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Email Marketing Strategy: How To Attract, Engage & Delight Subscribers

Groove

Many eCommerce marketers struggle with this concept. With an optimized eCommerce email marketing strategy you'll attract new leads, engage more contacts and convert them into customers in no time. Lastly, delight customers post-purchase by sending helpful "how-to" videos when appropriate. The right content.

Marketing 289
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The Math Behind Abandoned Cart Email Success – and How to Set It Up to Earn 25% More Sales

BigCommerce

And, when you have their email, you can trigger an abandoned cart series to bring that customer back and earn their sale. These Stats Show the Top Reasons for Shopping Cart Abandonment. By and large however, the #1 reason for shopping cart abandonment beyond a customer just not being ready to buy is price.

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Wine Ecommerce: How To Sell & Ship Wine in 2018

BigCommerce

The second reason is the growing ecommerce market. How to Incentivize Customers to Buy Wine Online. Engaging in wine ecommerce can offer a lot of benefits for sellers. Examples of Wine Ecommerce Websites. When it comes to ecommerce , your homepage is your digital welcome mat. year-over-year (YoY).

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How to Create an Ecommerce Marketing Plan

Ecommerce Platforms

The main goal of an ecommerce marketing plan is to drive traffic to the website, increase brand awareness, and ultimately generate more sales. Learn how to create a marketing plan for your ecommerce business in this brief guide. What Is an Ecommerce Marketing Plan?

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Marketing Unboxed: How Glossier Wins Over Fans with Marketing That Shines

Optimizely

This is our newest video series where we order a fun product from a top ecommerce brand, and then track every marketing touchpoint along the way to see what works, and what doesn’t. Sure, there might confusion around how to properly pronounce their name , but it’s perfectly clear what their customers love about Glossier.

Marketing 305
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5 Mistakes Killing Your Retargeting Campaigns (+ a Framework to 10X Increase Their Efficiency in 2017)

BigCommerce

The bottom line is this: consumers purchase and engage more when they receive a truly personalized shopping experience in a consistent, coordinated fashion. To personalize your customer’s shopping experience, you need to know the following: How buyers use your website. How to address those pain points.

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28 Ecommerce Conversion Rate Optimization Steps Guaranteed to Increase Sales

BigCommerce

Do you need more ecommerce sales? This guide covers how to increase ecommerce conversion rates on your site. I suggest using as high quality images as possible depending on how close you want customers to zoom into the image. How to Master Product Photography on a Tight Budget. Here’s how to do it.

eCommerce 419