Inflow Insights

OCTOBER 2, 2018

If you want to improve SEO or SEM results for your eCommerce site, should you hire a marketing agency to help you? Or should you add an in-house SEO or SEM employee to your staff? You’ll have to add 20% or more to these salaries to figure out what the true total cost is for hiring one of these marketers.

SEO 157

SEO eCommerce Marketing Management 157

Inflow Insights

JANUARY 8, 2018

For eCommerce SEO professionals, issues surrounding duplicate content , and also thin/low-quality content, can spell disaster in the search engine rankings. Tools for Finding & Diagnosing Duplicate eCommerce Content. Inflow’s Cruft Finder SEO Tool. Test/Orphaned Pages. Thin Category Pages. Moz Site Crawl Tool.

SEO 166

SEO eCommerce X-cart Shopping Carts 166

Groove

SEPTEMBER 19, 2024

Back-end development, meanwhile, refers to the underlying infrastructure that supports the front end. For an example, check out our B2B eCommerce Development case study with Strobels Supply. Marketing Hiring an eCommerce marketing company can be a major help when it comes to boosting web traffic and gaining new customers.

eCommerce 195

eCommerce Marketing B2B PPC 195

Retail TouchPoints

MARCH 9, 2021

While Western firms might see China as a source of competition, the flipside is that it also provides a huge ecommerce opportunity for U.S. The Chinese ecommerce market was forecast to hit $1.62 Reference Chinese social media sites to boost search rankings. retailers and brands. You won’t get away with poor quality links.

eCommerce 254

eCommerce SEO Social Media Reference 254

BigCommerce

DECEMBER 20, 2017

Here are the top 19 ecommerce growth strategies recommended by Internet Retailer 1000 brands and the experts that advise them, in order of priority. New Content Types & SEO. Email Marketing, Automation & AOV. Influencer Marketing. Personalization in ecommerce often refers to personalized merchandising.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

Inflow Insights

FEBRUARY 12, 2019

Typically, when eCommerce marketing teams strategize about improving Google rankings and growing SEO traffic, a lot of the conversation inevitably focuses on link building. When we’ve worked with companies like these, we’ve instead spent time on other, non-link building SEO tactics and have generated nice results.

SEO 151

SEO eCommerce Reference Improvements 151

Groove

JULY 28, 2020

Fulfill your audience's expectations by creating a solid eCommerce marketing strategy to increase engagement, nurture users through the buyer's journey and drive more conversions. Benefits of Content Marketing. There are plenty of eCommerce marketing tools out there at your disposal. Increase Website Traffic.

Social Media 258

Social Media Marketing Webinar White Paper 258

Ecommerce Platforms

APRIL 5, 2023

The main goal of an ecommerce marketing plan is to drive traffic to the website, increase brand awareness, and ultimately generate more sales. Learn how to create a marketing plan for your ecommerce business in this brief guide. What Is an Ecommerce Marketing Plan? On-page SEO.

eCommerce Marketing 104

eCommerce Marketing eCommerce Marketing Social Media 104

Groove

NOVEMBER 3, 2020

Inbound marketing is the concept of earning the attention of your audience through the development of unique content ? like blogs, videos, newsletters, SEO, social media and more. Enhancing your eCommerce inbound marketing strategy is important when it comes to attracting, engaging and delighting customers. Optimize URLs.

Social Media 197

Social Media Marketing SEO Blog 197

Inflow Insights

OCTOBER 10, 2019

eCommerce marketers know that when search engine optimization (SEO) errors occur, search volume goes down. Most content about SEO mistakes references the same commonly made errors: Common SEO Mistakes. Most of the time, you can monitor for these errors without an external SEO expert consulting.

SEO 110

SEO eCommerce eCommerce Platforms Mobile 110

Kissmetrics

OCTOBER 6, 2021

Using SEO (search engine optimization) and PPC (pay-per-click) ads can place your brand before your potential audience where they look for you. Start with on-page SEO, capitalizing on keywords your target market is looking for and ensuring your website uses those keywords effectively. Be There When They’re Looking For You.

Subscription 252

Subscription eCommerce Marketing eCommerce Reference 252

Groove

NOVEMBER 6, 2018

As an eCommerce marketing agency , we help businesses everyday to evaluate the effectiveness of marketing efforts, learn more about their buyer personas and generate more revenue. How to Increase eCommerce Traffic. Content Marketing. Search Engine Optimization (SEO). Email Marketing. Email Marketing.

eCommerce 170

eCommerce PPC SEO Social Media 170

BigCommerce

AUGUST 1, 2017

This drives increased SEO through link backs, but also gives you valuable information to share across the web to earn trust with net new customers long before they purchase from you. Earning link backs from a large number of low quality, low domain rating sites that have nothing to do with your industry can in fact hurt your SEO.

