Optimizely

SEPTEMBER 12, 2017

Much like the phases of the moon, your buyers go through a series of stages as they engage with your ecommerce brand. First, an anonymous user browses your site, then makes a purchase, then another, and slowly but surely becomes a loyal customer. Here’s how to map personalized marketing to each step in the ecommerce customer lifecycle.

eCommerce Marketing 315

eCommerce Marketing Customer Marketing eCommerce 315

Optimizely

AUGUST 14, 2018

But it’s less common to come across enthusiastic fans of ecommerce brands—fans who would blindly follow certain companies and their products anywhere. . But few brands are lucky to attain the ranks of true customer loyalty. For ecommerce brands today, the sad truth is most consumers go wherever the trends go.

Customer Loyalty 268

Customer Loyalty Customer Social Media Events 268

Optimizely

DECEMBER 6, 2018

You know discounts can be effective tools to encourage new customers to make a purchase. The thinking behind discounting in ecommerce goes something like this: Once you lure in a new customer, they’ll fall in love with your product, get hooked, and come back for multiple repeat purchases. Reward your most loyal customers.

eCommerce Marketing 210

eCommerce Marketing eCommerce Marketing Events 210

Retail TouchPoints

FEBRUARY 9, 2021

and also has teamed up with e-Spirit to enhance its ecommerce customer experience. GNC also announced that it would deploy e-Spirit’s FirstSpirit Digital Experience Platform. . GNC has partnered with Target subsidiary Shipt to offer same-day delivery of its health and wellness products across the U.S.,

eCommerce 216

eCommerce Beauty and Health Customer Loyalty Customer Experience 216

Optimizely

MAY 6, 2019

First, an anonymous user browses your site, then makes a purchase, then another, and slowly, but surely, becomes a loyal customer. This is the customer lifecycle, and understanding the ins and outs of this ever-changing process is the key to effective ecommerce marketing. Outline Your Customer Lifecycle.

eCommerce Marketing 170

eCommerce Marketing Customer Marketing eCommerce 170

lateshipment

APRIL 2, 2021

eCommerce works exactly the same way. Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . eCommerce is growing (higher, further, faster).

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Groove

JULY 21, 2020

Choosing which eCommerce marketing tool to invest your time and money into is not an easy decision. Klaviyo is an email marketing tool designed specifically for eCommerce businesses. Easily import customer data into Klaviyo, and use it to personalize your content and campaigns. Klaviyo customers generated over $3.7

eCommerce 370

eCommerce Merchant Services eCommerce Marketing Customer Loyalty 370

Groove

JUNE 9, 2021

Many eCommerce marketers struggle with this concept. With an optimized eCommerce email marketing strategy you'll attract new leads, engage more contacts and convert them into customers in no time. Email Marketing Strategy Tips. 90% of all marketers have said that social media has increased exposure.

Marketing 367

Marketing Social Media Customer Loyalty Shopping Carts 367

Kissmetrics

OCTOBER 10, 2017

The most successful online stores winning at e-commerce are doing so because they’ve become absolutely obsessed with metrics. Every marketing and promotional decision is driving by the data. Driving growth in your e-commerce business requires a few key components: Setting measurable goals (key performance indicators).

eCommerce 207

eCommerce Shipping Costs eCommerce Platforms Mobile 207

Korona

MARCH 25, 2022

Given that the probability of an existing customer returning to purchase something at your store is 60-70% compared to the 5-20% chance of converting a new customer, it’s no surprise that eCommerce brands are prioritizing customer retention. 7 Ways to Improve Customer Loyalty. Simple loyalty program.

Customer Loyalty 98

Customer Loyalty eCommerce Customer Social Media 98

Omnisend

MARCH 18, 2019

Nearly 25% of business owners are selling through Read more The post How to Make Social Commerce the Key to Unlocking Customer Loyalty appeared first on Ecommerce Marketing Automation | Omnisend. As a result, there are more and more digital spaces becoming vital sales channels.

Customer Loyalty 167

Customer Loyalty Customer eCommerce Marketing Channel 167

Onilab User Guides

JULY 12, 2019

The e-commerce industry gives marketers freedom in promotional campaigns and design. The reason for that is simple: outstanding and smart marketing creates a huge buzz and can attract hundreds of new customers in no time. And behind each fail lies a marketing or design principle that was violated.

eCommerce Marketing 40

eCommerce Marketing eCommerce Marketing Social Media 40

Smile.io

MAY 18, 2023

If you’ve just started an ecommerce business (or are thinking about it), chances are you’ve thought about how you’re going to promote the brand. Aimless marketing is time-consuming, confusing, and inefficient. What is a marketing strategy? You can’t sell any products if nobody knows you exist.

eCommerce Marketing 53

eCommerce Marketing eCommerce Marketing Social Media 53

Optimizely

OCTOBER 3, 2017

For example, many B2C marketers used to rely on flash sales or coupon expirations to create a sense of FOMO. Unfortunately, your customers may have realized that same sale offers come up again and again and stopped responding. . Ask your loyal customers to: Show off the newest purchases in a photo to win a free product.

