Smile.io

NOVEMBER 15, 2023

Loyal customers are the ones who eagerly await every product release you announce and shout your brand from the rooftops. But what exactly is customer loyalty? We’re going back to basics in this post to learn what customer loyalty is.   Table of Contents  What is customer loyalty?

Customer Loyalty 62

Customer Loyalty Customer Beauty and Health Food and Beverages 62

365 Retail

JUNE 5, 2024

In such a landscape, building strong customer loyalty is a necessity for retail businesses, and one of the most effective tactics they should have in their marketing toolkit is loyalty programs. What is a customer loyalty program? Both brands are incredible case studies when it comes to fostering customer loyalty.

Customer Loyalty 52

Customer Loyalty Customer Retail Customer Retention 52

SellBrite

JUNE 7, 2017

That’s why you need to develop post-purchase strategies: in order to enhance customer loyalty and drive revenue. Have you enrolled customers who just made a purchase in your brand’s loyalty program? Maybe, you send them surveys to find out what they’re really thinking? Run a post-purchase survey.

Customer Loyalty 161

Customer Loyalty Social Media Customer Customer Retention 161

Retail TouchPoints

AUGUST 19, 2024

This can be done through the effective use of granular data, which will in turn help retailers maintain customer loyalty and keep their revenues steadier, regardless of fluctuations in national consumer spending rates. Privacy and customer satisfaction are now closely intertwined.

Retail 289

Retail Customer Loyalty Consumer Social Media 289

lateshipment

APRIL 2, 2021

Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . You can also focus on the channels where your customers go the most and sell to them there.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Retail TouchPoints

OCTOBER 16, 2023

By leveraging the quiz format creatively, brands can transform casual browsers into engaged participants, resulting in a win-win situation where customers feel heard and understood, and brands gain actionable insights for targeted marketing endeavors. Amplify insights through targeted surveys.

Social Media 258

Social Media Consumer Information Marketing 258

Retail TouchPoints

MAY 29, 2023

But with 73% of consumers saying that “a good experience is key in influencing their brand loyalties,” according to PwC , there has never been a better time for brands to relook at their processes, upgrade their antiquated technology and find a new solution that delivers a fair experience to sustain customer loyalty.

Customer Loyalty 256

Customer Loyalty Customer Experience Payment Services Social Media 256

Retail TouchPoints

JANUARY 24, 2024

According to the survey , 65% of respondents use search engines as their primary method for finding products, and 60% frequently utilize B2B marketplaces like Amazon Business for their purchases. Given these trends, developing a robust omnichannel strategy is becoming increasingly critical for companies.

B2B 220

B2B eCommerce BigCommerce Omnichannel 220

lateshipment

AUGUST 31, 2023

Gen Z vs the Millennials vs the Gen X An average working-age person consumes social media 2 ½ hours per day. They depend on social media platforms to get gift ideas and this generation embraces the ‘Buy Now, Pay Later’ payment model. Social Commerce: Scroll, Tap, Shop Social media is the new search engine.

Consumer 130

Consumer eCommerce Social Media Payment Services 130

Wiser

JULY 11, 2022

It’s essential that your business is able to engage shoppers, build customer loyalty, and drive sales. But developing an effective retail strategy takes more than just attracting customer attention. With the right strategies in place, there are many possible benefits for your business, including: Attracting new customers.

Social Media 146

Social Media Retail Customer Loyalty Consumer 146

365 Retail

NOVEMBER 13, 2024

Promotional products are more than just free giveaways—they’re powerful tools that help brands make a lasting impression on customers. In today’s bustling retail landscape, these branded items play a growing role in creating memorable experiences and building customer loyalty.

Customer Loyalty 52

Customer Loyalty Retail Gifts Social Media 52

Kissmetrics

AUGUST 31, 2021

Nowadays, most social media apps let you post a variety of content formats including photos, audio clips, long-form text, and videos. Seven in ten Americans use social media today. Do that for a week, just to learn how different media platforms work. Social Media Strategies.

SEO 357

SEO Social Media Blog Article 357

Retail TouchPoints

JULY 24, 2023

Navigating these touch points can be challenging, but the potential rewards, like enhanced customer loyalty, are worth the additional effort. Shoppers are inundated with marketing information from retailers in their email inboxes, on social media, across in-store touch points and more.