BigCommerce 502

BigCommerce Article SEO Social Media 502

BigCommerce

JANUARY 23, 2018

After all, marketing is expensive, competitive, and requires a lot of time. In the ones where it isn’t – say, SEO – you’re competing against a gamut of competitors and bigger brands, often with a much bigger head start. Marketing Issues Related to Your Ecommerce Platform. It is pay-to-play in so many channels: Adwords.

Payment Services 362

Payment Services eCommerce BigCommerce eCommerce Platforms 362

BigCommerce

DECEMBER 8, 2017

Search this term, then sort by number of referring domains. Take the time to educate the market as a whole, and the sales will come through backlinks and SEO. Prove you’ve done your research and reference a their work or related stories to your pitch. Reference a related story. You’ll see the top backlinked posts.

eCommerce 340

eCommerce Article Reference Social Media 340

Groove

NOVEMBER 6, 2018

Increasing your website traffic will lead to growth for your eCommerce store. As an eCommerce marketing agency , we help businesses everyday to evaluate the effectiveness of marketing efforts, learn more about their buyer personas and generate more revenue. Search Engine Optimization (SEO). Email Marketing.

eCommerce 150

eCommerce PPC SEO Social Media 150

Groove

JANUARY 26, 2022

For instance, let’s pretend your company sells services such as email marketing and SEO. Cater content to subscribers and leads to inform them of email marketing and SEO and how these two marketing strategies affect a business’s bottom line. Use Gated Content.

B2B 150

B2B Marketing Reference SEO 150

ESW

AUGUST 7, 2019

Here’s how you can tell when it’s time to outsource your eCommerce marketing efforts, plus what to look for in that new marketing partner. When You Have Big Goals to Achieve Are you expanding your product offering into new markets or moving to a DTC setup for the first time in the company’s history?

eCommerce Marketing 96

eCommerce Marketing eCommerce Marketing Social Media 96

BigCommerce

NOVEMBER 2, 2017

In my mind, there have been three major phases in SEO. Think about those SEO basics as a qualifying competition you have to win to prove you deserve a chance at the Olympics –– or at even playing the game. Every industry, and every ecommerce site, should have deep and meaningful connections to their relevant communities.

eCommerce 420

eCommerce Social Media BigCommerce Mobile 420

Inflow Insights

JANUARY 15, 2020

We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Using industry studies as a point of reference doesn’t help you decide on the best action (i.e. Search Engine Optimization (SEO). This is why SEO, PPC, and CRO tend to work best together.

PPC 162

PPC eCommerce SEO X-cart 162

Inflow Insights

JUNE 9, 2021

But, with such a fast-growing list of eCommerce marketing automation systems available, how do you decide which one is best for your business? We present our marketing automation comparison guide. Features to Compare in Marketing Automation Software. Inflow’s eCommerce Marketing Automation Software Comparison.

eCommerce Marketing 81

eCommerce Marketing eCommerce Marketing Magento 81

Ecommerce Platforms

DECEMBER 18, 2022

SEO Friendly. SEO Friendly. SEO Friendly. Built-in SEO. SEO Friendly. The best ecommerce course could be a valuable tool for you if you’re planning on launching a new store online. Already the size of the ecommerce market is expected to… Read. How to Start an Ecommerce Business.

eCommerce 104

eCommerce SEO Electronics Article 104

Ecommerce Platforms

DECEMBER 18, 2022

SEO Friendly. SEO Friendly. SEO Friendly. Built-in SEO. SEO Friendly. The best ecommerce course could be a valuable tool for you if you’re planning on launching a new store online. Already the size of the ecommerce market is expected to… Read. How to Start an Ecommerce Business.

eCommerce 104

eCommerce SEO Article Electronics 104

Inflow Insights

JANUARY 13, 2022

Search engine optimization (SEO) can often be a “survival of the fittest” of competing websites vying to rank at the top of Google for valuable search queries. How to Create “Quality” eCommerce Content. In general, quality content refers to pages that meet their stated purpose and satisfy someone who finds them through a search engine.

eCommerce 136

eCommerce SEO Recommendation Article 136

Omnisend

AUGUST 23, 2021

SEO is a complicated beast that plagues many an ecommerce marketer. I had the opportunity to sit down with Jason Barnard, a long-time SEO expert working with ecommerce merchants. In fact, a lot of companies and SEOs say, I’m number one on my exact match Brand SERP, job done. Reading Time: 22 minutes.

