article thumbnail

The Complete Ecommerce Analytics Toolkit: 29 Reports, 6 Actionable Steps + 2 Free Guides

BigCommerce

Unlike the hare, though, ecommerce business don’t have a physical road on which to gauge their progress –– or note their missteps. That’s why ecommerce analytics are so incredibly important for online brands. Why We Updated Our Ecommerce Analytics + Insights Suite. Ecommerce Analytics + Insights UX.

article thumbnail

The Ultimate Guide to Ecommerce Analytics

Omnisend

To sustainably grow your business and stay ahead of your competition, you need to have a strong ecommerce analytics game. That’s why learning how to leverage ecommerce data, and simplify it into useful information to drive decisions, is one of the most important skill sets of any marketer. Ecommerce Analytics 101.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How 5 Brands Grew Their Customer Lifetime Value 2X in Less Than 1 Year with Loyalty Programs

BigCommerce

Retaining customers isn’t easy, but it’s important to do for businesses of every size. After all, the sure fire sign of a healthy brand is a growing number of repeat purchases from already existing customers. The above is a screenshot of BigCommerce’s out-of-the-box ecommerce analytics Customer report.

article thumbnail

8 Best Ecommerce Analytics Tools

Omnisend

Because data itself is useless without context, you need to ensure that you have a good analytics tool that is custom-made for ecommerce. In this article, we’ll present some of the best ecommerce analytics tools on the market, checking out their various features, goals, and pros and cons of each. Get My Copy.

article thumbnail

Why Customer Empathy is the New Metric Guiding Brands Through Divisive Times

Retail TouchPoints

A company aligning with a consumer’s worldview can be an added motivation to support them, and likewise a misalignment can alienate another customer segment. It’s become incumbent on brands to exhibit empathy and listen to their customers to help guide their product development strategies and campaigns.

Customer 264
article thumbnail

Could Your Company Benefit From a Blended Agency Model?

Forrester eCommerce

Set your sites on e-commerce, analytics, lead generation, content, social marketing and CRM, as they are vital functions to build customer relationships. It creates a digital strategy lacking transparency and control. To resolve these, CMOs must take the reins and bring digital marketing in-house.

article thumbnail

What is eCommerce analytics?

Omniconvert

In a world of empowered consumers, eCommerce analytics is the set of tools and processes that help you gather data. The post What is eCommerce analytics? appeared first on Omniconvert Ecommerce Growth Blog.