Groove

AUGUST 9, 2024

Successful eCommerce blogs share valuable information and expertise with prospective customers. So why isn't every business including blogging in their eCommerce marketing strategy ? We recommend including products at this stage to avoid making your content feel like one large product placement.

Blog 336

Blog eCommerce BigCommerce SEO 336

BigCommerce

DECEMBER 13, 2017

In turn, I’ve done my best to include the most up-to-date recommendations and tips based on both Amazon’s documentation and our own observations after managing 1000s of Amazon listings. However, the observations and recommendations I make in this guide are subject to change as A9 evolves. The One Thing to Remember for Amazon SEO.

SEO 209

SEO Merchant Services Recommendation Document 209

BigCommerce

MARCH 10, 2017

If the client is not using the schema.org vocabulary to tag elements on their page, then I recommend that they start immediately so Google can get more context behind the content and display it properly within their index. This report will show you how your domain is being perceived in the eyes of Google. Relevance & Difficulty.

SEO 417

SEO eCommerce Mobile BigCommerce 417

BigCommerce

OCTOBER 4, 2017

I created this guide for one reason… Search engine optimization is a low-hanging fruit for ecommerce websites. Despite the fact that SEO has the highest ROI of any ecommerce marketing campaign, most online shops are put together with little to no consideration of search engines. Ecommerce Keyword Research.

SEO 419

SEO eCommerce Gifts Blog 419

Groove

NOVEMBER 12, 2020

In this blog, we're sharing 5 tips on how to improve customer experience and turn existing customers into repeat purchasers. How To Improve Customer Experience: 5 Tips. Do you need some insight into how to improve customer experience? We recommend creating buyer personas to account for the various personalities of your audience.

Customer Experience 258

Customer Experience Improvements Customer Social Media 258

BigCommerce

APRIL 14, 2017

In this post, we’ll be talking mainly about how to reduce that abandonment rate of 61% and turn it into sales. Notice you can set up as many as you would like, though 3 are recommended. We’ll cover the importance of this and what we recommend in a bit. The platform recommends additional products in order to cross or up-sell.

Shipping Costs 411

Shipping Costs Payments BigCommerce Payment Services 411

Groove

JUNE 9, 2021

Many eCommerce marketers struggle with this concept. With an optimized eCommerce email marketing strategy you'll attract new leads, engage more contacts and convert them into customers in no time. We recommend building various lists to segment subscribers based on their interests and demographics. The right time.

Marketing 289

Marketing Social Media Customer Loyalty Shopping Carts 289

BigCommerce

MARCH 3, 2017

But, every other traffic-driving activity you do will work even better for you (that means lower cost of acquisition) if you have a good content marketing strategy and execution. What is Content Marketing? Let’s get right into how to do this step-by-step. How One Online Store Got Their Facebook Cost of Acquisition Under $5.

PPC 417

PPC eCommerce Social Media Blog 417

Kissmetrics

JANUARY 26, 2021

Despite global economic uncertainty, ecommerce continues to thrive and grow at a steady rate. is the second largest ecommerce market in the world, with $586.9 And like how every shiny thing isn’t gold, starting a thriving ecommerce business isn’t easy. There’s so much that goes into creating an ecommerce website.

eCommerce 331

eCommerce Shopify Payment Services Shipping Costs 331

BigCommerce

DECEMBER 8, 2017

Staying on top of all the names, contact information, and details is difficult, especially once you start actually communicating with journalists and editors, so I recommend using CRM software (preferably free if you’re on the budget or just don’t want to spend cash you don’t have) to organize everything. Pitching the press.

eCommerce 340

eCommerce Article Reference Social Media 340

BigCommerce

FEBRUARY 23, 2018

So, how can you increase retention and customer lifetime loyalty? That’s what we’ll cover today, teaching you how to Implement a customer loyalty program that works for your brand. We’ll cover: What an ecommerce customer loyalty program is. As far as how to execute this well? Why you need one.

Customer Loyalty 378

Customer Loyalty eCommerce Improvements Shipping Costs 378

Kissmetrics

APRIL 28, 2021

As one of the largest e-commerce platforms on the internet, Shopify offers budding (and established) entrepreneurs a platform to sell their wares and increase their reach. In fact, Shopify dominates nearly 20 percent of the e-commerce market share. How do you calculate LTV? That’s not all.