Customer Loyalty 246

Customer Loyalty Customer B2C eCommerce Marketing 246

Kissmetrics

JUNE 7, 2021

You don’t have to be an e-commerce genius to know seasonal events like Father’s Day sales present a golden opportunity to increase conversions and make some serious profits. From an e-commerce seller’s perspective, sales like these can be a powerful tool when leveraged correctly. Everybody loves a good deal.

eCommerce 219

eCommerce Marketing Social Media Events 219

Smile.io

MAY 4, 2022

If you’re an ecommerce marketer, you know growing sales to your online store is amongst your top priorities. But growing a business and engaging with new customers is always easier said than done. Don’t worry, every marketer has been there. Blog Gabrielle Policella 3. Optimize your mobile view.

eCommerce Marketing 75

eCommerce Marketing eCommerce Marketing Customer Retention 75

FastSpring

JANUARY 7, 2021

What we’re trying to say here is, loyal Thomas the Tank Engine fans become loyal customers. What is customer loyalty? Loyalty is an emotion that stems from feeling engaged in something or someone. Statistically, the majority of your future profits will come from your existing customers over new ones.

Customer Loyalty 148

Customer Loyalty Customer Toys Recommendation 148

Groove

JUNE 1, 2022

How The eCommerce Customer Decision Making Process Works. The key to making data-driven decisions is to first understand how the customer decision making process works. With this fundamental knowledge, you will be able to cater to the needs of each customer segment. They Evaluate Their Purchasing Decision.

Merchant Services 195

Merchant Services eCommerce Customer Customer Loyalty 195

BigCommerce

FEBRUARY 23, 2018

That’s what we’ll cover today, teaching you how to Implement a customer loyalty program that works for your brand. We’ll cover: What an ecommerce customer loyalty program is. The various components involved in building out a customer loyalty program. What is a Customer Loyalty Program?

Customer Loyalty 378

Customer Loyalty eCommerce Improvements Shipping Costs 378

Optimizely

JULY 19, 2018

We’ve all had that moment of jubilation when a coupon code magically appears while we’re browsing items on an ecommerce site. In today’s ecommerce landscape, this insatiable need to snag a discount before placing an order speaks to the price-obsessed consumer mindset today. Shoppers all but expect an incentive to buy. Click To Tweet.

eCommerce 333

eCommerce Shipping Costs Customer Loyalty Shipping 333

Omnisend

SEPTEMBER 5, 2023

Reading Time: 9 minutes In the world of ecommerce, SMS marketing is a transformative tool for reshaping customer engagement. However, we have seen that crafting strategic, concise, and personalized text messages that resonate with your customers can drive phenomenal results.

eCommerce 88

eCommerce Marketing Shopping Carts Shipping Costs 88

Groove

FEBRUARY 18, 2022

eCommerce automation is pivotal to increasing organizational efficiency which saves time and money. Automating various parts of the marketing and sales process helps to streamline business operations. Klaviyo flows allow merchants to automate their communications with prospects, leads and customers. VIP Customer Flow.

Merchant Services 195

Merchant Services Shopping Carts eCommerce Shipping Costs 195

Retail TouchPoints

DECEMBER 2, 2021

Ecommerce sales are projected to reach $908.73 There are several main threat vectors that cybercriminals use when attempting to compromise an ecommerce site, and each has its own unique method of protection. The bots “stuff” usernames and passwords into ecommerce sites, attempting to gain access. Holding Sites for Ransom.

