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12 Proven Customer Retention Strategies in Retail

RETAIL MANAGEMENT SOFTWARE

In the world of retail, the importance of customer retention cannot be overstated. As businesses focus on attracting new customers, it’s equally crucial to invest in keeping existing ones. Retaining customers not only ensures consistent revenue but also fosters brand loyalty and advocacy.

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The Login Effect: The Role of Customer Authentication Psychology in Retail Success 

Retail TouchPoints

Retailers can avoid this problem by tapping into customer authentication psychology. Retail lags in authentication modernization, but not because providers aren’t interested in upgrading. It’s because customers actively reject change. As a retailer, your login process affects customer behavior and loyalty.

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What Is an Omnichannel eCommerce Platform for Online Retailers?

Groove

An omnichannel retail strategy serves as a powerful way for your eCommerce store to reach a wider audience of shoppers. However, maintaining a seamless and on-brand experience for your customers is still key, and this becomes a lot more difficult when you are managing a wide range of channels. What Is an Omnichannel eCommerce Platform?

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How Retail Returns Influence Customer Retention

Retail TouchPoints

It’s meant to be quite simple for a shopper, but as an ecommerce retailer, you know it’s not that easy — especially if the customer changes their mind and wants to return said magical shipment back to your shop. Something that was once free is now an added cost — and customers are taking notice.

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Exclusive: Automated Voice Agents are Hurting Customer Retention

Retail TouchPoints

According to a study commissioned by AI voice solution Tenyx and conducted by Centiment, seven out of every 10 consumers are frustrated with current virtual agents, and 55% of respondents said they would either stop doing business or go with a different company if faced with the automated customer service technologies in use today.

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Revolutionizing Customer Retention: The Rise of Digital Top-Up Cards in the Global Market

Retail TouchPoints

Sending out such cards through multiple platforms, including social media and mobile phones, means seamless and immediate deliveries, allowing customers to use their cards through their favorite channels right there and then. Customers can easily add funds specifically for use with that brand, building a stronger connection.

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5 Ways to Achieve Employee and Customer Retention

Retail TouchPoints

A common theme being emphasized in the business world now more than ever is that what happens on the inside of an organization and amongst employees is often felt on the outside by its customers. The retail industry is especially familiar with this idea.