implement to boost customer loyalty and long-term success.

Customer Retention 111

Customer Retention Customer Social Media Retail 111

BigCommerce

SEPTEMBER 28, 2017

Earlier this year, Michael Mandel from Progressive Policy published a piece about the growth of ecommerce sector jobs based on the latest data from the Bureau of Labor Statistics. This guide will walk you through exactly how to: Actively use Facebook for customer service and support. Actively use text for customer service and support.

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Channel Live Chat Multi-channel Customer 402

Optimizely

MARCH 25, 2019

Zam is a data science-powered marketing assistant that lives inside the Zaius B2C CRM platform. Zam is constantly analyzing all of your customer data and serving up predictive and prescriptive insights that — with one click — you use to interact directly with the right customers and offer the right products at the right time.

Marketing 79

Marketing Customer Data B2C Demo 79

Retail TouchPoints

APRIL 25, 2022

Agile companies know that prioritization of the existing customer base is key to revenue growth, since more resources are needed to attract new ones. Retailers also need to figure in historical data and pipeline forecasting, as well as changes in policy, the economy and products that could potentially impact sales.

Supplies 329

Supplies eCommerce Shipping Costs Customer Loyalty 329

Retail TouchPoints

MAY 1, 2024

What was once a transactional pitstop becomes a destination inviting customers to develop a deeper connection to the brands they love. Combined with creativity and data-driven insights, experiential retail opens up endless possibilities. Customers become invested in earning rewards and badges.

Technology 312

Technology Arts Payments Customer Loyalty 312

Retail TouchPoints

NOVEMBER 14, 2022

Competitive pricing is a key strategy to build customer loyalty and increase sales. By using AI to calculate prices based on market demand and other market conditions, you can ensure that you’re offering the best value to your customers. This can help improve customer loyalty and help you stand out from competitors.

Customer Loyalty 360

Customer Loyalty Operations Improvements Customer Experience 360