Payment Services 261

Payment Services eCommerce Payments Cryptocurrencies 261

Groove

JULY 16, 2020

We encourage all of our clients and eCommerce businesses across the board to create a promotional plan in advance. In addition to the strategies we shared to help prepare for last year's holiday, we're sharing 5 more Black Friday promotion tips to help drive eCommerce sales this year: Offer more than one discount code.

eCommerce 259

eCommerce Social Media Recommendation Games 259

365 Retail

MARCH 8, 2023

In 2022, roughly 1 billion consumers shopped on e-commerce channels across China, generating 45.3% As one of the world’s largest e-commerce markets in terms of sales, retailers and brands should look to China to keep on top of key trends, innovations, and consumption behaviours. of all retail sales online.

eCommerce 71

eCommerce Outdoor eCommerce Marketing Hobbies 71

ecomdash

AUGUST 6, 2019

Summer is here and that means that it’s time to start thinking about back-to-school marketing, sales, and promotions. For ecommerce retailers, the next couple of months have the potential to be a lucrative sales period. To help you take advantage of the season, we have five marketing tactics to target back to school shoppers below.

eCommerce Marketing 60

eCommerce Marketing Marketing eCommerce Social Media 60

Ecommerce Platforms

JANUARY 22, 2019

BigCommerce has solid built in marketing features, and you also probably have a great marketing plan in place, but there are also a lot of BigCommerce marketing apps and extensions available that make the process a lot easier and more streamlined. Here are my favorite apps to supercharge your marketing (in no particular order).

BigCommerce 171

BigCommerce eCommerce Marketing Merchant Services 171

Optimizely

OCTOBER 31, 2017

It’s just not worth it to try to beat Amazon in the world of ecommerce. . And Amazon is rapidly expanding into new markets like groceries, fashion , and even fitness. And Amazon is rapidly expanding into new markets like groceries, fashion , and even fitness. Offer a great customer experience. from last year.

eCommerce 569

eCommerce Shipping Costs Definition Customer Experience 569

Algopix

FEBRUARY 22, 2024

In recent years, Amazon FBA private labeling has emerged as a highly lucrative opportunity for entrepreneurs aiming to carve their niche in the e-commerce industry. Leveraging Amazon’s FBA program allows sellers to streamline logistics and focus on product development, branding, and marketing.

Shipping Costs 86

Shipping Costs eCommerce PPC Social Media 86

lateshipment

MAY 5, 2021

New small business owners find it difficult to understand why their eCommerce businesses grow slowly. Not only does website engagement keep your new visitors interested in learning about your company, but it also helps retain existing customers. For eCommerce websites, the hierarchical model is the most suitable option.

eCommerce 130

eCommerce Social Media Shipping Costs Reference 130

Optimizely

DECEMBER 19, 2017

These are all incredibly specific buyers who are all looking for something very different from an ecommerce brand. As a B2C marketer, you can’t market to everyone or you’ll sell to no one. You have to specifically target your ideal customers, and to do that, you must really understand your top buyers.

Customer 300

Customer eCommerce B2C Fashion 300

eCommerceFuel

FEBRUARY 16, 2021

Most entrepreneurs make the mistake of underestimating the benefits that a wholesale channel can add to their eCommerce business. But any eCommerce business, big or small, can sell to both consumers and retailers at a wholesale price. Higher customer retention. An enlarged market share. Boost Your Customer Lifetime Value.

eCommerce 59

eCommerce Shipping Costs B2C B2B 59

Optimizely

JULY 26, 2018

Ecommerce is more competitive than ever. Marketers everywhere are all hyper-aware that the cost of paid ads is rising across platforms, Amazon continues to gobble up the market, and new ecommerce brands pop up each day. Instead, you have to build a strong brand that centers around customer loyalty and customer retention.

Webinar 150

Webinar eCommerce Customer Retention B2C 150

Optimizely

NOVEMBER 29, 2018

Whether you’re welcoming an influx of new customers from Black Friday and Cyber Monday or planning for growth next quarter, it’s always a good time to assess how new customers fit into your ecommerce brand’s overall marketing goals. Does your message stand out in a noisy ecommerce market?

eCommerce 252

eCommerce Customer Social Media Customer Loyalty 252

BigCommerce

JUNE 2, 2020

Referrals are nothing new to the world. Back in the day, villagers would tell their neighbors about the best cobbler…

Marketing 388

Marketing eCommerce Customer Loyalty eCommerce Marketing 388

Groove

MARCH 24, 2022

Selecting an eCommerce marketing agency for your BigCommerce online store is a crucial step in achieving your eCommerce goals. As an Elite BigCommerce Partner Agency , our certified team is available to assist in growing your mid-market business with BigCommerce Enterprise. What Is An eCommerce Marketing Agency?

BigCommerce 195

BigCommerce B2C eCommerce Marketing B2B 195

BigCommerce

FEBRUARY 13, 2018

When it comes to ecommerce, a word that first comes to mind is growth. Ecommerce expert Gary Hoover’s research shows that just in the last 14 years, the growth of ecommerce companies has skyrocketed across the board. In fact, growth projections estimate that by 2022, ecommerce revenues will exceed $638 billion in the U.S.

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417