Cracking the Code of Customer Loyalty in 2024 Means Prioritizing Customer Lifetime Value Over Speed
Retail TouchPoints
JULY 12, 2024
There are two types of customers: those who buy and those who keep coming back. For VCs backing ecommerce upstarts, exponential growth and expansion often focuses on speed and a “growth at any price” mindset. The first is that loyal customers pay off by spending more and referring more.
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