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The 6 Most Effective Types of Social Media Advertising in 2017

BigCommerce

Social media advertising. With social media advertising, you can have consistent sales coming in from the first day your website is live. Even if you can’t achieve net positive revenue on the initial sale, referrals, email marketing and customer retention can payoff extensively with every marginal customer.

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Why You Should Create Mobile Ads for Engagement (and Not Just Conversion)

Kissmetrics

Finally, when users see your mobile ads on social media, they are often hearing about your business for the first time. The most effective social media ads raise awareness for your brand. Like in any setting, social media users need to move down the sales funnel before they can convert.

Mobile 363
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How to Build a Conversion Funnel That Will Triple Your Profits

Kissmetrics

At this early stage, use visually engaging content such as videos, short blog posts, and social media posts to introduce your company and emphasize your brand story. Consider what you can learn from their landing pages, social media channels, and blogs. How are they reeling in potential customers?

Download 361
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A Beginners Guide to Ecommerce Content Marketing

Ecommerce Platforms

There’s no way you can master every social media platform and every kind of content. Obviously, customer retention is key to a successful online store; repeat customers are way more profitable than one-off purchasers. Do you want to increase your email list, boost sales, grow your social media following, etc.?

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Top Customer-Driven B2B eCommerce Trends

GetElastic

Customer Loyalty Programs: Almost all B2B marketers strive to find a balance between acquiring new customers and retaining existing customers. However, data shows that: 33% of marketers plan to increase spending on customer acquisition, versus only 18% on customer retention. Read the ebook.

B2B 146
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Growth Hacking for Ecommerce: 20 Tactics You Can Try Next Month

SellBrite

Here are a few tips for getting new customers excited about your business with thank you cards: Include a social media offer in your card. Along with sending a personalized note, incentivize the new buyer to mention your brand on social media by promising a special promo code or coupon when they spread the word.

eCommerce 168
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Growth Hacking for Ecommerce: 20 Tactics You Can Try Next Month

SellBrite

Here are a few tips for getting new customers excited about your business with thank you cards: Include a social media offer in your card. Along with sending a personalized note, incentivize the new buyer to mention your brand on social media by promising a special promo code or coupon when they spread the word.

eCommerce 167