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It’s Time to Consider Ecommerce Subscriptions for Your Online Business

Optimizely

Ecommerce subscriptions are on the rise across all verticals, from Health & Beauty to Sports. You’d be surprised to see how many fishing subscription boxes exist!) According to Shopify , brands can turn any product or service into a subscription these days. Subscription data from ReCharge is no different.

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Subscription Hardware Puts The Channel At Risk

Forrester eCommerce

Subscription-based hardware is the emerging model that every hardware vendor is promising to customers, partners, and investors. where subscription-based […] There are several scenarios such as new technology, short-term projects, test-before-you-buy, and infrastructure bundled with managed services, etc.,

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2024: A Bittersweet Beginning For The Subscription Hardware Business

Forrester eCommerce

What is the future of subscription hardware? Learn why the transition to on-premises subscription hardware faced some bittersweet moments last year and where it’s headed this year.

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What Consumers Like – and Detest – About Subscriptions

Forrester eCommerce

Consumers shared their attitudes towards subscriptions - see key highlights.

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Bridging the Online and Offline: How to Apply Product Thinking to Expanding Your eCommerce Business

Speaker: John Cutler, Product Evangelist and Coach at Amplitude

In a post-COVID world, online retailers are forced to reevaluate their position and address the challenge of adopting new customer experiences. Even brick and mortar businesses are integrating more digital approaches to CX -- testing out loyalty programs and subscription-based models.

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How Subscription Strategies can Supercharge Loyalty Programs

Retail TouchPoints

Loyalty programs are a common (and undeniably effective) tool for retailers to gather data and build customer lifetime value, but perhaps they’ve become a little too common. Retail TouchPoints (RTP): What are some of the basics to creating an effective loyalty program, particularly one that has a paid or subscription component?

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How the Subscription Economy Is Reimagining Every Industry

Retail TouchPoints

Over the past few years, the subscription economy has grown to new heights. The digital transformation of commerce and the major shifts to subscriptions were crucial for companies in all markets to find a way to survive beyond the pandemic and create new channels to thrive. What Makes Subscriptions Appealing?