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Are Retailers Making the Most of Their Welcome Series?

Retail TouchPoints

An engaging welcome series on email, SMS and other marketing channels has become a must for any serious ecommerce retailer. With 90% of today’s shoppers preferring a personalized approach , creating a welcome series that caters to individual needs or reacts to consumer behavior has become the new standard in online retail.

Retail 284
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Omnichannel vs. Multichannel eCommerce: Key Differences to Know

Groove

For your eCommerce business to excel, you need a plan that helps you determine how you will develop online content and engage your users. Omnichannel and multichannel eCommerce marketing tend to be the two dominant methods that internet retailers use to distribute content and determine how their content and platforms interact with each other.

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11 eCommerce Marketing Automation Systems Compared

Inflow Insights

Adding a marketing automation system to your eCommerce marketing arsenal is typically a worthwhile high ROI effort and is a mandatory part of Inbound Marketing for eCommerce. But given the fast growing plethora of marketing automation systems available, which is best for your business? Detailed Analytics.

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India’s e-commerce market set to surpass US$91bn in 2023, says GlobalData

Retail Technology Review

The overall transaction value of the Indian e-commerce market is projected to grow from INR3.4 trillion (US$49bn) in 2019 to INR6.3 trillion (US$91bn) in 2023, says GlobalData, the data and analytics company.

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India’s e-commerce market set to surpass US$91bn in 2023, says GlobalData

Retail Technology Review

The overall transaction value of the Indian e-commerce market is projected to grow from INR3.4 trillion (US$49bn) in 2019 to INR6.3 trillion (US$91bn) in 2023, says GlobalData, the data and analytics company.

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British retailers urged to prepare for growth in the Chinese e-commerce market post Coronavirus

Retail Technology Review

Digital commerce firm JGOO is urging more British retailers to prepare to target the Chinese market, as it believes China could enjoy strong economic growth following the news that it believes it has passed the peak of the coronavirus epidemic.

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Tigers grows China and Malaysia network to serve booming e-commerce market

Retail Technology Review

Global e-commerce fulfilment company Tigers has opened an office in Suzhou, China, and a new fulfilment centre in Selangor, Malaysia, as part of ongoing expansion plans to serve the region’s booming e-tail market.