Retail TouchPoints

FEBRUARY 19, 2024

Though many of the economic indicators were excellent, including the low unemployment numbers and strong GDP growth, there was a lot of uncertainty in the market throughout the year. billion, an ecommerce record. She previously served as a data analyst and media buyer for a broad range of digital marketing clients.

eCommerce Marketing 278

eCommerce Marketing eCommerce Marketing Mobile 278

BigCommerce

MAY 29, 2019

Online shopping has steadily grown over the past few years and is expected to reach 17.5% of retail sales by…

eCommerce Marketing 369

eCommerce Marketing Marketing eCommerce Retail 369

BigCommerce

JUNE 29, 2022

You can say a lot about the world of digital marketing, but you can’t say that it’s boring. There’s always…

eCommerce Marketing 278

eCommerce Marketing Marketing eCommerce BigCommerce 278

BigCommerce

MARCH 22, 2021

Just about everyone working in marketing today will have heard about native advertising – and many are already using it.…

eCommerce Marketing 295

eCommerce Marketing Marketing eCommerce 295

BigCommerce

NOVEMBER 9, 2018

Did you know that customers who stick with your brand over time will spend 67% more than new customers? While…

Customer Retention 379

Customer Retention eCommerce Marketing Customer Marketing 379

Groove

DECEMBER 7, 2024

The emergence of the latest content marketing trends, including AI-driven personalization and the use of video across platforms, has further shaped how customers and brands interact at every step of the buyers journey. Be sure to ask yourself these questions when developing an eCommerce content strategy.

eCommerce 297

eCommerce Marketing Social Media White Paper 297

BigCommerce

OCTOBER 1, 2019

You have a solid ecommerce marketing strategy in place and you’ve worked hard to identify the appropriate channels and campaigns to…

eCommerce 352

eCommerce Marketing eCommerce Marketing Channel 352

Groove

JULY 31, 2024

Marketers and other eCommerce professionals are always on the lookout for new ways to work more efficiently and effectively, and a customer data platform (CDP) is one potential solution. We’ve put together an overview of what the platform has to offer so you can see how it would fit in with your eCommerce marketing strategy.

Customer Data 195

Customer Data eCommerce Marketing eCommerce Customer 195

Groove

OCTOBER 5, 2024

If you're looking to drive more sales for your eCommerce store, suffice it to say that eCommerce SMS marketing is a powerful avenue to explore. Understanding SMS for eCommerce SMS marketing for eCommerce involves sending targeted marketing messages via text to your audience of SMS subscribers.

eCommerce 332

eCommerce Marketing Social Media Shopify 332

Groove

OCTOBER 10, 2024

SMS delivery is the rate at which marketing text messages reach the inboxes of intended recipients. As a marketer, you will draft messages with a particular goal in mind, such as relaying exclusive deals or updates on package shipments. You can then use an SMS marketing platform to send the messages.

Marketing 341

Marketing eCommerce Improvements eCommerce Marketing 341

Groove

JULY 31, 2023

eCommerce Marketing Automation. Why eCommerce Marketing Automation? As the eCommerce landscape continues to rapidly evolve (some might say mutate), businesses must adopt cutting-edge technologies and processes to stay competitive in the marketplace. That solution?

eCommerce Marketing 195

eCommerce Marketing eCommerce Marketing Customer Loyalty 195

Groove

NOVEMBER 9, 2024

Thanks to these dual benefits, blog content marketing for eCommerce remains one of the most effective digital marketing avenues for brands to consider. However, it's also one of the most challenging, which is why many eCommerce companies choose to work with a content marketing agency.

Blog 361

Blog eCommerce Marketing SEO 361

BigCommerce

JUNE 10, 2020

In 2020, marketing personalization isn’t just an option anymore — it’s an industry standard. Prospects landing on your website expect…

Marketing 391

Marketing eCommerce Marketing eCommerce 391

Groove

OCTOBER 5, 2024

Half of marketers report that email marketing is their most impactful channel. We will walk you through choosing the best eCommerce email platform for your needs. Here are some important areas to consider: eCommerce Integration Look at other eCommerce services that the email provider works well with.

eCommerce 324

eCommerce Merchant Services Marketing Demo 324

BigCommerce

APRIL 16, 2020

Whether you’re new to inbound marketing or are looking to enhance your ecommerce strategy, let’s start by answering this question: Why should…

eCommerce 422

eCommerce Marketing eCommerce Marketing 422

BigCommerce

AUGUST 17, 2017

The answer lies in influencer marketing. In 2016, 86% of marketers used influencer marketing , and 94% of them found it to be effective. According to a study by Tomoson , influencer marketing yields a $6.50 According to a study by Tomoson , influencer marketing yields a $6.50 2: Are They Engaging?

Marketing 419

Marketing Social Media Blog Recommendation 419

Forrester eCommerce

MAY 9, 2019

As the world’s largest eCommerce market, China appeals to global B2C and B2B brands alike. But China’s B2B eCommerce market is not as mature as the consumer space, and neither is its B2B payment.

B2B 411

B2B eCommerce B2C eCommerce Marketing 411

BigCommerce

JUNE 8, 2020

Your marketing strategy is a key piece of your business’ future financial success. While not every one of your marketing…

Marketing 371

Marketing eCommerce Marketing eCommerce 371

Forrester eCommerce

OCTOBER 6, 2020

Southeast Asia is one of the most promising e-commerce markets in the world. Online marketplaces, including regional ones like Lazada and Shopee and local ones like Tokopedia, dominate the region’s e-commerce landscape.

eCommerce 273

eCommerce eCommerce Marketing Marketing Retail 273

Groove

DECEMBER 9, 2020

Looking to drive conversions with eCommerce marketing software ? In this blog, we're evaluating Klaviyo vs. Klaviyo: More Than Just Email Marketing. With 100+ native integrations , Klaviyo helps eCommerce businesses integrate more data to improve their marketing strategies. You're in the right place! Drive Growth.

