Groove

SEPTEMBER 23, 2024

It has been said that it's never a good idea to put all your eggs in one basket, and this sentiment certainly applies to e-commerce marketing. Search engine optimization, PPC advertising, and email/SMS promotion are three core pillars of e-commerce marketing that every online retailer should leverage.

eCommerce Marketing 195

eCommerce Marketing eCommerce PPC SEO 195

Groove

JANUARY 13, 2025

Introduction The explosive growth of wholesale B2B eCommerce is transforming how businesses operate in the wholesale industry. Valued at over $30 trillion in 2024 , the global B2B eCommerce market is growing faster than B2C, with a compound annual growth rate (CAGR) of over 16 percent.

eCommerce Platforms 385

eCommerce Platforms B2B Payment Services eCommerce 385

Groove

OCTOBER 14, 2024

If you run an eCommerce business and are ready to take your digital strategy to the next level, you may be searching for things like “CTR meaning,” “what is CTR in marketing” or “click-through rate definition.” Why Is CTR Important for eCommerce? Here, we’ll explore everything that you need to know.

eCommerce Marketing 350

eCommerce Marketing Outdoor eCommerce Improvements 350

Groove

DECEMBER 11, 2024

Since the beginning of eCommerce, email marketing has been one of the most effective ways to reach customers, and this is still true even in today's crowded digital landscape. However, the biggest key to successful email marketing for eCommerce is building an email subscriber baseand this is often easier said than done.

eCommerce 317

eCommerce Social Media White Paper Seminar 317

BigCommerce

JUNE 5, 2018

Amazon edges near $1 trillion in market value. In fact, traditional and digital-native brands across the globe are working fast to implement similar strategies. The State of Ecommerce in 2018. To understand the state of retail – especially ecommerce – think of it this way: 1. Amazon is the commodity market.

eCommerce Marketing 340

eCommerce Marketing Payment Services eCommerce Marketing 340

Groove

OCTOBER 5, 2024

If you're looking to drive more sales for your eCommerce store, suffice it to say that eCommerce SMS marketing is a powerful avenue to explore. Understanding SMS for eCommerce SMS marketing for eCommerce involves sending targeted marketing messages via text to your audience of SMS subscribers.

eCommerce 340

eCommerce Marketing Social Media Shopify 340

BigCommerce

OCTOBER 1, 2019

You have a solid ecommerce marketing strategy in place and you’ve worked hard to identify the appropriate channels and campaigns to…

eCommerce 352

eCommerce Marketing eCommerce Marketing Channel 352

Groove

MARCH 20, 2020

The downside with this advancement, however, is that creating an eCommerce marketing strategy is becoming difficult for brands. Creating A Successful eCommerce Marketing Strategy. All of these things happen to be some of the benefits of using the inbound marketing methodology. Clean Up Existing Data.

eCommerce Marketing 227

eCommerce Marketing eCommerce Marketing Blog 227

Kissmetrics

OCTOBER 6, 2020

The huge growth in ecommerce means competition; as a result, ecommerce companies are struggling to get customers to their business. Choosing the right marketing company can be the difference between failure and success. Here’s a list of the best ecommerce marketing companies.

eCommerce Marketing 248

eCommerce Marketing eCommerce Marketing Shipping Costs 248

BigCommerce

APRIL 16, 2020

Whether you’re new to inbound marketing or are looking to enhance your ecommerce strategy, let’s start by answering this question: Why should…

eCommerce 422

eCommerce Marketing eCommerce Marketing 422

Forrester eCommerce

MAY 9, 2019

As the world’s largest eCommerce market, China appeals to global B2C and B2B brands alike. But China’s B2B eCommerce market is not as mature as the consumer space, and neither is its B2B payment.

