Retail TouchPoints

AUGUST 18, 2023

To stay competitive, retailers need to create and maintain loyal customers; 43% of customers spend more on brands to which they are loyal. Plus, delighted customers quickly turn into loyal brand ambassadors, helping bring in new customers. The most common retail loyalty programs offer cash back or points incentives.

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Retail TouchPoints

AUGUST 15, 2022

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customers’ loyalty is no longer confined to programs and points. Top data-related challenges include: . Stand Out Beyond Free Shipping .

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Customer Loyalty Customer Retail Shipping Costs 243

Retail TouchPoints

JUNE 21, 2023

Parents and caregivers are always on the lookout for activities to keep their kids engaged during the summer months, and Michaels has tapped into this need — and not coincidentally, creating new opportunities to build customer loyalty — through Camp Creatology.

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Customer Loyalty Customer Arts Omnichannel 272

Smile.io

SEPTEMBER 5, 2024

One common goal in every ecommerce industry is to acquire and retain loyal customers. Customer loyalty is important to fuel the growth of a business, and a common retention strategy ecommerce businesses use is loyalty and reward programs. A loyalty program can be optimized differently in every industry.

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Customer Loyalty Customer Customer Retention Reference 73

Retail TouchPoints

JULY 6, 2023

Slowly, retailers are beginning to incorporate environmentally friendly initiatives into their strategies and operational practices, and most importantly their loyalty programs, to ensure they are promoting sustainability across the board. Do we have the right customer experience? For example, a well-known U.S.

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Customer Loyalty Customer Retail Financial Services 272

Optimizely

AUGUST 14, 2018

But few brands are lucky to attain the ranks of true customer loyalty. Sure, many of us— 77 percent, in fact —participate in some kind of customer loyalty program. While many industry experts are quick to declare the death of brand loyalty , we aren’t giving up so easily. Understanding customer psychology.

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Customer Loyalty Customer Social Media Events 268

Fabric

MARCH 7, 2024

“You’ve got to start with the customer experience and work back toward the technology, not the other way around.” – Steve Jobs One critical aspect that retailers can often neglect is the post-purchase experience for customers. The post-purchase experience refers to what happens after a customer has made a purchase.

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Customer Loyalty Customer Merchant Services Shipping Costs 130

Omniconvert

JANUARY 13, 2023

This blog post delves deeply into the most crucial KPIs and metrics for customer loyalty. The post Customer Loyalty Metrics: winning customers and influencing sales. Get ready for formulas, examples, and a highlight reel of each metric. appeared first on Omniconvert Ecommerce Growth Blog.

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Customer Loyalty Customer Blog eCommerce 148

Retail TouchPoints

MAY 25, 2022

This is before they even address the issue of managing customer data. Customers are also becoming more wary of the way retailers are storing their data. Strong data protection vision and strategy, brought to life in clear practices, create a sense of trust and enhance customer loyalty.

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Customer Loyalty Customer Consumer Gifts 316

SheerID

AUGUST 18, 2022

Customer loyalty is crucial to the success of businesses. Learn why it is important, how to measure it, and tips for building customer loyalty.

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Customer Loyalty Definition Customer Blog 183

Omniconvert

NOVEMBER 18, 2022

Read on and discover what Customer Stickiness means, its importance, and how it relates to sustainably growing your business. The post Customer Stickiness and its connection to Customer Loyalty appeared first on Omniconvert Ecommerce Growth Blog.

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Customer Loyalty Customer Blog eCommerce 140

Omnisend

MARCH 22, 2023

Reading Time: 4 minutes The purpose of loyalty programs is to offer customers access to exclusive prices and loyalty discounts. This can help not only with purchasing behavior, but also with customer retention. The best loyalty programs have the power to transform a business into a customer-centric profit machine.

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Customer Loyalty Customer Customer Retention Recommendation 155

Retail TouchPoints

AUGUST 17, 2020

As experts continue to assess COVID-19’s impact on the retail industry, some consider the loyalty shakeout to be the most significant. Winning and keeping customer loyalty has been a long-standing challenge in the industry, but the pandemic has forced consumers to switch brands for new reasons: price, scarcity and availability.

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Customer Loyalty Customer Apparel Consumer 305

Retail TouchPoints

APRIL 7, 2022

Many factors go into customer loyalty, from the most basic (offering quality products that shoppers want) to more emotionally driven considerations. Customers that participated in the campaign both contributed to the cause but also increased their loyalty to Kroger. Barbara Connors. “We

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Customer Loyalty Customer Beauty and Health eCommerce 278

My Wife Quit Her Job

SEPTEMBER 4, 2024

In this episode, Toni and I dive into the strategies that successful businesses use to turn first-time buyers into loyal repeat customers. You’ll learn practical, no-nonsense tips for building stronger customer relationships and increasing repeat sales.

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Customer Customer Loyalty eCommerce 296

Optimizely

NOVEMBER 22, 2018

Instead, you need to focus on offering something Amazon can’t : Create a unique customer experience –– on your website and in your marketing communications. Build trust with your customers in every interaction. At worst, they’ll wonder what’s so wrong with your brand that you have to resort to these measures to win customers.

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Customer Loyalty Customer Shipping Costs eCommerce 246

Retail TouchPoints

JUNE 29, 2022

Again, these are pretty clear messages from your customers to you. To overcome this, brands can utilize a number of resources to help current customers stay on board and potential new ones discover your products. As much as a person may love your brand, they can easily be tempted away by a better deal elsewhere.

