Retail TouchPoints

JULY 4, 2022

If you haven’t started migrating your ecommerce site to GA4 yet, you’re working on a pretty tight timeline — but it’s imperative that you be ready when UA takes a bow in July 2023. We also recommend reaching out to your ecommerce digital marketing agency or web development team for assistance.

eCommerce 296

eCommerce SEO Recommendation Multi-channel 296

BigCommerce

OCTOBER 4, 2017

I created this guide for one reason… Search engine optimization is a low-hanging fruit for ecommerce websites. Despite the fact that SEO has the highest ROI of any ecommerce marketing campaign, most online shops are put together with little to no consideration of search engines. Ecommerce Keyword Research.

SEO 419

SEO eCommerce Gifts Blog 419

Groove

NOVEMBER 6, 2018

Increasing your website traffic will lead to growth for your eCommerce store. As an eCommerce marketing agency , we help businesses everyday to evaluate the effectiveness of marketing efforts, learn more about their buyer personas and generate more revenue. Email Marketing. PPC Campaign. Affiliate Marketing.

eCommerce 150

eCommerce PPC SEO Social Media 150

Kissmetrics

OCTOBER 6, 2021

Using SEO (search engine optimization) and PPC (pay-per-click) ads can place your brand before your potential audience where they look for you. Not only does this help you bring products to the market that people will like, but it also builds rapport with your customers. Additional Resources for New D2C Brands.

Subscription 252

Subscription eCommerce Marketing eCommerce Definition 252

Inflow Insights

JANUARY 15, 2020

We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Pay-per-click (PPC). In a past article , we’ve referred to this trio of marketing methods as the “milk and cookies” approach. This is why SEO, PPC, and CRO tend to work best together.

PPC 162

PPC eCommerce SEO X-cart 162

Ecommerce Platforms

MAY 16, 2022

More specifically, we’ll look at: Adscale: A Brief Overview Adscale products and solutions Adscale integrations Adscale pricing Adscale's pros and cons Adscale's resources and reviews FAQs Our final verdict on Adscale. Adscale Review: Adscale's Resources and Reviews. So, today, we’re unpicking one such solution: Adscale.

eCommerce 211

eCommerce Shopify Merchant Services Channel 211

Inflow Insights

NOVEMBER 14, 2017

Already, hopes are high for this season with experts from Deloitte predicting that eCommerce sales could reach $114 billion. So, if you haven’t already, now is the time to really start kicking off your holiday marketing efforts. Are your local listings up to date? Don’t have a holiday strategy?

eCommerce Marketing 68

eCommerce Marketing eCommerce Marketing Magento 68

FastSpring

APRIL 22, 2020

There are multiple ways to differentiate your service, but implementing SaaS marketing strategies can support and speed up your business growth. Key Benefits of Investing in SaaS Marketing Strategies. Every market, service, or product is unique in its marketing approach, so is SaaS marketing. Content Marketing.

Marketing 122

Marketing PPC SEO Subscription 122

BigCommerce

NOVEMBER 28, 2017

Content + Commerce Integration. Niche PPC Strategies. Influencer Marketing & Social Media Engagement. Focusing on Video Marketing. Facebook Advertising, Amazon, eBay, PPC and Buy Buttons were the most successful channels for online brands this year. Cyber Week 2017 Most Successful Ecommerce Brands.

BigCommerce 415

BigCommerce Small Business Retail Merchant Services Food and Beverages 415

Omnisend

MARCH 21, 2021

While the goal is to attract and ultimately retain customers , content marketing uses storytelling to appeal to a wide audience. Pay-per-click ( PPC) ads can be found almost anywhere, but the most common form of PPC advertising is paid search. Pay-per-click advertising.

Marketing 142

Marketing Social Media PPC Customer Retention 142

Inflow Insights

JULY 29, 2019

Most people would gauge the success of any agency (including answering who the best eCommerce agencies are) by their size and revenue. My goal was to build a $10 million eCommerce marketing agency — and build it fast. resources, revenue, website size), but our overall judgement is still largely based on experience and gut feel.

eCommerce 103

eCommerce PPC SEO eCommerce Marketing 103

Inflow Insights

MAY 1, 2020

Before I became the Director of Marketing at Inflow , I worked at various consumer packaged goods companies that utilized eCommerce as one of their go-to-marketing channels. A classically trained brand marketer, I was able to learn more about digital activations as a part of promoting this channel.

