Retail TouchPoints

OCTOBER 27, 2021

Top-line findings from a recent Sensormatic survey reveal that while in-store shopping is expected to rise through the holiday season, what consumers are looking for while they’re there is for retailers to provide insight into product availability and alternative fulfillment offerings.

Consumer 253

Consumer Supplies Fulfillment Technology 253

Wiser

SEPTEMBER 27, 2023

Customer satisfaction surveys are an invaluable tool for businesses seeking to improve their performance and stay ahead of the curve in an increasingly competitive market landscape. These surveys provide direct insights from the very people who matter most—customers. Surveys are not just questionnaires.

Customer 146

Customer Retail Customer Retention Improvements 146

RTP blog

SEPTEMBER 17, 2018

According to a study by Bond Brand Loyalty, the average customer belongs to more than 14 loyalty programs; however, they are only active in about half of them. The lack of activity indicates that brands struggle to remain relevant with the customers that have opted into their loyalty program.

Customer Loyalty 150

Customer Loyalty Customer Customer Data Marketing 150

Smile.io

NOVEMBER 15, 2023

Loyal customers are the ones who eagerly await every product release you announce and shout your brand from the rooftops. But what exactly is customer loyalty? We’re going back to basics in this post to learn what customer loyalty is.   Table of Contents  What is customer loyalty?

Customer Loyalty 62

Customer Loyalty Customer Beauty and Health Food and Beverages 62

Retail TouchPoints

OCTOBER 16, 2024

A recent study by Coresight Research and Competera found that 92% of surveyed U.S. It then recommends prices aimed at achieving set performance metrics, such as balancing customer satisfaction, profitability and sales across product portfolios.

Consumer 268

Consumer Retail Recommendation Customer Loyalty 268

Forrester eCommerce

JANUARY 17, 2024

We asked over 39,000 Canadian consumers in our annual Customer Experience Benchmark Survey about their likelihood to recommend brands that they interacted with in the past 12 months, using the standard NPS […]

Customer Experience 293

Customer Experience Recommendation Consumer Customer 293

lateshipment

APRIL 2, 2021

Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . 91% of consumers are more likely to shop with brands that provide relevant offers and recommendations. hot and trendy.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Retail TouchPoints

JUNE 13, 2024

Fast-forward to today, and grocers have a fresh opportunity to reclaim customer loyalty by leveraging these expectations and focusing on what customers really want: great deals, a seamless shopping experience through technology and product selections that match their personal preferences. Swiftly survey, completed in June 2023.

Food and Beverages 206

Food and Beverages Marketing Mobile Customer Loyalty 206

Retail TouchPoints

OCTOBER 16, 2023

Interactive product recommendation quizzes not only engage customers but also create a sense of participation and entertainment, making customers more willing to provide valuable zero-party data in exchange for a tailored shopping journey. Amplify insights through targeted surveys.

Social Media 258

Social Media Consumer Information Marketing 258

Retail TouchPoints

SEPTEMBER 19, 2023

Customer experience (CX) optimization is a necessity for ecommerce retailers and other online businesses that want to convert visitors, drive sales and cultivate customer loyalty. However, these searching customers are not always finding what they’re looking for.

Customer Experience 240

Customer Experience Customer eCommerce Customer Loyalty 240

Retail TouchPoints

OCTOBER 9, 2024

Retailers now have the tools to deliver highly tailored content that resonates with individual customer preferences, enhancing the overall shopping experience. This level of personalization goes beyond just recommending products — it’s about creating a seamless journey where every interaction feels relevant and valuable.

Retail 259

Retail Presentation Technology Customer Loyalty 259

Retail TouchPoints

MAY 1, 2024

Tailoring the shopping experience to individual preferences, like offering personalized product recommendations and customized promotions, is a psychological strategy that makes customers feel valued and understood, leading to a positive brand perception. Customers become invested in earning rewards and badges.

Technology 282

Technology Arts Payments Customer Loyalty 282

Sailthru

FEBRUARY 5, 2019

In research sponsored by Mastercard, “The Age of Personalization: Crafting a Finer Edge,” HBR surveyed 600 business executives in various industries about personalization. According to HBR’s survey, 90% of business executives agreed that customers expect organizations to know their interests and anticipate their needs.

