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Note to Retailers: How to Maximize the Post-Purchase Experience With a Modern Order Management System

Retail TouchPoints

A positive post-purchase experience is crucial for customer loyalty and retention, brand trust and positive word-of-mouth. This includes real-time notifications for order status, shipping information, refund status and any potential delays. Contact center support is critical as well.

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Mastering eCommerce Email List Growth: A Comprehensive Guide

Groove

Although we dont recommend restricting access to all of your content, gating pieces that appeal to lower-funnel audiences can be a fantastic way to collect contact information. Plus, these users are typically motivated to learn more, so theyre more willing to provide contact information.

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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customersloyalty is no longer confined to programs and points. Be Transparent About Inventory Challenges .

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The New Retail Frontier: Where Sustainability Meets Customer Loyalty

Retail TouchPoints

While most consumers are aligned with how their information is being used, it’s important to be as clear as possible about what detail is being collected, how it’s being used, and especially the value of the information being used. Measurement: Measuring the health of your sustainable loyalty program is also crucial.

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Cracking the Code of Customer Loyalty in 2024 Means Prioritizing Customer Lifetime Value Over Speed

Retail TouchPoints

Yet without retailer- and customer-specific data such as order history, customer information, buying preferences and previous engagements, as well as the ability to connect to often completely separate systems for logistics, it’s a one-way conversation with zero personalization, few good answers and plenty of frustration.

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Strengthening Customer Loyalty in Today’s Market

Retail TouchPoints

Maximizing Mobile Personalizing the user experience to enhance customer loyalty is more achievable today than ever before. By providing information that customers need within their personalized loyalty app, retailers strengthen their customer relationships.

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4 Key Elements for a Successful Customer Loyalty Program

Groove

Managing customer churn and increasing lifetime value are two of the most common initiatives our marketing team is given when working with an organization to grow revenue. The reality is both of these elements can be defining KPIs for your business and a critical intersection for organizations looking to improve customer loyalty.