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Addressing Emerging Threats to Mobile Payments: Securing Ecommerce Through SDK Protection

Retail TouchPoints

The rapid adoption of mobile apps has led to a similar boom in mobile commerce, leading mobile brands to quickly adopt payment Software Development Kits (SDKs) to add functionality quickly and efficiently. As mobile commerce increases, so do cyberattacks.

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Mobile Commerce Accounts for More Than 31% of Total Sales [2017 Data]

BigCommerce

Earlier in 2017, Brandon Chatham from NatoMounts told me he was seeing 80% of his site traffic coming in from mobile. With industry average conversion rates on desktop sitting at 2% –– that’s not just a good mobile conversion rate. It’s a mobile conversion rate nearly unheard of. Make Mobile Count. Make Mobile Count.

Mobile 839
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Mobile Wallets: Unlocking a Powerful New Marketing Channel

Retail TouchPoints

Earlier this year, Google added compelling new features to Google Wallet to help consumers get more out of their mobile wallet passes. With this update , developers can send wallet notifications, letting consumers receive notifications about any updates to cards or passes stored in their mobile wallet.

Mobile 297
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Mobilize Your Data: Creating Mobile-Friendly Dashboards in Tableau

Canonicalized

This week, at the Tableau Conference 2024, I had the privilege of sharing insights about the dynamic world of mobile dashboards (twice). In the session titled “Mobilize Your Data,” […] The post Mobilize Your Data: Creating Mobile-Friendly Dashboards in Tableau appeared first on Canonicalized.

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Reaching Unreachable Candidates

Speaker: Patrick Dempsey and Andrew Erpelding of ZoomInfo

Find and connect with the right talent to fill roles fast with these tools: More data! We have added 10's of millions of personal emails and mobile records. Export results: Easily export candidate data (including contact info) to Excel, shared with colleagues to review or upload in bulk to a recruiter's applicant tracking system.

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It’s Time to Embrace Mobile-First Retail

Retail TouchPoints

After all, the way we use a laptop and mobile phone are different, yet us marketers so often plan a campaign that treats every device as equal. I’ve just seen numerous cases where prioritising omnichannel outcomes has inadvertently sidelined the effectiveness of your mobile advertising and DCX.

Mobile 289
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Best Buy Leans into Personalization with Mobile App Updates

Retail TouchPoints

Best Buy is rolling out new features in its mobile app to better personalize the shopping experience. They also can “pin” specific features to their navigation bar, so they have easy access to the information that matters most to them.

Mobile 262