Shopify 251

Shopify Merchant Services Payment Services Payments 251

Groove

MARCH 14, 2019

We typically recommend that brands set up four key external automation workflows for high-frequency activities: Order receipt and confirmation. Among these, we recommend merchants automate the following: Inventory levels across sales channels. Order processing between eCommerce platforms and fulfillment systems such as 3PL, ERP or POS.

Merchant Services 211

Merchant Services Improvements Payment Services eCommerce 211

BigCommerce

JULY 11, 2017

Joel Gross, CEO of Coalition Technologies , an ecommerce design + marketing agency that has worked to increase the organic visibility of multi-million dollar brands including Spinning.com and Pink Lily, walks you through how to build the B2B SEO strategy your company deserves, without the confusion. What are you selling?

SEO 416

SEO B2B Shipping Costs B2C 416

Inflow Insights

JULY 12, 2018

Adding a marketing automation system to your eCommerce marketing arsenal is typically a worthwhile high ROI effort and is a mandatory part of Inbound Marketing for eCommerce. But given the fast growing plethora of marketing automation systems available, which is best for your business? Detailed Analytics.

eCommerce Marketing 160

eCommerce Marketing eCommerce Marketing Payment Services 160

Omnisend

JUNE 4, 2021

Understanding SMS reliability and how to improve upon it are key to making this communication channel shine. The purpose of marketing is to reach the customer and generate an action or response. SMS marketing consists of sending text messages to convey an announcement of some kind; i.e., a reminder, a promotional deal, etc.

Multi-channel 203

Multi-channel X-cart Telecommunications Channel 203

Retail TouchPoints

APRIL 13, 2021

How to Improve Core Web Vitals for Your Online Store. Ecommerce sites deploy many interactive elements — chatbots, drop-down banners, pop-ups, videos, etc. — Our agency has developed this list of five recommendations based on what we’ve seen across our clients’ sites in the last few months. Stop Panicking and Start Doing.

SEO 226

SEO Improvements Mobile Recommendation 226

BigCommerce

DECEMBER 20, 2017

Facebook has made a lot of ecommerce owners into millionaires, but now big brands are realizing the power of Facebook and the cost is going up. As a result, many experts are recommending alternate approaches to success for 2018. Brands like that are considered early stage, high-growth ecommerce companies. What is localization?

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

Optimizely

JULY 2, 2019

The only way to succeed in today’s cutthroat ecommerce industry is by having a smooth experience that delights and engages consumers every step of the way. Here’s how to optimize your marketing strategy and improve your ecommerce sales funnel for higher revenue. A Brief Rundown Of The Ecommerce Sales Funnel.

eCommerce 240

eCommerce X-cart Improvements Channel 240

BigCommerce

SEPTEMBER 26, 2017

To increase trust, we recommend adding security indicators like: Seals of memberships in professional organizations. Professional copy and design can play huge roles in increasing your prospects’ confidence and trust in your product and company. But you need more than just a nice website to successfully overcome customer anxiety.

Shipping Costs 419

Shipping Costs Payment Services Gifts Social Media 419

Optimizely

SEPTEMBER 6, 2018

That’s why the end goal in ecommerce marketing shouldn’t be the first purchase—it should be the second purchase. Make targeted recommendations for second purchases. If you’re not sure how to do this, using a B2C CRM is a great place to start.). They need to be carefully nurtured beyond that initial purchase.

Customer Loyalty 332

Customer Loyalty B2C Recommendation Marketing 332

BigCommerce

JUNE 27, 2018

In addition, Facebook’s recent Marketplace update bring in Instagram-like recommendation features to expand your store’s reach. How to Advertise on Facebook: Set up your Facebook business account. Determine the campaign type you want to run, either cold traffic campaigns or re-marketing campaigns. How to set up your own.

Social Media 420

Social Media BigCommerce Download eCommerce 420

Ecommerce Platforms

AUGUST 7, 2018

The question of how to start an online store is a trendy one these days. This is due to a couple of factors: First, small business owners and entrepreneurs simply want to market on the web because their customers are already here. How to start an online store: table of contents. Doing market research.

Payment Services 207

Payment Services eCommerce WooCommerce Shopify 207

BigCommerce

FEBRUARY 1, 2018

If your biggest objection is price, consider this: How much money could you be making if you fully focused on the things you do best for your business, and leave the rest to others? So, I went out to the ecommerce experts and influencers and asked them: what blogs and publications do you recommend?

