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What Is AOV? Meaning, Importance & Tips to Improve Average Order Value

Groove

When you are able to boost the average amount of money that a customer spends on each order, you can reduce the need to acquire more customers and potentially cut shipping costs. This could help your company grow while minimizing your advertising expenses.

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12 Proven Customer Retention Strategies in Retail

RETAIL MANAGEMENT SOFTWARE

In the world of retail, the importance of customer retention cannot be overstated. As businesses focus on attracting new customers, it’s equally crucial to invest in keeping existing ones. Retaining customers not only ensures consistent revenue but also fosters brand loyalty and advocacy.

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How Retail Returns Influence Customer Retention

Retail TouchPoints

There are hefty fees for merchants when it comes to returns — shipping is costly and restocking takes time and money, which can take a toll on any business. However, not providing a frictionless customer experience has long-term growth implications that you need to consider if you hope to maintain a successful e-commerce business.

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Shipping Journey: Everything You Need To Know

lateshipment

What is the Shipping Journey? Your customers shopping journey refers to the steps theyve taken before, during, and even after they make a purchase at your store. To ensure your existing customers stay hooked, consider post-purchase emails, loyalty programs, and a hassle-free returns and exchange process, should they need it.

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2024 Holiday Shipping Guide: Deadlines, Surcharges, and Smart Strategies for E-commerce Businesses in the US and Canada

lateshipment

So, in this blog, we’ve covered a comprehensive holiday schedule in the form of information on shipping deadlines and peak season surcharges for the 2024 season. The holiday shopping rush can turn out to be overwhelming, leading to issues like shipping delays, inventory shortages, customer service overload, and so much more.

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How to Deal With Shipping Delays

lateshipment

Shipping delays are inevitable even with the most efficient carriers. And when they happen, they tend to drive your customers away. Dealing with shipping delays is no rocket science but first, we’ll bust a few delay-related myths along the way to make it easier for you. Shipping Delays are More Common Than You Think.

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4 Post-Holiday Marketing Tactics for Customer Retention

Optimizely

As mentioned in the last section, email marketing is a major success factor in customer retention and repeat purchases. Lifecycle email campaigns can be personalized on purchase frequency, lifecycle stage, and order history, which helps when it comes to driving past customers back to your site for a second or third purchase.