SEO 203

SEO Merchant Services Presentation eCommerce 203

Inflow Insights

MAY 24, 2018

Download the flowchart below for a quick reference guide when making these decisions. Access Our Out of Stock SEO Flowchart. Fill out our form below to get access to Inflow’s Out of Stock SEO Flowchart. This flowchart is a great reference while planning your product management strategy.

SEO 78

SEO Management Reference eCommerce 78

Inflow Insights

NOVEMBER 14, 2019

In this post, we’ll outline how to help the best content on your eCommerce site continue to “sell while you sleep”… and what to do if things drop off. Note: We specialize in helping eCommerce businesses to automate more of their sales through SEO, PPC, and CRO. Why Organic eCommerce Sales Drop When Traffic Drops.

eCommerce 106

eCommerce SEO PPC Recommendation 106

Ecommerce Platforms

FEBRUARY 2, 2023

10 Excellent Visit site Read review Visit site Same-day setup Pricing starts at $75/month Marketing tools & automations Chat & email support 8.9 /10 10 Great Visit site Read review Visit site Built-in SEO Free Plan Available Plans start at $36 / month Drag and drop course builder 8.6 /10

eCommerce 104

eCommerce Webinar Electronics Article 104

Shopping Signals

FEBRUARY 14, 2024

What does it take to successfully implement a Shopify Plus SEO strategy? Introduction to Shopify Plus SEO What’s the Shopify Plus SEO Blueprint? Well, it’s a simple guide for ecommerce marketers who want to improve their Shopify Plus SEO. Get the best deals on sneakers, formal shoes, and more.

SEO 52

SEO Shopify Mobile Improvements 52

Omnisend

DECEMBER 26, 2021

That’s why we’re highlighting the most common mistakes you could be making in ecommerce marketing. Common ecommerce mistakes. Based on our experience and research, we’ve found that these 10 problems consistently prevent ecommerce businesses from achieving their full potential. Lack of SEO content optimization.

eCommerce 148

eCommerce Payment Services WooCommerce SEO 148

BigCommerce

JANUARY 25, 2018

Share your guide with everyone involved in your product shoots, and post a copy in your in-house studio for quick reference. Optimizing Your Images (and Increasing SEO). Having an image guide will not only save you money in the long run, but also save you lots of time as you won’t have to repeat the training processes.

White Paper 419

White Paper Clothing Improvements Outdoor 419

BigCommerce

APRIL 18, 2018

Here are key ways to dissect your conversion rate metric: Set conversion rate by channel: e.g. AdWords, SEO, Facebook, etc. Lindsey Reis, Marketing Manager, The Mountain. “We often reference our analytics to collect data on sales numbers, orders placed, and units sold. Ecommerce churn rate (retention KPI).

Download 418

Download eCommerce Social Media Shopping Carts 418

eCommerceFuel

MAY 31, 2021

The truth is: if you’ve neglected to stay on top of the latest eCommerce marketing trends, you probably have and are still doing so daily. Many eCommerce store owners fall into the same trap while building their brands and online stores. You start with a perfect eCommerce marketing strategy, and it works beautifully.

eCommerce Marketing 49

eCommerce Marketing eCommerce Marketing Social Media 49

Algopix

MAY 27, 2023

The Importance of SEO on Amazon To effectively outrank competitors and increase visibility, mastering search engine optimization (SEO) on Amazon is paramount. Problem 1: Fierce Competition and Saturation The Challenge One of the biggest hurdles for Amazon sellers is the intense competition and market saturation.

Social Media 118

Social Media Fulfillment SEO Mobile 118

BigCommerce

DECEMBER 1, 2017

You don’t want to confuse anyone –– especially those Google bots that can help boost your SEO. This is referred to as the “ service recovery paradox.”. Yes, you want to talk to your target audience, but avoid using words that send people running for a dictionary. Use keywords. Reiterate your promise. Incorporate real customer feedback.

Shipping Costs 419

Shipping Costs eCommerce Merchant Services Shipping 419

FastSpring

SEPTEMBER 15, 2020

Affiliate marketing can mean different things to different people, but at its core, it refers to paid marketing that is based on trackable performance. Filling in the Gaps.

Marketing 115

Marketing Download SEO Social Media 115

Ecommerce Platforms

JULY 31, 2020

There comes a time in any ecommerce seller's journey where you'll want to ramp things up a notch and enhance your online presence. There are many ways to do this – investing in high-converting marketing campaigns, developing SEO strategies, improving your web design, etc. Benefits of Hiring an Ecommerce SEO Agency.

eCommerce 118

eCommerce Web Design SEO Beauty and Health 118