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The New Retail Frontier: Where Sustainability Meets Customer Loyalty

Retail TouchPoints

All in all, incorporating sustainability into the business plan and ultimately in a loyalty program will be the cornerstone of customer loyalty and will ensure that your program is as successful as it can be to strategically outshine your competition. Tausif Khiani leads Capgemini ’s Hospitality Industry Portfolio.

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Meet Zam: Your Marketing Assistant

Optimizely

We have someone you MUST meet! Zam is constantly analyzing all of your customer data and serving up predictive and prescriptive insights that — with one click — you use to interact directly with the right customers and offer the right products at the right time. Zam (like Sam, but with a ‘Z’). WATCH LIVE DEMO.

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Note to Retailers: How to Maximize the Post-Purchase Experience With a Modern Order Management System

Retail TouchPoints

A positive post-purchase experience is crucial for customer loyalty and retention, brand trust and positive word-of-mouth. Jay Topper is Chief Customer Officer for fabric, Inc. , It encompasses the period after the purchase is made, extending from order confirmation to product delivery and beyond.

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Navigating the Tariff Era: A Strategic Roadmap for Retailers

Retail TouchPoints

Building Resilience for the Future The complexity of navigating the return of tariffs underscores the importance of adopting proactive strategies that strengthen supply chain networks and foster deeper customer loyalty. Nearshoring production can reduce logistical risks and tariffs.

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Loyalty 101: How To Turn Browsers Into Buyers For Lasting Engagement

Speaker: Shaunna Bruton, Danielle Wyllie, and Kailey Holmes

Say goodbye to one-size-fits-all retail, and say hello to experiences that keep your customers coming back for more! Customer loyalty isn’t just earned - it’s cultivated through meaningful engagement with the help of data.

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Michaels’ Camp Creatology: Driving Customer Loyalty with Creativity and Convenience

Retail TouchPoints

Parents and caregivers are always on the lookout for activities to keep their kids engaged during the summer months, and Michaels has tapped into this need — and not coincidentally, creating new opportunities to build customer loyalty — through Camp Creatology.

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How Kroger Strengthened Customer Loyalty by Sharing its ‘Passion’ for Sustainability

Retail TouchPoints

Many factors go into customer loyalty, from the most basic (offering quality products that shoppers want) to more emotionally driven considerations. But that also signals that ecommerce isn’t meeting their needs. There’s an overall opportunity for both retailers and brands to help customers lead a healthier lifestyle.