B2B 411

B2B eCommerce B2C eCommerce Marketing 411

BigCommerce

JUNE 8, 2020

Your marketing strategy is a key piece of your business’ future financial success. While not every one of your marketing…

Marketing 371

Marketing eCommerce Marketing eCommerce 371

Groove

FEBRUARY 21, 2019

To help, we've outlined our favorite tried-and-true eCommerce marketing tools to help businesses achieve their goals. Whether you're looking for SEO tools or a marketing automation platform, we've got you covered. eCommerce Marketing Tools. Google Marketing Platform. Google Marketing Platform.

eCommerce Marketing 278

eCommerce Marketing eCommerce Marketing PPC 278

Groove

JULY 23, 2020

When it comes to implementing eCommerce marketing software, many businesses don't know where to start. Whether your goal is to automate marketing or sales initiatives, improve site search, increase customer loyalty or convert more customers, there is a software for you. eCommerce Marketing Software: Increase Revenue.

eCommerce Marketing 227

eCommerce Marketing eCommerce Marketing Customer Loyalty 227

Optimizely

SEPTEMBER 4, 2018

Most advice for ecommerce marketers focuses on what you should be doing to improve your brand’s marketing. Even if you’ve created a robust ecommerce marketing strategy, doing the wrong thing at the wrong moment could chase away even your very best customers. But do you also know what you shouldn’t be doing?

eCommerce Marketing 231

eCommerce Marketing eCommerce Marketing Omnichannel 231

BigCommerce

JULY 2, 2020

You’re more likely to be reading this on your smartphone or mobile device than on desktop. In the past decade,…

Mobile 543

Mobile Marketing eCommerce eCommerce Marketing 543

BigCommerce

SEPTEMBER 26, 2018

In the words of marketing guru Seth Godin, “People do not buy goods and services. They buy relations, stories, and…

Marketing 417

Marketing eCommerce Marketing eCommerce 417

Groove

JUNE 16, 2020

If you haven't worked at or with an eCommerce marketing agency before, understanding what we do and how we do it often leads to a number of questions: How does an agency operate? Groove Commerce is committed to helping eCommerce businesses grow. eCommerce Marketing Agency: What Is It? Up-To-Date Guidance.

eCommerce Marketing 195

eCommerce Marketing eCommerce Marketing Recommendation 195

Groove

JUNE 9, 2021

Many eCommerce marketers struggle with this concept. With an optimized eCommerce email marketing strategy you'll attract new leads, engage more contacts and convert them into customers in no time. Email Marketing Strategy Tips. 90% of all marketers have said that social media has increased exposure.

Marketing 289

Marketing Social Media Customer Loyalty Shopping Carts 289

Retail TouchPoints

OCTOBER 23, 2024

“For retailers, 3P commerce provides the ability to offer an increased selection of products and helps reduce the risks of managing fulfillment — an issue we saw firsthand with recent supply chain disruptions,” said Lou Keyes, CEO of Rithum in comments shared with Retail TouchPoints.

Consumer 290

Consumer Multichannel Supplies eCommerce 290

BigCommerce

JUNE 29, 2022

You can say a lot about the world of digital marketing, but you can’t say that it’s boring. There’s always…

eCommerce Marketing 278

eCommerce Marketing Marketing eCommerce BigCommerce 278

Groove

JULY 31, 2024

Marketers and other eCommerce professionals are always on the lookout for new ways to work more efficiently and effectively, and a customer data platform (CDP) is one potential solution. We’ve put together an overview of what the platform has to offer so you can see how it would fit in with your eCommerce marketing strategy.

Customer Data 195

Customer Data eCommerce Marketing eCommerce Customer 195

Groove

JULY 31, 2023

eCommerce Marketing Automation. Why eCommerce Marketing Automation? As the eCommerce landscape continues to rapidly evolve (some might say mutate), businesses must adopt cutting-edge technologies and processes to stay competitive in the marketplace. That solution?

eCommerce Marketing 195

eCommerce Marketing eCommerce Marketing Customer Loyalty 195

Optimizely

JULY 19, 2018

Although you may attract new traffic to your website and get a spike in ecommerce sales, constant coupons are hardly a viable strategy for building a long-term, sustainable ecommerce business that attracts loyal customers. Coupons are hardly a viable strategy for building a long-term, sustainable ecommerce business.

eCommerce 333

eCommerce Shipping Costs Customer Loyalty Shipping 333

BigCommerce

FEBRUARY 13, 2020

Based on statistics from the National Retail Federation on Valentine’s Day celebrations, 2019 was a bad year for love. Only…

Marketing 353

Marketing Retail eCommerce Marketing eCommerce 353

BigCommerce

MARCH 3, 2017

Let’s talk about ecommerce content marketing and it’s importance. So many online store owners and marketers ignore the power of content marketing. What is Content Marketing? Let’s briefly talk about developing a content marketing strategy and how this will take your marketing efforts to the next level.