eCommerce 109

eCommerce PPC Marketing SEO 109

Algopix

SEPTEMBER 26, 2023

Enhancing Competitive Advantage: By addressing unmet customer needs, businesses can gain a competitive advantage over rivals who are not as responsive to market gaps. Reducing Risk: By thoroughly analyzing the market, businesses can reduce the risk of entering saturated or declining markets and increase the likelihood of success.

eCommerce 129

eCommerce Marketing Social Media Supplies 129

Inflow Insights

AUGUST 25, 2021

Need help building an end-to-end marketing plan for the holidays? 10 Holiday eCommerce Marketing Strategies for Your Best Year Yet. We’ve packed everything we’ve learned along the way into the following eCommerce holiday marketing tips: 1. Create a team-wide holiday marketing plan.

eCommerce 109

eCommerce Marketing Shipping Costs Social Media 109

BigCommerce

SEPTEMBER 26, 2017

They’re typically linked to popular search keywords, ads, PPC content, banners, and social media advertising campaigns. The content of these pages is specifically tailored to support the message of your marketing campaign and address the intent and interest that your visitor has already expressed by clicking the relevant ad.

Shipping Costs 419

Shipping Costs Payment Services Gifts Social Media 419

Inflow Insights

APRIL 16, 2019

It’s important to have an agile approach when it comes to eCommerce marketing since things change quickly and the search landscape is constantly evolving. 12 – Product SKU’s, Part-Numbers, and Model Numbers Are a PPC Specialist’s Dream. You need to always be open to new opportunities and test everything!

eCommerce 156

eCommerce Mobile PPC Other 156

Inflow Insights

JANUARY 13, 2022

However, the success of your PPC ads depends on several variables (your business, the ad targets, and the competitive landscape), and it might not be viable if the competition can outspend you. Finally, if you can’t beat the organic content to reclaim your real estate organically, use Google Search Ads to give your content a leg up.

eCommerce 136

eCommerce SEO Recommendation Article 136

Omnisend

SEPTEMBER 6, 2021

Mastermind behind eCommerce Masterplan, a resource hub and online summit for brands, she runs two award-winning podcasts, has written 5 books, and is a sought-after keynote speaker and panelist across the industry. With over twenty years of marketing experience under her belt, Chloë is a force to be reckoned with.

eCommerce 148

eCommerce Books Marketing Merchant Services 148

Store Growers

JULY 14, 2023

Disruptive Advertising Best for: Mid-size to large businesses, especially for those looking for a full-stack marketing services provider. Services : Full-stack of digital marketing services. Those include PPC management, paid social, eCommerce, analytics, lifecycle marketing, eCommerce, Growth Marketing, SEO, etc.

Social Media 91

Social Media SEO PPC Management 91

ROI Revolution

JANUARY 27, 2020

If you’re interested in discovering best practice strategies and tactics for success that will transform you into an expert of all things digital and ecommerce marketing, then this is the podcast for you! Stay tuned for this report to be added to our Resources page in the coming weeks! January 2020 Marketing News: Wrapping Up.

Marketing 78

Marketing Shipping Costs Social Media Games 78

Ecommerce Platforms

MARCH 9, 2020

This suggests that the ecommerce market is growing exponentially over time. Proven methods to drive traffic, build leads, and push conversions include blogging, affiliate marketing, Amazon pay-per-click(PPC) advertising, email marketing, and social media campaigns.

Shipping Costs 239

Shipping Costs Merchant Services Shopify Payment Services 239

Ecommerce Platforms

JULY 31, 2020

So you can be confident you've got access to cutting edge approaches to help you run your eCommerce business. Top Tip: To ensure your agency boasts this kind of knowledge, ask whether they have any materials or resources they've compiled. Benefits of Using an Ecommerce Marketing Agency vs. Hiring an Employee.

eCommerce 118

eCommerce Web Design SEO Beauty and Health 118

Omnisend

APRIL 28, 2023

Promote online This involves building an ecommerce marketing strategy. Get an email marketing automation software that helps you build an email list and improve your email marketing campaigns. Invest in PPC Pay-per-click is another popular advertising channel, mostly targeting search engines and websites.

Definition 88

Definition Shipping Costs Payment Services Social Media 88

Omnisend

APRIL 28, 2023

Promote online This involves building an ecommerce marketing strategy. Get an email marketing automation software that helps you build an email list and improve your email marketing campaigns. Invest in PPC Pay-per-click is another popular advertising channel, mostly targeting search engines and websites.

Definition 88

Definition Shipping Costs Payment Services Social Media 88

Shopping Signals

MARCH 16, 2023

In this article, we’ll take a look at the risks of focusing solely on paid traffic and ignoring SEO for ecommerce. When it comes to driving traffic to your website, there are two main options: pay-per-click (PPC) advertising or search engine optimization (SEO). Overview Of SEO SEO is an essential part of ecommerce marketing.