Recommendation 60

Recommendation Customer Experience Customer Loyalty Customer Data 60

Retail TouchPoints

MARCH 18, 2022

They are well-positioned to boost customer loyalty among their eco-conscious consumers, as well as potentially attract new shoppers. A logical next step is for merchants to educate themselves about the sustainability of the brands and items they sell, particularly in the apparel space. In fact, half of the 1,000 U.S.

Apparel 290

Apparel Consumer Retail Fashion 290

Retail TouchPoints

NOVEMBER 14, 2023

Because while good data can help to create the kind of personalized experiences that drive business growth, offer value to the consumer and build lasting customer loyalty, there’s a catch — consumers are hesitant about sharing their data. Increasing revenue: There’s also a gold mine here that AI can help businesses to uncover.

Retail 222

Retail Customer Loyalty Technology Consumer 222

Optimizely

JUNE 10, 2020

And, with new ecommerce brands seemingly popping up daily, it’s essential that brands focus on building loyalty within their customer base. So, how do you differentiate your brand and create serious customer loyalty? Many Sephora shoppers seek out the Rouge (top tier loyalty membership level) as a badge of honor.

Customer Loyalty 195

Customer Loyalty eCommerce X-cart Outdoor 195

BigCommerce

FEBRUARY 23, 2018

That’s what we’ll cover today, teaching you how to Implement a customer loyalty program that works for your brand. We’ll cover: What an ecommerce customer loyalty program is. The various components involved in building out a customer loyalty program. What is a Customer Loyalty Program?

Customer Loyalty 378

Customer Loyalty eCommerce Improvements Shipping Costs 378

365 Retail

NOVEMBER 13, 2024

Promotional products are more than just free giveaways—they’re powerful tools that help brands make a lasting impression on customers. In today’s bustling retail landscape, these branded items play a growing role in creating memorable experiences and building customer loyalty.

Customer Loyalty 52

Customer Loyalty Retail Gifts Social Media 52

365 Retail

OCTOBER 30, 2023

In an era marked by financial caution, the dynamics of shopper loyalty are shifting, particularly in light of the ongoing cost-of-living crisis. This means businesses need to look after their customers better than ever. Almost half (49%) shop with community benefits in mind, while 48% are keen to support their local business owners.

Small Business Retail 109

Small Business Retail Shipping Costs Customer Experience Customer 109

Retail TouchPoints

JUNE 17, 2024

Technology has permeated every aspect of customer loyalty, providing brand marketers with more tools to engage customers. When it comes to card-linked offers, a recent survey reveals that significantly more consumers prefer “percent-off” cash-back discounts as opposed to “fixed dollar off” or buy-one-get-one (BOGO).

Merchant Services 243

Merchant Services Retail Payments Gifts 243

Retail TouchPoints

JUNE 27, 2022

How can businesses position themselves to attract consumers and deliver an exceptional in-store experience that builds customer loyalty and drives sales? Frontline sellers hold powerful influence over customer purchasing behavior. Still, these influencer recommendations do not come cheap. So what’s the plan?

Retail 252

Retail Recommendation Games Consumer 252

RTP blog

JUNE 10, 2019

At the same time, the notion of customer loyalty has never been more important. According to the Wharton School’s Marketing Metrics , the probability of selling to an existing customer is 14X more than attracting a new one. The idea is to gain a 360° picture of customers with deeper levels of insight.

Customer 150

Customer Customer Loyalty Social Media Recommendation 150

eCommerceFuel

OCTOBER 1, 2020

Customer loyalty is the key to customer retention, meaning repeat customers for your business. The fundamental goal for an eCommerce shop is to attract customers, and ultimately keep them coming. Adapted from a traditional shop model, an eCommerce customer loyalty program is essential for customer retention.

Customer Loyalty 44

Customer Loyalty eCommerce Customer Shipping Costs 44

Retail TouchPoints

JULY 24, 2023

Navigating these touch points can be challenging, but the potential rewards, like enhanced customer loyalty, are worth the additional effort. Retailers also have the opportunity to populate emails with recommendations for items the shopper looked at but didn’t buy, discounts for their favorite products and more.

Small Business Retail 218

Small Business Retail Marketing Retail Social Media 218

Kissmetrics

AUGUST 6, 2021

To better understand your audience, use: Audience research tools like surveys and quizzes to gather demographic and psychographic data on your target audience. This way, you can ensure each touchpoint is meaningful, resulting in a positive CX and, ultimately, higher customer retention rates. Define the rules of your loyalty program.