PPC 417

PPC eCommerce Social Media Blog 417

Groove

JANUARY 4, 2021

Creating and implementing an optimized paid media strategy is a great tactic to augment organic traffic and increase ROI. Paid Media Strategy: Increasing This Client's CVR & Revenue. In addition to optimizing their eCommerce website, Barron Designs enlisted our help with improving their paid media strategy.

Improvements 365

Improvements Recommendation PPC Shopping Carts 365

My Wife Quit Her Job

JANUARY 12, 2022

I have followed John’s blog, Duct Tape Marketing, for over a decade. And his writing inspired me to learn marketing skills to complement my technical skills. John is known as one of the world’s most practical small business marketing speakers and experts. Today, I'm thrilled to have John Jantsch on the show.

eCommerce Marketing 156

eCommerce Marketing Marketing eCommerce Blog 156

Optimizely

OCTOBER 16, 2018

The first episode of Marketing Unboxed is here! This is our newest video series where we order a fun product from a top ecommerce brand, and then track every marketing touchpoint along the way to see what works, and what doesn’t. Can’t wait till the next episode of Marketing Unboxed? Cart Abandonment. Social Proof.

Marketing 305

Marketing Shopping Carts Social Media Games 305

BigCommerce

FEBRUARY 7, 2019

Performance Marketing is an online advertising strategy that is making a bigger mark in the digital marketing world year over…

Marketing 403

Marketing eCommerce Marketing eCommerce 403

Groove

OCTOBER 5, 2024

Half of marketers report that email marketing is their most impactful channel. We will walk you through choosing the best eCommerce email platform for your needs. Here are some important areas to consider: eCommerce Integration Look at other eCommerce services that the email provider works well with.

eCommerce 332

eCommerce Marketing Merchant Services Demo 332

Omnisend

JANUARY 6, 2021

Optimizing an ecommerce marketing strategy can seem like a daunting task these days. Sure, every ecommerce business is different, but there are certain key areas that, when optimized, are guaranteed to boost the marketing performance and revenues of any retailer, large or small. Reading Time: 8 minutes.

eCommerce Marketing 179

eCommerce Marketing eCommerce Marketing Live Chat 179

BigCommerce

JULY 11, 2017

Joel Gross, CEO of Coalition Technologies , an ecommerce design + marketing agency that has worked to increase the organic visibility of multi-million dollar brands including Spinning.com and Pink Lily, walks you through how to build the B2B SEO strategy your company deserves, without the confusion. B2C: What’s the difference?

SEO 416

SEO B2B Shipping Costs B2C 416

Groove

MAY 3, 2022

In this blog, we’re comparing how HubSpot and Marketo stack up against one another in terms of eCommerce marketing. Email Marketing. Optimizing your email marketing strategy has never been easier with HubSpot’s Marketing Hub. Marketo is ranked #8 in Marketing Automation by G2 Crowd. Automation.

eCommerce Marketing 195

eCommerce Marketing Merchant Services eCommerce Marketing 195

BigCommerce

JUNE 27, 2018

Determine the campaign type you want to run, either cold traffic campaigns or re-marketing campaigns. How to Master Your Facebook Ad Targeting Strategy : Learn effective techniques to use in each campaign type, see some real examples, and how to approach measuring your results. Grab some coffee and prepare to dig in.

Social Media 420

Social Media BigCommerce Download eCommerce 420

BigCommerce

FEBRUARY 12, 2020

Very few shoppers expect to pay full price for products and services when purchased online. With so many retailers now offering…

Marketing 362

Marketing eCommerce Retail eCommerce Marketing 362

SellBrite

AUGUST 9, 2021

With this rise in shopping activity, ecommerce marketing automation(EMA) is a no-brainer for sellers. So instead of trying to finish more jobs than you can handle each day, let ecommerce marketing automation take a few off your plate and work its magic. What is ecommerce marketing automation?

eCommerce Marketing 167

eCommerce Marketing eCommerce Marketing Merchant Services 167