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With 1 in 4 Online Dollars Spent on Mobile, Ecommerce Mobile SEO is More Important [& Intricate] Than Ever

BigCommerce

By the time you read this, everything we’ve learned about mobile SEO could be wrong. This is because the existing paradigm is based on a desktop-first world, and Google is about to catapult us into a mobile-first world with a major update on how they crawl, render and rank the web. Google’s Mobile-First Index.

Mobile 419
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SVP Reveals How Tractor Supply Assesses Tech to Power ‘Legendary’ Service Experiences

Retail TouchPoints

Whether customers decide to shop online, use the mobile app or are face to face with an associate, Tractor Supply offers a number of tools that enable inventory visibility, seamless service and fast checkout. RTP: Tractor Supply won a Brand Experience Award this year for the enhancements it has made to the branded mobile app.

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Mastering eCommerce Email List Growth: A Comprehensive Guide

Groove

Just make sure they are mobile-friendly and non-intrusive to stay on Googles good side. For a higher-level download, requesting a name and email address should suffice. Neglecting Mobile Responsiveness: The majority of people now browse the web using smartphones, so you'll want to emphasize mobile-first email capture strategies.

eCommerce 317
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Mobile eCommerce Trends & Strategies for 2021

Groove

Add in the number of sales made exclusively on mobile devices and the importance of mobile optimization becomes unavoidable. The challenge for many businesses, however, is developing a mobile eCommerce strategy that makes sense for them. Mobile eCommerce Trends To Look Out For. Offer Native Mobile eCommerce Checkouts.

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12 Plays to Kickstart Your Recruitment Process

With remote work making white-collar jobs more flexible and talent more mobile, a rebound in hiring meant the race for quality candidates had become even more frantic. Download now! According to Harvard Business Review, the COVID-19 pandemic exacerbated seismic shifts that were already rocking the talent market.

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9 Great Mobile App Analytics Tools

Kissmetrics

On average, consumers spend $120B in the app store and $190B on mobile ad spend. You can check traffic and user metrics on mobile app analytics to make your app as successful as possible. Here’s what you need to know about mobile app analytics and which tools are most effective at helping you dig into the data.

Mobile 359
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It’s Time to Embrace Mobile-First Retail

Retail TouchPoints

After all, the way we use a laptop and mobile phone are different, yet us marketers so often plan a campaign that treats every device as equal. I’ve just seen numerous cases where prioritising omnichannel outcomes has inadvertently sidelined the effectiveness of your mobile advertising and DCX.

Mobile 289