Inflow Insights

JANUARY 8, 2018

For eCommerce SEO professionals, issues surrounding duplicate content , and also thin/low-quality content, can spell disaster in the search engine rankings. Tools for Finding & Diagnosing Duplicate eCommerce Content. Inflow’s Cruft Finder SEO Tool. SEO Tip: want to update, (eg. Test/Orphaned Pages.

SEO 166

SEO eCommerce X-cart Shopping Carts 166

Inflow Insights

MAY 14, 2020

We continue to see the impact of COVID-19 on eCommerce marketing and key performance indicators. Trends are changing rapidly and have significantly changed since we last reported on how eCommerce brands are navigating the storm. Across our SEO clients, Traffic has shown a steady increase since early March.

eCommerce Marketing 121

eCommerce Marketing eCommerce Marketing SEO 121

BigCommerce

DECEMBER 20, 2017

That latter reason had me asking these crazy smart, crazy successful folks what was on the horizon for ecommerce in 2018. Because a lot happens in a year within retail and ecommerce. And every new product, tool, technology and strategy that enters the market hits a crux during Cyber Five. New Content Types & SEO.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

Inflow Insights

OCTOBER 30, 2018

If you’d like to learn more about producing strong copy for your eCommerce site, please contact our SEO team today. What is SEO Copywriting? eCommerce SEO Copywriting for Page Types. What is SEO Copywriting? Modern SEO copywriting is much more evolved, and with good reason. Table of Contents.

SEO 133

SEO eCommerce Other Outdoor 133

Retail TouchPoints

MARCH 9, 2021

While Western firms might see China as a source of competition, the flipside is that it also provides a huge ecommerce opportunity for U.S. retailers and brands. The Chinese ecommerce market was forecast to hit $1.62 Challenges to Succeeding in the Chinese Market. Analyzing the Scale and Breadth of the Opportunity.

eCommerce 273

eCommerce SEO Social Media Reference 273

Ecommerce Platforms

APRIL 5, 2023

The main goal of an ecommerce marketing plan is to drive traffic to the website, increase brand awareness, and ultimately generate more sales. Learn how to create a marketing plan for your ecommerce business in this brief guide. What Is an Ecommerce Marketing Plan? On-page SEO. Amazon, eBay, and Etsy.

eCommerce Marketing 104

eCommerce Marketing eCommerce Marketing Social Media 104

Retail TouchPoints

JULY 4, 2022

Once you get used to the interface and set up your account, you’ll appreciate that GA4’s SEO analytics and reporting capabilities are much more powerful than UA. Common Google Analytics Errors for ecommerce Accounts. The good news?

eCommerce 296

eCommerce SEO Recommendation Events 296

Algopix

APRIL 14, 2024

As we step into 2024, it’s time to shine a spotlight on the 20 most influential eCommerce marketing leaders who are shaping the industry’s future. The 20 Most Influential eCommerce Marketing Leaders of 2024 1. The post eCommerce Marketing Leaders: The 20 Most Influential of 2024 appeared first on | Algopix.

eCommerce Marketing 113

eCommerce Marketing eCommerce Marketing Toys 113

Inflow Insights

OCTOBER 10, 2019

eCommerce marketers know that when search engine optimization (SEO) errors occur, search volume goes down. Most content about SEO mistakes references the same commonly made errors: Common SEO Mistakes. Most of the time, you can monitor for these errors without an external SEO expert consulting.

SEO 110

SEO eCommerce eCommerce Platforms Mobile 110

BigCommerce

OCTOBER 12, 2017

There are plenty of online articles out there –– heck, we even ran one –– where industry experts and influencers advise of which seasonal marketing strategies online brands and ecommerce marketers should use to ensure their store gets a fair share of the holiday ecommerce revenue. Retail stores: 21.33%. SEO: 24.9%.

eCommerce 410

eCommerce Shipping Costs Social Media Multi-channel 410

ROI Revolution

JUNE 3, 2020

PPC + SEO = SERP domination. Combining PPC and SEO will boost your site traffic and brand awareness in both the long and short term. Good PPC maximizes your immediate return and optimizing your SEO consistently increases your brand authority over time. Tracking and measuring your SEO and PPC campaigns.

PPC 88

PPC SEO Mobile Automotive 88

Groove

NOVEMBER 17, 2020

Investing in an eCommerce marketing tool helps businesses attract, engage and delight customers at every stage of the buyer's journey. Improve your email marketing strategy and exceed customer expectations with a tool that best fits your eCommerce needs. Klaviyo vs. Listrak. What Is Listrak? Cross-Channel Orchestrations.