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Customer Loyalty Customer Consumer Events 243

Optimizely

AUGUST 28, 2018

The more you have, the better you know your customers, and the more relevant you can make your campaigns. Even if you’re lucky enough to have detailed analytics into customer lifetime value and repeat purchase rate, you still don’t have the whole picture. Know when NOT to contact customers.

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Customer Loyalty Improvements Customer Social Media 210

RETAIL MANAGEMENT SOFTWARE

AUGUST 26, 2024

For retailers, especially those operating in an omnichannel environment, maintaining customer loyalty in the face of rising costs is a significant challenge. However, with the right strategies, retailers can not only survive but thrive, securing the loyalty of their customers even during tough economic times.

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Customer Loyalty Omnichannel Payment Services Customer 72

365 Retail

JUNE 5, 2024

In such a landscape, building strong customer loyalty is a necessity for retail businesses, and one of the most effective tactics they should have in their marketing toolkit is loyalty programs. What is a customer loyalty program? Both brands are incredible case studies when it comes to fostering customer loyalty.

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Customer Loyalty Customer Retail Customer Retention 52

Smile.io

NOVEMBER 15, 2023

Every brand aims for a loyal customer base that will support them no matter what. Loyal customers are the ones who eagerly await every product release you announce and shout your brand from the rooftops. But what exactly is customer loyalty? We’re going back to basics in this post to learn what customer loyalty is.

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Customer Loyalty Customer Beauty and Health Food and Beverages 62

Omnisend

SEPTEMBER 7, 2023

Reading Time: 6 minutes 5 customer loyalty email examples that work When you think of loyalty, what comes to mind? Customer loyalty to businesses isn’t that much different. How can email marketing impact customer loyalty? 5 customer loyalty email examples 1.

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Customer Loyalty Customer Social Media Other 89

Omniconvert

JUNE 17, 2021

This is a guide for you on how to use video marketing throughout your customer journey to create and maintain loyalty. The post How to Build Customer Loyalty Using Video appeared first on Omniconvert Ecommerce Growth Blog.

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Customer Loyalty Customer Blog eCommerce 148

Retail TouchPoints

FEBRUARY 6, 2023

Successful retailers have put a lot of effort over the years into understanding their customers’ buying personas. They know that their customers are not monolithic. By catering to their unique characteristics during the buying process, retailers maximize revenue and customer loyalty. What are delivery personas?

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Customer Loyalty Improvements Customer Retail 147

Omniconvert

OCTOBER 20, 2022

We've prepared the ultimate guide on Customer Loyalty to help you become a company that uses CLV as the North-Star metric. The post Customer Loyalty: the Ultimate Guide appeared first on Omniconvert Ecommerce Growth Blog.

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Customer Loyalty Customer Blog eCommerce 78

Forrester eCommerce

FEBRUARY 13, 2024

I regularly have discussions with clients who want to create a loyalty program.

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Customer Loyalty Customer B2C Consumer 259

SheerID

JANUARY 8, 2024

Start the new year right with these expert marketing tactics for boosting customer loyalty after the holidays.

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Customer Loyalty Customer Marketing Blog 88

FastSpring

JANUARY 7, 2021

Interestingly, these loyal fans of whatever they love so much as children grow up one day to become adult customers one day. Customers who, believe it or not, have the same childhood tendencies of going back to things they love over and over and over. What is customer loyalty? The answer lies in customer loyalty programs.

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Customer Loyalty Customer Toys Recommendation 147

Retail TouchPoints

JULY 1, 2021

No, of course not; we still need them in place for various legitimate reasons, i.e., ensuring drug companies do not take advantage or lie to their customers or overstep consumer privacy civil rights. Take advantage of compliant customer appreciation and loyalty programs. Why does customer loyalty work?

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Customer Loyalty Customer Customer Retention X-cart 225

SheerID

NOVEMBER 1, 2023

SheerID's Bill Schneider sits down with Wharton Professor of Marketing Peter Fader to discuss how brands should address customer loyalty.

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Customer Loyalty Customer Marketing Blog 109

Optimizely

OCTOBER 30, 2018

Modern-day B2C marketers realize there are new rules when it comes to winning customers over. In order to compete in an oversaturated market, you need to deeply understand the customer journey and nurture your buyers carefully to build strong relationships with your brand. High-performing customer lifecycle campaigns to run.

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Retail TouchPoints

JUNE 2, 2022

By taking a closer look at thriving brand communities, retailers can learn how to develop ones of their own that drive loyalty and a better customer experience. If you’re able to forge that kind of relationship, you can turn a regular customer into a brand evangelist who will sing your praises to their friends and family.

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Smile.io

FEBRUARY 2, 2024

has built up the world's largest dataset of loyalty and retention data. has built up a decade of all-time data with over 700 million shoppers and over 800 million point transactions of customers earning and redeeming points with ecommerce brands. has the world’s largest loyalty dataset, with 100,000 merchants.  

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Customer Loyalty eCommerce Customer Merchant Services 92

Forrester eCommerce

NOVEMBER 30, 2023

The 2023 Customer Obsession Awards will recognize organizations and executives who put customers at the center of everything — and, in the process, accelerate growth, customer loyalty, and employee engagement. Learn more and nominate yourself now.

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Customer Customer Loyalty Customer Experience B2C 243

Smile.io

JANUARY 30, 2024

Loyalty programs are essential for customer retention and a necessary foundation for building customer loyalty in ecommerce. Whether it’s a points program, a simple referral program, or a multi-tiered VIP program, a loyalty program aims to turn one-time customers into repeat customers and build a loyal following.

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Customer Loyalty Customer Jewelry Social Media 85