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Holiday Shopping Trends and Payments Innovations: Experience as Competitive Advantage

Retail TouchPoints

This is an opportunity to not only capture share of wallet but also build lasting customer loyalty and trust. Payments technology is central to the shopping experience. During the holiday rush the security and ease of the payments experience can be as crucial as product price or availability.

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How Subscription Merchants can Prevent Chargebacks on Recurring Payments

Retail TouchPoints

In fact, the financial services firm UBS projects that the market will hit $1.5 Yet despite that robust figure, there is a looming challenge for merchants — chargebacks. Chargebacks occur when funds are withdrawn from a merchant’s account due to a customer dispute. trillion by 2025. So what exactly are chargebacks?

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Best Merchant Services

Kissmetrics

Merchant services exist to help businesses process credit card payments. Regardless of what you call them, choosing the best merchant service isn’t easy. That’s why, in this guide, I’m catering to each type of business and finding the right merchant service for your needs. Aggregators.

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Shopify Email Marketing Strategies: Using Campaigns & Automation to Grow Your Business

Groove

For Shopify merchants , email marketing presents one of the best ways to engage with customers and drive sales. Shopify Email Marketing Overview Email marketing for Shopify involves strategically using email communication to build relationships with your customers, promote your products, and drive traffic to your online store.

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Harness the Power of BNPL to Build Stronger Brand Equity

Retail TouchPoints

In an increasingly competitive marketplace, retailers are now facing the challenge of capturing and maintaining market share and keeping their customers loyal. The good news is that since its global popularization in 2020, Buy Now Pay Later (BNPL) has become a real game-changer for merchants looking to boost their business.

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Turning Criticism into Opportunity: A Guide for Merchants to Deal with Negative Online Reviews

Retail TouchPoints

As a business owner, negative reviews on your product or service can be distressing and damage your reputation and revenue, regardless of whether you are a beginner or an experienced entrepreneur with multiple exits. It also provides an opportunity to obtain additional feedback and improve your business processes.

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The eCommerce Customer Decision Making Process Simplified

Groove

How The eCommerce Customer Decision Making Process Works. The key to making data-driven decisions is to first understand how the customer decision making process works. With this fundamental knowledge, you will be able to cater to the needs of each customer segment. deodorant manufacturers). Conclusion.