BigCommerce 300

BigCommerce Customer Data Social Media eCommerce 300

Groove

OCTOBER 1, 2020

Take advantage of marketing tools. Have an optimized email marketing strategy. Use paid search and SEO. For example, a common goal for eCommerce brands is to increase revenue. Try changing the goal to something like, "optimize our SEO strategy to increase organic revenue by 20% by December 31st."

eCommerce 209

eCommerce Social Media SEO Mobile 209

Optimizely

JULY 31, 2018

Grab your phone, open your podcasting app of choice, and prepare to fill your ears with all the ecommerce marketing news and advice you could ever need. It’s not exactly the most catchy title, but what “The Jason & Scot Show” lacks in creativity, it more than makes up for in ecommerce marketing know-how.

eCommerce 223

eCommerce Shopify SEO Customer Retention 223

Frooition

NOVEMBER 27, 2018

Search Engine Optimisation (SEO) is one of those things that can often be overlooked during the exhausting process of designing and building a new e-commerce site. SEO practices on the other hand (if done well) usually go unnoticed by the user and because of it, can often be dismissed when building a site.

eCommerce 87

eCommerce SEO Payment Services Other 87

Kissmetrics

OCTOBER 6, 2021

Nearly all the brands that use a specialty D2C subscription option in addition to their retail locations allow consumers to feel closer to the headquarters of these coffee producers. That is, the brand is best known in a particular part of the country, and they market their subscriptions to those who lived there and have moved away.

Subscription 252

Subscription eCommerce Marketing eCommerce Definition 252

Ecommerce Platforms

MAY 29, 2023

The best Shopify landing page builder offers business leaders in the ecommerce market all the tools they need to create compelling, conversion-optimized pages. Today, we’re looking at some of the most highly-rated and feature-rich landing page builders in the modern market, perfect for Shopify retailers.

Shopify 211

Shopify SEO Conversion Optimization Social Media 211

Inflow Insights

JUNE 9, 2021

But, with such a fast-growing list of eCommerce marketing automation systems available, how do you decide which one is best for your business? We present our marketing automation comparison guide. Features to Compare in Marketing Automation Software. Inflow’s eCommerce Marketing Automation Software Comparison.

eCommerce Marketing 81

eCommerce Marketing eCommerce Marketing Magento 81

BigCommerce

JANUARY 23, 2018

After all, marketing is expensive, competitive, and requires a lot of time. In the ones where it isn’t – say, SEO – you’re competing against a gamut of competitors and bigger brands, often with a much bigger head start. Social Media: Hooks for marketing on the top social sites, easy share-ability and social commerce capabilities.

Payment Services 362

Payment Services eCommerce BigCommerce eCommerce Platforms 362

BigCommerce

MAY 15, 2017

Or perhaps you simply feel the pressure to give your shoppers the options for free or two-day shipping –– just to compete in today’s competitive ecommerce market. Today, 80% of online shoppers visit retail sites on mobile devices and mobile commerce is expected to top $152B by 2021. The Converging of Retail.

eCommerce 355

eCommerce BigCommerce Shipping Costs Merchant Services 355

ecomdash

MAY 30, 2019

In the last installment in our SEO blog series, we learned just how search engines work. For this piece, we’ll cover SEO history: the trends and innovations that have shaped the internet and search engines into what we know today. SEO History. The turn of the millennium marks a major turning point in SEO history.

SEO 78

SEO Mobile Games Information 78

Ecommerce Platforms

MARCH 9, 2020

The dropshipping selling strategy allows the online business owner to decamp from upfront costs similar to those incurred by retailers who run storefronts. In that context, dropshipping is significantly the opposite of what traditional retailers and other ecommerce merchants have to deal with. And they’re nothing too rocketry.

Shipping Costs 239

Shipping Costs Merchant Services Shopify Payment Services 239

BigCommerce

NOVEMBER 28, 2017

Automotive retailers saw the highest average order value ($235.10) , followed by retailers within the Sports & Outdoors ($143.50) and Home & Garden ($103.60) categories. With the exception of our email marketing, 100% of our marketing efforts was executed via the Facebook ecosystem. iPhone users spent 7.1%

BigCommerce 415

BigCommerce Small Business Retail Merchant Services Food and Beverages 415

Inflow Insights

JANUARY 15, 2020

We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Search Engine Optimization (SEO). In a past article , we’ve referred to this trio of marketing methods as the “milk and cookies” approach. This is why SEO, PPC, and CRO tend to work best together.