Social Media 374

Social Media BigCommerce Blog Shipping Costs 374

Inflow Insights

MAY 14, 2020

We continue to see the impact of COVID-19 on eCommerce marketing and key performance indicators. Trends are changing rapidly and have significantly changed since we last reported on how eCommerce brands are navigating the storm. SEO Recommendations. How to Survive Beyond COVID-19.

eCommerce Marketing 121

eCommerce Marketing eCommerce Marketing SEO 121

Groove

SEPTEMBER 17, 2020

There are a ton of Facebook advertising formats available, so we recommend conducting some research to see which is best to help your business grow. Need help with your eCommerce marketing or advertising? From Google Shopping to social media, our team is here to help you increase ROI with paid media.

Social Media 204

Social Media B2B Information Mobile 204

BigCommerce

MARCH 7, 2017

And they are doing so using tried-and-true ecommerce marketing tactics to drive traffic , win sales and increase customer lifetime value. Ecommerce bots may soon be trained by consumers (and likely their online shopping data) to provide targeted product recommendations that are tuned to our preferences.

BigCommerce 416

BigCommerce Mobile SEO Channel 416

Omnisend

DECEMBER 21, 2022

What worked in the last few years of ecommerce is not going to work going forward. That’s what Maurice Prüßner, CEO of ecommerce marketing agency Invisible Brands , says when asked what the ecommerce landscape of 2023 is going to look like. In order to build that trust, Maurice highly recommends Omnisend. “I

eCommerce Marketing 159

eCommerce Marketing eCommerce Shipping Costs Marketing 159

Omnisend

MAY 10, 2021

Read on for the good, the bad, and the ugly of email errors (and how to avoid them). 7 Common Email Marketing Mistakes That Ecommerce Brands Make. With trusted opt-in channels at the forefront of ecommerce marketing strategies, email takes center stage for many brands—and with good reason.

Marketing 174

Marketing X-cart Mobile Recommendation 174

Kissmetrics

JUNE 7, 2018

E-commerce marketing professionals now have a viable window to create a new and improved channel for generating sales. But how can you easily optimize your photos to ensure that they load faster and rank higher? To start with, I recommend testing the speed of your site using Google’s PageSpeed Insights.

eCommerce 221

eCommerce SEO Social Media Improvements 221

BigCommerce

JUNE 6, 2017

To personalize your customer’s shopping experience, you need to know the following: How buyers use your website. How to address those pain points. Learn More About RFM Models and How to Implement One for Your Business. Here’s exactly how to do it. How To Create Buyer Segments. How To Create Recency Segments.

BigCommerce 419

BigCommerce Channel Shopping Carts Marketing 419

Kissmetrics

JUNE 7, 2018

E-commerce marketing professionals now have a viable window to create a new and improved channel for generating sales. But how can you easily optimize your photos to ensure that they load faster and rank higher? To start with, I recommend testing the speed of your site using Google’s PageSpeed Insights.

eCommerce 204

eCommerce SEO Social Media Improvements 204

BigCommerce

AUGUST 17, 2017

So how can your brand reach consumers, and convert them? The answer lies in influencer marketing. Consumers tend to place the most trust in recommendations from people they know. In 2016, 86% of marketers used influencer marketing , and 94% of them found it to be effective. Final Word.

Marketing 419

Marketing Social Media Blog Recommendation 419

BigCommerce

APRIL 27, 2017

, I’ve sent more than one hundred million emails –– and I’ve learned a thing or two about what works, what is just industry hype and how to get customers to actually talk to you, and like it, too! Noah is an expert in the marketing space, having built Sumo.com from the ground up and before that being employee #30 at Facebook and #4 at Mint.

Marketing 414

Marketing BigCommerce eCommerce Recommendation 414

Optimizely

JULY 3, 2018

Just as Melanie identified a niche gap in the market when she was unable to find a simple one-piece suit, the best niche brands find success by doing the exact opposite of what other online stores are doing. The post How to Find Your Customer Niche and Dig In appeared first on Zaius.

Customer 170

Customer eCommerce Marketing Recommendation 170

Inflow Insights

MARCH 27, 2020

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. Here’s an additional resource to help you navigate your marketing strategy during this time.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

BigCommerce

APRIL 12, 2017

Do you need more ecommerce sales? This guide covers how to increase ecommerce conversion rates on your site. I suggest using as high quality images as possible depending on how close you want customers to zoom into the image. How to Master Product Photography on a Tight Budget. Here’s how to do it.

eCommerce 419

eCommerce BigCommerce Shipping Costs Payment Services 419