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How to Use Single Keyword Ad Groups (SKAGs) to Drive Highly Relevant, Highly Targeted PPC Traffic

BigCommerce

Whether single keyword ad groups (SKAGs) are old news or a new find to you, they’re quickly becoming a well-known best practice for PPC account setup. First, what are the main benefits for ecommerce managers and brands? Why SKAGs Are Important for Ecommerce Brands. That’s how you maximize the ROI of your PPC campaigns.

PPC 346
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What’s Hot in Jewelry Ecommerce Marketing

Omnisend

Overall, the global jewelry market grows in value each year, with rings accounting for the greatest share of recent sales. The market ranges from cheaper, trend-led, fast-fashion items to exclusive, bespoke pieces created with precious metals and gems. This presents a huge opportunity for ecommerce growth in the jewelry sector.

Jewelry 144
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Cyber Week 2017: Black Friday Stats, Cyber Monday Trends + 25 Brands Reveal The Secrets to Their Success

BigCommerce

Content + Commerce Integration. Niche PPC Strategies. Influencer Marketing & Social Media Engagement. Focusing on Video Marketing. Significantly less orders were made on mobile for Home & Garden (-12.75%) and Toys & Games (-16.08%) merchants. Most Successful Cyber Week 2017 Tactics. Selling on Amazon.

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Data-driven predictions for ecommerce marketing in 2018

Klaviyo

While it may be hard to believe the end of the year is here (and the busiest time for ecommerce stores), the end is near. You may be wondering, what’s on the horizon for ecommerce marketing in 2018? But first, let’s dive into a few data-driven predictions for ecommerce in 2018. “For How’s that for a cliffhanger?

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9 Advanced eCommerce Marketing Strategies for Medium or Large Online Stores to Use in 2020

Inflow Insights

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. Here’s an additional resource to help you navigate your marketing strategy during this time. Get in touch.

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How to Master Amazon SEO and Move Your Products up the Search Rankings in 2017

BigCommerce

I highly encourage you to understand your contract with Amazon and their terms of service. From there, we can use Amazon PPC to gather data on which terms help our listing convert and optimize for those keywords. This is part of the full management Amazon SEO service we offer our clients. Second, you can use a launch service.

SEO 209
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COVID-19 Impacts on eCommerce Marketing Key Performance Indicators

Inflow Insights

We continue to see the impact of COVID-19 on eCommerce marketing and key performance indicators. Trends are changing rapidly and have significantly changed since we last reported on how eCommerce brands are navigating the storm. Key Performance Indicators – Consumer Services. Organic Positions and Keyword Rankings.