PPC 162

PPC eCommerce SEO X-cart 162

Groove

JUNE 17, 2024

For example, a fashion retailer may want to create a visually engaging homepage with large images and videos showcasing their products. Built-in SEO features, such as customizable URLs, metadata, and image optimization. SEO-friendly features, as it integrates seamlessly with WordPress's powerful SEO tools.

eCommerce 195

eCommerce Magento WooCommerce Merchant Services 195

Kissmetrics

JANUARY 26, 2021

The future of ecommerce shines brighter than ever. E-retail sales account for 14.1% of all retail sales across the world. Despite global economic uncertainty, ecommerce continues to thrive and grow at a steady rate. is the second largest ecommerce market in the world, with $586.9 Click on it.

eCommerce 331

eCommerce Shopify Payment Services Shipping Costs 331

Inflow Insights

JANUARY 13, 2022

Search engine optimization (SEO) can often be a “survival of the fittest” of competing websites vying to rank at the top of Google for valuable search queries. Unfortunately, most online stores tend to neglect these pages , at least from an SEO and content standpoint. The First Step: Create High-Quality Website Content. on your site.

eCommerce 136

eCommerce SEO Recommendation Article 136

BigCommerce

OCTOBER 17, 2017

This means that your business has more of an opportunity to oust non-local competitors through local SEO. Local marketing leverages this, giving you tools, tactics and strategies to make it easier to convert that local traffic into sales, either online or in person. Who Can Benefit from Local Marketing?

Marketing 713

Marketing Social Media Events Beauty and Health 713

Inflow Insights

APRIL 3, 2020

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. B2B eCommerce SEO Marketing Strategies. #1:

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

Ecommerce Platforms

MAY 2, 2018

Ecommerce Minute. Ecommerce Minute hosts Bart Mroz and John Suder bring you your daily dose of all things ecommerce tech, and retail news. If these topics catch your interest, be sure to check out the eCommerce Minute Podcast for even more. This is a raw podcast created for online retailers by online retailers.

eCommerce 187

eCommerce Small Business Retail Online Retail eCommerce Marketing 187

GetElastic

MAY 15, 2019

of all retail was attributed to ecommerce, this number is expected to increase to 17.5% Considering that retailers reported $3.53 trillion in sales in 2017, it’s safe to say that ecommerce has a big future. The world of ecommerce is highly competitive, not to mention having to battle the giants like Amazon and eBay.

eCommerce 154

eCommerce Shipping Costs Shipping Subscription 154

FastSpring

DECEMBER 18, 2020

If a product or service is being sold online—regardless if the sale itself happens through a sales-rep assisted process, online shop, or platform—it’s considered B2B ecommerce. To visualize what B2B ecommerce covers, we’re talking about: Distribution selling: if a business is selling to another large store or chain retailer.

B2B 148

B2B eCommerce Payment Services SEO 148

Ecommerce Platforms

MARCH 18, 2023

Quick answer : The term “retail store” typically applies to a physical, or brick-and-mortar location, such as a supermarket, boutique, or individual offline store. Both retail and ecommerce stores have their own distinctive pros and cons to consider for any entrepreneur. What is Retail? How Does Retail Work?

eCommerce 104

eCommerce Shipping Costs Payment Services Small Business Retail 104

Omnisend

APRIL 14, 2021

Ecommerce is big business, especially right now. It’s predicted that retail ecommerce in the United States will rise to more than $843 billion in 2021 and 1.2 trillion by 2024, with ecommerce reports showing that conversion rates increased more than 100% in 2020 compared to 2019. Certified Ecommerce Marketing Specialist.

eCommerce 137

eCommerce Payment Services WooCommerce eCommerce Marketing 137

Kissmetrics

OCTOBER 10, 2017

Mobile devices accounted for 19% of US retail e-commerce in 2014, and that’s expected to climb to 27% by the end of 2018. According to Yotpo , mobile accounts for more than half of all e-commerce traffic. A lot of e-commerce platforms provide customer reports with details on the number of returning customers.

eCommerce 207

eCommerce Shipping Costs eCommerce Platforms Mobile 207

GetElastic

MAY 28, 2019

Not only does it allow people to find the visual content they’re looking for, but also enables content providers to drive traffic to their website—something that is absolutely vital for ecommerce sites, stock photography sites, and everyone else who depends on images to bring people to their sites. The takeaway for ecommerce marketers?

SEO 165

SEO Multi-channel Hobbies Recommendation 165

Omnisend

SEPTEMBER 8, 2020

This is by no means an exhaustive list – the point here is to narrow down your choices to only those tools that are efficient, effective, and important for all ecommerce retailers. The tools are grouped into four broad categories: Ecommerce Store Platforms Website Optimization Marketing Tools Analytics & Reporting Tools.

eCommerce 157

eCommerce Payment Services Payments Magento 157