Customer Retention 302

Customer Retention Customer Payment Services BigCommerce 302

Retail TouchPoints

JULY 10, 2023

Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past. It leverages hyper-localized search combined with millions of product attributes to recommend products.

Merchant Services 267

Merchant Services Shipping Costs Retail Social Media 267

Kissmetrics

JANUARY 17, 2022

A popular use for such messaging is product recommendations, like this one from Groupon , which focuses on pampering experiences a customer may appreciate. Product Recommendations. For example, a razor company might see you purchased a razor a few weeks ago and recommend a shaving cream. Dynamic Websites. past purchases.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Retail TouchPoints

SEPTEMBER 3, 2020

During the busy holiday season, digital return rates can spike to 30% ; and Return policies and experiences have a significant impact on customer loyalty. In a survey of consumers conducted by Doddle , 84% said a positive returns experience encourages them to shop with a retailer again.

Shipping Costs 327

Shipping Costs eCommerce Merchant Services Retail 327

Groove

NOVEMBER 12, 2020

Modern-day businesses will struggle to be successful if they don't understand who their customers are. Understanding your customers and your audience is at the core of inbound marketing , which is the ideology of attracting, engaging and delighting customers. Identify Your Customers' Biggest Pain Points. Ask For Feedback.

Customer Experience 249

Customer Experience Improvements Customer Social Media 249

Wiser

JULY 11, 2022

It’s essential that your business is able to engage shoppers, build customer loyalty, and drive sales. But developing an effective retail strategy takes more than just attracting customer attention. With the right strategies in place, there are many possible benefits for your business, including: Attracting new customers.

Social Media 146

Social Media Retail Customer Loyalty Consumer 146

Retail TouchPoints

JULY 21, 2022

To truly understand the impact of all these forces on consumers and the brands that market to them, Qonsent surveyed 1,000 U.S. But a separate survey from Motive.co adults and 125 marketers. Nearly all ( 94% ) consumers agreed that it was important to have control over the information they shared with companies and how it was used.

Marketing 269

Marketing Consumer Information Customer Retention 269

Kissmetrics

NOVEMBER 5, 2020

The very first step in a customer journey map is the core demographic information about your customers, such as: Gender Age range Job title Job responsibilities Salary Region Company size. If not, a survey can give you a clear picture of who your audience is and what they do. She organizes and prioritizes campaigns.

Customer 349

Customer Social Media Comparison Shopping Information 349

Smile.io

MAY 15, 2024

. - There are many scaling strategies for commerce brands—laying the foundation for growth, enhancing operational efficiency, expanding market reach, focusing on customer loyalty, and adding programs like Smile.io to retain customers. Adding points, VIP, or referral programs with Smile.io has to offer.

Payment Services 53

Payment Services Merchant Services eCommerce Payments 53

Omnisend

JANUARY 5, 2024

Cross-selling is the practice of recommending items related to a product that a customer has recently purchased. They are of relevance to the customer and increase business revenue. This is because the customer has already shown interest in the product. This data helps you make more personalized recommendations.

Shipping Costs 89

Shipping Costs Recommendation eCommerce Customer Loyalty 89

Smile.io

FEBRUARY 23, 2022

The key to creating these brand advocates is a little something called loyalty marketing. And while having a customer loyalty program is a great tool, it’s not the end all be all. Loyalty marketing involves every part of the customer journey and when done correctly is a great growth strategy.

Marketing 82

Marketing Customer Loyalty Customer Retention Social Media 82

UpSellIt

MARCH 22, 2023

Give relevant and limited suggestions, rather than overloading customers with too many options. Maximize sales by offering just two to three well-targeted upsell recommendations. Get to the root of your customer’s problem and find out what they need. And personalized experiences build customer loyalty.

Payments 78

Payments Payment Services Recommendation Customer Loyalty 78

Smile.io

SEPTEMBER 17, 2024

  What is a Repeat Customer, and Why are they Profitable? Repeat customers are more profitable than one-time shoppers. Learn the definition, benefits, and ways to identify and increase repeat customers. Loyalty & Reward Program Insights from Smile.io Loyalty & Reward Program Insights from Smile.io

Shopify 46

Shopify Merchant Services Subscription Customer Retention 46