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How to Solve the Customer Retention Problem (And Make Your Customers Happy!)

Kissmetrics

Customer retention. Its goal is to retain as many customers as possible. After all, a loyal customer is worth much more than a new customer. Here’s the problem: companies drive customers away with poor customer retention initiatives (or a complete lack of a customer retention strategy!).

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How to Target Tourists Through Paid Ads

Kissmetrics

Before the 1920s, travel was a luxury only available to the wealthy. However, with the introduction of paid vacation time in the 1930s, travel became part of regular American life. These days, travel is more widely available than ever before. However, modern consumers aren’t looking in print magazines to find travel inspiration.

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How to Set Up an Ecommerce Loyalty Program to Improve Retention, Build Community and Drive 5X in Sales

BigCommerce

A tier system is based on levels of loyalty: the more a customer buys, the higher up the rewards tier they can travel. This is typically used for businesses with customers who make big-ticket purchases that don’t happen often, such as in the travel industry. Customer retention rate.

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How bonuses and incentives help customer retention 

365 Retail

What is customer retention? Customer retention refers to a company’s capacity to convert purchasers into repeat customers, preventing them from purchasing from a rival. Why is customer retention crucial for businesses? The perfect example for this topic is Uber.

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How to Evolve and Personalize in the Digital Marketplace Economy 

Retail TouchPoints

When building your digital marketplace, the customer should be at the center of your strategy — what do your customers want, and what are the needs of the customer base you are trying to acquire? From B2B services, mobility, travel, healthcare and housing, industries are collaborating as digital ecosystems.

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The Marketer’s Guide to Instagram Stories: Building Your Brand and Generating Sales

Kissmetrics

The brand regularly travels to exotic places for photo shoots of new products or company bonding trips. And when they travel, they bring their followers along on the adventure. And generating remarkable content is important for SEO, lead generation, lead nurturing, customer retention, and lots more.

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7 Post-Purchase Actions You Need to Take to Build Customer Loyalty

SellBrite

Savvy business owners know that customer retention is worth its weight in gold. The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead.