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With 1 in 4 Online Dollars Spent on Mobile, Ecommerce Mobile SEO is More Important [& Intricate] Than Ever

BigCommerce

By the time you read this, everything we’ve learned about mobile SEO could be wrong. This is because the existing paradigm is based on a desktop-first world, and Google is about to catapult us into a mobile-first world with a major update on how they crawl, render and rank the web. Google’s Mobile-First Index.

Mobile 419
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9 Great Mobile App Analytics Tools

Kissmetrics

On average, consumers spend $120B in the app store and $190B on mobile ad spend. You can check traffic and user metrics on mobile app analytics to make your app as successful as possible. Here’s what you need to know about mobile app analytics and which tools are most effective at helping you dig into the data.

Mobile 359
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Mobile eCommerce Trends & Strategies for 2021

Groove

Add in the number of sales made exclusively on mobile devices and the importance of mobile optimization becomes unavoidable. The challenge for many businesses, however, is developing a mobile eCommerce strategy that makes sense for them. Mobile eCommerce Trends To Look Out For. Offer Native Mobile eCommerce Checkouts.

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It’s Time to Embrace Mobile-First Retail

Retail TouchPoints

After all, the way we use a laptop and mobile phone are different, yet us marketers so often plan a campaign that treats every device as equal. I’ve just seen numerous cases where prioritising omnichannel outcomes has inadvertently sidelined the effectiveness of your mobile advertising and DCX.

Mobile 289
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12 Plays to Kickstart Your Recruitment Process

With remote work making white-collar jobs more flexible and talent more mobile, a rebound in hiring meant the race for quality candidates had become even more frantic. Download now! According to Harvard Business Review, the COVID-19 pandemic exacerbated seismic shifts that were already rocking the talent market.

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Announcing The Forrester Wave™: Mobile Threat Defense Solutions, Q3 2024

Forrester eCommerce

Mobile devices are ubiquitous and an essential business platform for many organizations. Like early desktop PCs, the security of mobile devices was left to the OS manufacturers, and just as for desktops, this is no longer an adequate line of defense.

Mobile 273
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Win Customers and App Downloads with App Clips

Retail TouchPoints

Forcing app downloads when a user is trying to complete a transaction kills the conversion rates of those transactions. But what if there was a way to ease into a new app download while still providing a frictionless transaction? Requiring app downloads causes frustration. on a Sunday in the midst of a stage five meltdown….

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