SEO 52

SEO eCommerce PPC Improvements 52

Inflow Insights

MAY 3, 2019

We’ve previously written case studies and strategy articles (which we link to below) around Google Shopping, but in this piece, we’re diving into campaign setup and execution and linking to our other resources for readers looking for more detail on any particular topic. In fact, Google Shopping campaigns drive 76.4%

Merchant Services 76

Merchant Services Shipping Costs Recommendation PPC 76

eCommerce CEO

AUGUST 19, 2017

Combined with a smart marketing strategy, the right tools and ecommerce marketing tips can grow your online store. Where and how to host your ecommerce website are important choices which influence your site’s visibility, down time, and the fees you pay each month for hosting. Ecommerce Marketing Tools.

Shipping Costs 108

Shipping Costs eCommerce Payment Services X-cart 108

Inflow Insights

SEPTEMBER 16, 2019

You know that live chat is helpful for the customer experience on your eCommerce site…but does your live chat increase conversions ? We’ve noticed that many eCommerce companies are hopeful that the resources they put into live chat are helping to increase sales. Which marketing campaign is an individual chat attributed to?

Live Chat 69

Live Chat eCommerce Mobile Conversion Optimization 69

Payoneer

APRIL 4, 2023

This presents a significant opportunity for professionals in fields like PPC, copywriting, email marketing , etc. It is expected that there will be a growing need for skilled individuals in digital marketing and SEO to support the growth of eCommerce in Dubai and the UAE.

Payment Services 26

Payment Services eCommerce Financial Services Banking 26

Klaviyo

DECEMBER 5, 2017

While it may be hard to believe the end of the year is here (and the busiest time for ecommerce stores), the end is near. You may be wondering, what’s on the horizon for ecommerce marketing in 2018? But first, let’s dive into a few data-driven predictions for ecommerce in 2018. How’s that for a cliffhanger?

eCommerce Marketing 134

eCommerce Marketing eCommerce Marketing Merchant Services 134

BigCommerce

NOVEMBER 2, 2017

AdWords/PPC: The strategy of paid placement across the web to earn net new traffic and re-capture visitors who bounced. Check out their resources center homepage, including link off to videos, user guides, deconstructions, essays on trending topics and more. Are the most expensive and broad keywords out of reach for your PPC budget?

eCommerce 420

eCommerce Social Media BigCommerce Mobile 420

Groove

JULY 2, 2020

To help your audience find you, we're breaking down two main marketing initiatives: PPC and SEO. PPC, or pay-per-click marketing, involves creating ads that are featured at the top of search results. Paid search is one of the most popular forms of PPC. According to HubSpot, PPC Ads can boost awareness by 80%.

PPC 195

PPC SEO Recommendation eCommerce 195

BigCommerce

DECEMBER 13, 2017

Beyond that, really consider promoting Amazon through marketing channels typically reserved for your own website. They can be advertised using PPC. Make sure you have the bandwidth and necessary resources to take on additional orders. Give Amazon’s suggested PPC campaigns a try. Amazon listings can be SEO’d.

Shipping Costs 414

Shipping Costs Marketing Merchant Services SEO 414

BigCommerce

FEBRUARY 13, 2018

Google Adwords was introduced in 2000 as a way for ecommerce businesses to advertise to people using the Google search tool. With the help of short text ad copy and display URLs, online retailers began using the tool in a pay-per-click (PPC) context. William Harris, Ecommerce Marketing Expert, Elumynt.

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417

Omnisend

JANUARY 23, 2023

What is an email marketing agency? An email marketing agency comprises a specialized group of marketers. They have the experience, expertise, and access to the best tools and resources to create unique email solutions for their clients. Email marketing This is a full-service email marketing agency.

Marketing 166

Marketing Social Media SEO PPC 166

ROI Revolution

JANUARY 3, 2020

If you’re interested in discovering best practice strategies and tactics for success that will transform you into an expert of all things digital and ecommerce marketing, then this is the podcast for you! Stay tuned for these reports to be added to our Resources page! December 2019 Marketing News: Wrapping Up.

Marketing 78

Marketing Social Media Food and Beverages Omnichannel 78

ROI Revolution

JANUARY 25, 2023

Research shows that 30% of PPC performance is driven by brand messaging and awareness , so if you cut upper-funnel spend now it will harm your long-term growth – especially if you cut right now at a time when many of your competitors are.

eCommerce 78

eCommerce Social Media SEO Payments 78