article thumbnail

[eCommerce 2021] A Step-by-step Guide to Customer Retention

lateshipment

Did you know that the average Customer Retention Rate (CRR) is just around 35% for eCommerce businesses. Just take a look at these stats 65% of a company’s business can be credited to existing customers. Companies have to spend 7 times more to get a new customer than to retain an existing one. Leverage email marketing.

article thumbnail

American Girl, the Home Depot and Victoria’s Secret Among List of 2023 Brand Experience Award Winners

Retail TouchPoints

The final 27 winners were selected from a group of more than 100 nominations and represent retail and direct-to-consumer (DTC) brands of all sizes and across various industry segments, from supplements to high-ticket jewelry.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Remaining Agile in a New Age of Retail: Three Things that Enterprise Brands can Learn from Smaller Players 

Retail TouchPoints

From leisure and sportswear to gifts and jewelry, the chances are you’ve bought a product from a small business over the last couple of years — whether it be a digitally native startup, a one-person band working from their kitchen table or a small independent store selling online around the world.

article thumbnail

The 5 Step Approach to Cross-Channel Customer Engagement

Kissmetrics

You want every interaction to embody brand consistency and offer customer satisfaction. With the right strategy, your team can drive product sales and achieve more customer retention. Recently, while browsing the Internet for random things, a display ad by a major jewelry store appeared on the right side of my laptop screen.

Channel 226
article thumbnail

Retention Marketing: Why It’s Important for Ecommerce (+5 Tips for Getting It Right)

Omnisend

Enter retention marketing—the difference between constantly struggling to attract first-time buyers and comfortably selling to loyal customers. Many will often reference impressive numbers with retention marketing, like how increasing customer retention by 5% leads to a 25% to 95% boost in profits. Post-Purchase.

Marketing 196
article thumbnail

Best Shopify Apps for Fashion Stores

Ecommerce Platforms

Add Klarna to your Shopify store and you’ll likely increase customer retention. Camweara Jewelry Try?on. Even before you tackle customer segmentation, for example, you can add to the sense of personalization by letting someone try on the jewelry your store has on offer. Most Important Features. Go to the top.

Shopify 197
article thumbnail

The Marketer’s Guide to Instagram Stories: Building Your Brand and Generating Sales

Kissmetrics

And generating remarkable content is important for SEO, lead generation, lead nurturing, customer retention, and lots more. Instagram gives marketers another great way to get their content in front of new prospects, existing leads, and customers. Share your web content to generate leads and sales.