Unify Drop Ship and Marketplace for a Highly Flexible Go-to-Market Model — Don’t Get Stuck in ‘Either-Or’
Retail TouchPoints
JULY 21, 2022
As a result, many retailers are seeking to scale up their selection through models like drop ship and marketplace. But while these approaches can help reduce the supply chain costs of stocking and shipping millions of single items, they also have many retailers questioning their roles.
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