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The Ultimate Guide to E-commerce Marketing: Where You Should Focus and How to Succeed

Kissmetrics

There are an estimated 12 to 24 million e-commerce stores. Online retailers can sell just about anything—from shoes or baked goods to software and coaching sessions. Most e-commerce store owners have no idea how to effectively market their business. What Is E-commerce Marketing?

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How a Content Marketing Agency Drives eCommerce Blog Success

Groove

Content marketing agencies often integrate blog content into email newsletters to drive traffic back to the brand's website—which is ultimately the core purpose of email marketing. Case Study Example Content marketing services for eCommerce often prove to be incredibly valuable.

Blog 367
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eCommerce Marketing Automation: Your eCommerce Guide To 3 Common Flows

Groove

eCommerce Marketing Automation. Why eCommerce Marketing Automation? As the eCommerce landscape continues to rapidly evolve (some might say mutate), businesses must adopt cutting-edge technologies and processes to stay competitive in the marketplace. That solution? What Is an Abandoned Cart Flow?

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The Race to Displace: How Temu and Shein are Redefining Ecommerce

Retail TouchPoints

Shein and Temu have launched massive advertising campaigns paired with optimized sales tactics to carve out a new niche and redefine the standards of ecommerce success. ecommerce market with TikTok Shops, delivering the most complete social commerce experience to date. Finally, TikTok has rapidly entered the U.S.

eCommerce 278
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Top Risks For Retail Businesses In 2021 (And in The Next Decade)

Retail TouchPoints

Cybersecurity should be a top priority for any retail business looking to get onto the e-commerce wagon. Key takeaway: Right from the start, your online retail presence should be secure and protect your brand, your company, and your client from cyber threats. Product boycotts.

eCommerce 306
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Case Study: How We Increased Google Shopping Revenue by 268% by Treating Campaigns Like a Brick and Mortar Store

Inflow Insights

This is exactly why we implemented product-specific campaign structure for the online retailer that mimics the science behind product placement in brick and mortar stores. Because, just like a retail store, you want your best products displayed in the most prominently in shopping campaigns. It doesn’t know your margins.

eCommerce 144
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3 Halloween Ecommerce Marketing Tips

ecomdash

For online retailers, it’s a new and largely underutilized opportunity for you ecommerce marketing strategy. In this article, we’ll go over the figures revealed by the new study, as well as 3 ways ecommerce professionals can take advantage of them to their fullest. 3 Ecommerce Tips for Halloween.