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Best Customer Loyalty Programs: Our Favorite

Groove

Managing customer turnover and increasing lifetime value are two of the most common initiatives our marketing team is given when working with an organization to grow revenue. Best Customer Loyalty Programs: Smile.io. BigCommerce reports that it costs 5x less to retain an existing customer than it does to gain a new one.

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The Psychology Behind Customer Loyalty

Optimizely

But few brands are lucky to attain the ranks of true customer loyalty. For ecommerce brands today, the sad truth is most consumers go wherever the trends go. Sure, many of us— 77 percent, in fact —participate in some kind of customer loyalty program. Understanding customer psychology. Act on the psychology.

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Omnichannel vs. Multichannel eCommerce: Key Differences to Know

Groove

For your eCommerce business to excel, you need a plan that helps you determine how you will develop online content and engage your users. Omnichannel and multichannel eCommerce marketing tend to be the two dominant methods that internet retailers use to distribute content and determine how their content and platforms interact with each other.

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Mastering eCommerce Email List Growth: A Comprehensive Guide

Groove

Weve helped several clients set up loyalty programs. As a result, customer loyalty programs often deliver enough value that buyers are willing to provide contact information to participate. Conclusion A strong email list is the foundation of successful eCommerce marketing.

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eCommerce Marketing Software To Drive Conversions

Groove

When it comes to implementing eCommerce marketing software, many businesses don't know where to start. Whether your goal is to automate marketing or sales initiatives, improve site search, increase customer loyalty or convert more customers, there is a software for you. Klaviyo for email marketing.

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How FOMO Can Create Customer Loyalty

Optimizely

Unfortunately, your customers may have realized that same sale offers come up again and again and stopped responding. . Here are a few ecommerce marketing strategies that can create FOMO for your buyers so they become your newest loyal customers. With FOMO on your side, you can cultivate truly loyal customers.

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The Top 10 Mistakes Ecommerce Marketers Make

Optimizely

Most advice for ecommerce marketers focuses on what you should be doing to improve your brand’s marketing. Even if you’ve created a robust ecommerce marketing strategy, doing the wrong thing at the wrong moment could chase away even your very best customers. Focus on paid acquisition, not customer loyalty.