Small Business Retail 218

Small Business Retail Marketing Retail Social Media 218

Kissmetrics

AUGUST 6, 2021

To better understand your audience, use: Audience research tools like surveys and quizzes to gather demographic and psychographic data on your target audience. Social media platforms and tools like Facebook’s Audience Insights tools to better understand your audience demographics. Design an Effective Customer Loyalty Program.

Customer Retention 302

Customer Retention Customer Payment Services BigCommerce 302

Retail TouchPoints

MAY 1, 2024

Additionally, consumers look for social experiences where they can readily access and feel products with friends and family. Human-Centric Design for Customer Loyalty Winning customer loyalty starts with a human-centric design grounded in behavioral economics and analytics.

Technology 282

Technology Arts Payments Customer Loyalty 282

Retail TouchPoints

JULY 27, 2023

Of course we’re very focused on things like social media — we have tens of millions of followers thanks to our brand and social media teams. The industry’s unemployment rate for June 2023 was 4.9% , compared to the national rate of 3.6%.

Social Media 218

Social Media Multichannel Customer Loyalty Reference 218

Retail TouchPoints

JUNE 17, 2024

Technology has permeated every aspect of customer loyalty, providing brand marketers with more tools to engage customers. Today, marketing programs are more comprehensive and measurable than ever, inclusive of apps, social media accounts, finely tuned promotions, influencer collabs, gift cards and more.

Merchant Services 243

Merchant Services Retail Payments Gifts 243

BigCommerce

NOVEMBER 13, 2017

For creating a content asset that drove thought leadership, revenue and customer loyalty. This led to the creation of the Australian Craft Beer Survey. The idea behind this survey was to create a publicly released report that changed how Beer Cartel as a business was thought of by consumers, suppliers and the industry at large.

BigCommerce 227

BigCommerce Marketing Food and Beverages Social Media 227

lateshipment

JULY 14, 2021

Leverage the Power of Social Media. Social media is one of the most powerful tools in the modern business world. It drives traffic to a brand and also builds solid relationships between customers and brands. For instance, social media can work as an excellent platform for answering customer queries.

Improvements 130

Improvements Customer Social Media Shipping Costs 130

Retail TouchPoints

SEPTEMBER 3, 2021

CX teams have the power of being able to listen at the various touch points as part of their transactional and relationship surveys. They also have the power to analyze feedback from open comments from social media and review sites. Customer Priorities and Touch Points.

Marketing 296

Marketing Customer Social Media Customer Experience 296

Kissmetrics

NOVEMBER 5, 2020

The very first step in a customer journey map is the core demographic information about your customers, such as: Gender Age range Job title Job responsibilities Salary Region Company size. If not, a survey can give you a clear picture of who your audience is and what they do. Understanding the Buyer’s Needs.

Customer 349

Customer Social Media Comparison Shopping Information 349

Retail TouchPoints

MARCH 3, 2022

For example, you might offer a flash sale just for the customers in your loyalty program or on your email list — or at least offer them a preview window of a couple of hours before you announce the sale to everyone. Customers are even less forgiving of fraud than of false positives. ATO fraud against U.S.

Merchant Services 225

Merchant Services Shipping Costs Payments Payment Services 225

Retail TouchPoints

FEBRUARY 28, 2023

Our recent survey of North American, UK and APAC consumers — which is the basis of an upcoming Eagle Eye report — found similar trends globally: 61% of shoppers worldwide are using money-saving tactics like seeking out on-sale items and coupons more often. Seizing the Moment That opportunity lies in the retail loyalty program.

Retail 251

Retail Books Consumer Social Media 251

eCommerceFuel

OCTOBER 1, 2020

Customer loyalty is the key to customer retention, meaning repeat customers for your business. The fundamental goal for an eCommerce shop is to attract customers, and ultimately keep them coming. Adapted from a traditional shop model, an eCommerce customer loyalty program is essential for customer retention.

Customer Loyalty 44

Customer Loyalty eCommerce Customer Shipping Costs 44

lateshipment

MAY 21, 2021

Statistics suggest that about 80% of businesses still rely on it to maintain their customer retention rate. Since 60% of customers say email is their preferred promotion channel, sending a surprise email with freebies, discounts will serve as an even more powerful retention incentive. Create a customer loyalty program.