Marketing 342

Marketing Recommendation eCommerce Magento 342

BigCommerce

SEPTEMBER 26, 2018

In the words of marketing guru Seth Godin, “People do not buy goods and services. They buy relations, stories, and…

Marketing 417

Marketing eCommerce Marketing eCommerce 417

BigCommerce

FEBRUARY 7, 2019

Performance Marketing is an online advertising strategy that is making a bigger mark in the digital marketing world year over…

Marketing 403

Marketing eCommerce Marketing eCommerce 403

BigCommerce

OCTOBER 17, 2017

Location-based marketing is part of our daily lives as consumers. What is Local Marketing? Local marketing –– also known as “location-based marketing” and “neighborhood marketing” –– is the process of optimizing your website and online advertising to help drive foot traffic and awareness in localized regions.

Marketing 713

Marketing Social Media Events Beauty and Health 713

BigCommerce

DECEMBER 11, 2018

When it comes to marketing your online business, your return on investment (ROI) is crucial to your success. Take digital…

Marketing 392

Marketing eCommerce Marketing eCommerce 392

BigCommerce

DECEMBER 14, 2018

When it comes to marketing in 2019, simply using traditional methods is no longer going to cut it. We’re witnessing…

Marketing 384

Marketing eCommerce eCommerce Marketing 384

Groove

OCTOBER 3, 2024

Marketing is the lifeblood of eCommerce stores, but it's also something that many store owners struggle to navigate. With so many different marketing avenues and strategies that go into the recipe for success, it's not a surprise that owners are often left feeling a little overwhelmed. What is a Digital Marketing Company?

eCommerce 289

eCommerce Marketing Social Media PPC 289

BigCommerce

AUGUST 29, 2017

There’s a variety of influencer marketing tactics out there –– and many of them are highly effective. Whether you are paying influencers to promote your product, or working to build yourself a community of ambassadors that take on the micro-influencer movement, influencer marketing can help you tackle every part of your sales funnel.

Marketing 417

Marketing Customer BigCommerce Other 417

BigCommerce

JULY 2, 2020

You’re more likely to be reading this on your smartphone or mobile device than on desktop. In the past decade,…

Mobile 543

Mobile Marketing eCommerce eCommerce Marketing 543

Retail TouchPoints

MARCH 18, 2022

Even though it has not been around for very long, it’s created such a long-lasting impact in its short lifespan that it will be transformative for the ecommerce market in the years to come. The explosion of NFTs over the last two years has been significant, and the market has seen about a 10X growth. Creator.co

Marketing 305

Marketing Arts Games Fashion 305

Groove

DECEMBER 5, 2022

Groove Commerce initially partnered with Caragh Nursery to migrate them to HubSpot Service Hub & Marketing Hub. Following this successful project, Caragh Nursery realized the need for an ongoing eCommerce partnership with our agency – a team who understood their challenges and had the experience to overcome them.

Marketing 314

Marketing Accessories Management Customer 314

RetailDive

NOVEMBER 22, 2024

Executives credited investments in delivery and pickup options for growing sales from households earning more than $100,000.

eCommerce Marketing 111

eCommerce Marketing eCommerce Marketing 111

BigCommerce

APRIL 27, 2017

Email marketing is the number one most effective channel for ecommerce businesses. The only reason anyone says email marketing is dead is because they aren’t very good at it. Noah is an expert in the marketing space, having built Sumo.com from the ground up and before that being employee #30 at Facebook and #4 at Mint.

Marketing 414

Marketing BigCommerce eCommerce Recommendation 414

Groove

SEPTEMBER 1, 2020

Texting has made communication easier for both consumers and businesses, and SMS marketing is an effective component of a great mobile eCommerce strategy. SMS marketing, or text message marketing, is a powerful tool to communicate with customers. Klaviyo SMS: What Is It? usually by texting the word "STOP.". Klaviyo SMS.

eCommerce Marketing 370

eCommerce Marketing Social Media Mobile eCommerce eCommerce 370

Groove

NOVEMBER 7, 2024

For your eCommerce business to excel, you need a plan that helps you determine how you will develop online content and engage your users. Omnichannel and multichannel eCommerce marketing tend to be the two dominant methods that internet retailers use to distribute content and determine how their content and platforms interact with each other.

Multichannel 381

Multichannel Omnichannel eCommerce Channel 381

BigCommerce

OCTOBER 10, 2017

As an ecommerce business owner, you know that your holiday email marketing strategy is important. Most brands start planning their holiday email marketing campaigns in September, meaning you may already be behind. They market to them instead. Again, here is how you win via email marketing campaigns: Know your customers.

Shipping Costs 407

Shipping Costs X-cart Marketing BigCommerce 407

BigCommerce

MAY 26, 2021

No one can deny how big the ecommerce market is.Global ecommerce sales are projected to nearly double to $6.5 trillion…

eCommerce 372

eCommerce Customer eCommerce Marketing Marketing 372

Groove

JUNE 9, 2021

Many eCommerce marketers struggle with this concept. With an optimized eCommerce email marketing strategy you'll attract new leads, engage more contacts and convert them into customers in no time. Email Marketing Strategy Tips. 90% of all marketers have said that social media has increased exposure.

Marketing 277

Marketing Social Media Customer Loyalty Shopping Carts 277