Customer Retention 130

Customer Retention eCommerce Customer Social Media 130

Groove

NOVEMBER 12, 2020

We strongly recommend following up with customers post-purchase to see if your products/services met or exceeded their needs. Also, dedicate time to see how your customers are talking about your brand on social media. Customers love gaining rewards with each purchase, and it inspires them to come back to your store again.

Customer Experience 249

Customer Experience Improvements Customer Social Media 249

Retail TouchPoints

JULY 10, 2023

Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past. Assistive customer service. Improving customer service has long been a priority for retailers large and small.

Merchant Services 267

Merchant Services Shipping Costs Retail Social Media 267

Optimizely

JUNE 10, 2020

And, with new ecommerce brands seemingly popping up daily, it’s essential that brands focus on building loyalty within their customer base. So, how do you differentiate your brand and create serious customer loyalty? Many Sephora shoppers seek out the Rouge (top tier loyalty membership level) as a badge of honor.

Customer Loyalty 195

Customer Loyalty eCommerce X-cart Outdoor 195

GetElastic

NOVEMBER 8, 2019

Still, those brands that can develop and maintain the best customer relationships are going to end up on top and ensure long-term success. Here are five ways to improve those customer relationships: 1. Reward loyalty. You don’t need to implement all of these but adopt those that make sense for your customers and business model.

Social Media 158

Social Media Customer eCommerce Customer Loyalty 158

Wiser

JULY 25, 2023

Effective promotion not only creates awareness among potential customers but also helps to build a distinctive brand image, fostering long-term customer loyalty. They can also use social media platforms such as Facebook or Twitter to reach out to potential customers.

Small Business Retail 147

Small Business Retail Social Media PPC Events 147

Smile.io

NOVEMBER 12, 2024

Loyalty & Reward Program Insights from Smile.io Gabrielle Policella Implementing a pre-product launch strategy Here’s a step-by-step guide on how to implement a good pre-product launch strategy: Study your target market and audience Understand your ideal customers and their needs, preferences, and pain points.

eCommerce 46

eCommerce Payment Services Social Media Customer Loyalty 46

RTP blog

JUNE 10, 2019

At the same time, the notion of customer loyalty has never been more important. According to the Wharton School’s Marketing Metrics , the probability of selling to an existing customer is 14X more than attracting a new one. The idea is to gain a 360° picture of customers with deeper levels of insight.

Customer 150

Customer Customer Loyalty Social Media Recommendation 150

Kissmetrics

MARCH 26, 2021

From social media to Google Ads , companies invest thousands of dollars a month into paid ads. 7 Ways You Can Use Customer Loyalty to Lower PPC Churn Rate. One of the best ways to reduce churn rate is to make sure your customers are happy. After all, satisfied customers are far less likely to leave.

PPC 319

PPC Document Customer Loyalty Improvements 319

Retail TouchPoints

OCTOBER 4, 2021

A survey by Klarna found that 75% of Gen Z, 76% of millennials and 60% of Gen X are looking for more flexible payment options. After all, it’s better to advertise fewer products than harm customer loyalty by telling someone the item they ordered isn’t actually available. Let the countdown begin….

Merchant Services 308

Merchant Services Payment Services X-cart Supplies 308

ESW

DECEMBER 4, 2023

In fact, 66% of surveyed fashion brands and 78% of footwear brands say product drops are an important part of their business. In an era when consumer behaviour is more volatile than ever before, product drops can serve as an important way to create awareness, a sense of urgency and brand loyalty — but only when they are executed properly.

Social Media 78

Social Media Events Fashion Customer Loyalty 78

Smile.io

MAY 15, 2024

. - There are many scaling strategies for commerce brands—laying the foundation for growth, enhancing operational efficiency, expanding market reach, focusing on customer loyalty, and adding programs like Smile.io to retain customers. Ensure your social media team is trained and equipped to handle customer inquiries.

Payment Services 53

Payment Services Merchant Services eCommerce Payments 53

Smile.io

MAY 1, 2023

Customer retention is the opposite of customer acquisition, which is often the strategy most ecommerce brands prioritize over customer retention. Customer acquisition is when a retailer tries to get new customers through organic and paid channels, like social media, ads, etc. and a sample of over 1.1

Customer Retention 68

Customer Retention Customer Customer Loyalty Merchant Services 68