GetElastic

NOVEMBER 4, 2019

Here are some of the best ecommerce marketing strategies to help elevate your profits. Email Marketing: You may not think emails are as relevant as they used to be once upon a time, but you’re wrong. Reminders can be sent if a customer hasn’t checked out an item after adding it to their shopping cart.

eCommerce Marketing 99

eCommerce Marketing Web Design Marketing eCommerce 99

Groove

FEBRUARY 18, 2022

For example, if you have a segment of people that abandoned their shopping carts, they can be enrolled in an abandoned cart flow that encourages them to purchase the products they left behind. Shopping Cart Abandonment Flow. In a browse abandonment flow, people don’t need to add the item to their cart.

Merchant Services 195

Merchant Services Shopping Carts eCommerce Shipping Costs 195

ecomdash

OCTOBER 18, 2018

Some marketing emails perform better than others during the holiday seasons, so it’s best to change up your campaigns to capitalize on those Q4 gains. Here are 7 types of ecommerce marketing emails that are most effective for this winter. Cart Abandonment. Gift Card Offers.

eCommerce Marketing 97

eCommerce Marketing eCommerce Marketing Gifts 97

ecomdash

OCTOBER 23, 2018

Cart Abandonment Emails. Cart abandonment is the bane of many online retailers’ existences. Shopping cart abandonment is a natural part of ecommerce (close to 70% of all shopping carts end up abandoned). The most worthwhile solution is the introduction of automated emails for cart abandonment.

eCommerce Marketing 68

eCommerce Marketing eCommerce Social Media Marketing 68

Inflow Insights

MARCH 27, 2020

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. Here’s an additional resource to help you navigate your marketing strategy during this time.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Omnisend

MARCH 18, 2020

If you ignored the customers who abandoned their shopping carts on your ecommerce site, you would be losing out on some serious revenue. The average cart abandonment rate globally is 69%. That is a startling number considering that most people arrive at the checkout stage to buy.

Customer Experience 88

Customer Experience eCommerce Shopping Carts Customer 88

Groove

JUNE 9, 2021

Many eCommerce marketers struggle with this concept. With an optimized eCommerce email marketing strategy you'll attract new leads, engage more contacts and convert them into customers in no time. The right content. The right audience. The right time. What was once a burden ? no longer needs to be! Use Automation.

Marketing 278

Marketing Social Media Customer Loyalty Shopping Carts 278

Optimizely

OCTOBER 16, 2018

Can’t wait till the next episode of Marketing Unboxed? Cart Abandonment. At this point, cart abandonment emails should be ecommerce marketing 101. Thankfully, Glossier had all of their bases covered—we even got two cart abandonment emails! Checkout Process. Confirmation Email.

Marketing 305

Marketing Shopping Carts Social Media Games 305

Groove

JANUARY 8, 2020

A great website design can get your eCommerce store far, but you must proactively guide customers to the products they're searching for to increasingly generate online sales. Online merchandising is one aspect that must not be overlooked in your eCommerce marketing strategy.

eCommerce 245

eCommerce Shopping Carts Presentation Magento 245

Groove

MARCH 5, 2024

Klaviyo Klaviyo is widely considered to be the ultimate eCommerce marketing platform. If you have an eCommerce store, Klaviyo is the tool best suited for your needs. Particularly, eCommerce sellers with physical products will find Klaviyo will meet their initial needs while also helping them scale their online stores.

Live Chat 207

Live Chat eCommerce Platforms WooCommerce Shopify 207

Groove

APRIL 29, 2022

What is SMS Marketing? With this uptick in cellular device usage, SMS marketing is a hot topic for eCommerce marketers. So, what exactly is SMS marketing ? SMS marketing stands for Short Message Service 一 or text messaging. We’d love to learn more about your mid-market/Enterprise eCommerce store.

Merchant Services 195

Merchant Services Marketing Shopping Carts Shipping Costs 195

Groove

APRIL 14, 2020

Testing shopping cart pages to determine how we can increase a higher checkout rate and drive more revenue. If you have additional questions about the A/B testing tools mentioned in this blog or would like to learn more about how Groove can help to improve your eCommerce marketing strategy , contact us through the form below.

Shopping Carts 366

Shopping Carts Recommendation eCommerce Blog 366

Klaviyo

AUGUST 28, 2017

3 Fixable Reasons Why People Abandoned Shopping Carts on Your Site. Ever wonder why your subscribers were abandoning their carts in the first place? Check out this post by our fearless leader, Andrew Bialecki, who dives deep into why people abandon their shopping carts. Spoiler, they’re totally fixable reasons.

Shopping Carts 154

Shopping Carts Shopify Article Shipping Costs 154

Retail TouchPoints

JUNE 22, 2021

The pandemic forced consumers to shop more online, getting them more accustomed to an extremely convenient and cost-effective buying experience, which has helped form shopping habits that will stick around forever. But when they go to add it to their shopping cart and check out, the app crashes, ending their session.

eCommerce 243

eCommerce Mobile Online Retail Shopify 243

Groove

NOVEMBER 25, 2020

One of the best eCommerce marketing strategies for engaging prospects, leads and customers is to create email sequences and/or workflows to follow-up with customers after they've met a certain criteria. Create Email Sequences & Workflows. The criteria is up to the business and can be a number of things ?

eCommerce 207

eCommerce Download Shopping Carts Webinar 207

Groove

JANUARY 4, 2021

In addition, we leveraged audience targeting, such as interest and affinity audiences, lookalike audiences, shopping cart abandoners, Facebook page visitors, YouTube channel visitors, website visitors and those who bought samples. Need help enhancing your eCommerce marketing strategy and driving serious results?

Improvements 361

Improvements Recommendation PPC Shopping Carts 361

Groove

NOVEMBER 17, 2020

Investing in an eCommerce marketing tool helps businesses attract, engage and delight customers at every stage of the buyer's journey. Improve your email marketing strategy and exceed customer expectations with a tool that best fits your eCommerce needs. Klaviyo vs. Listrak.

BigCommerce 288

BigCommerce Customer Data Social Media eCommerce 288

Inflow Insights

MAY 1, 2018

You’ve attracted a consumer to your site and won them over on a particular product, but most eCommerce marketers know that doesn’t guarantee a sale. Shopping cart and checkout functionality can make or break a sale. Shopping Cart and Checkout Features that are Trending Down.

Shopping Carts 117

Shopping Carts Shipping Costs eCommerce Shipping 117

GetElastic

OCTOBER 14, 2019

It can be a message that invites consumers to re-explore the items sitting in their online shopping carts. Sure, the standard discount can be effective, but in today’s e-commerce market, the winners are going to be the brands that plan their marketing campaigns in advance.

eCommerce 152

eCommerce eCommerce Marketing Shopping Carts Consumer 152

Optimizely

JULY 19, 2018

If you do decide to offer discount codes to your buyers, they should be part of a thoughtful ecommerce discount strategy. For online stores that aren’t thinking about their repeat purchase rate, obtaining a customer’s email seems like a solid ecommerce marketing strategy. Earn the email address.

eCommerce 333

eCommerce Shipping Costs Customer Loyalty Shipping 333

Optimizely

APRIL 18, 2017

After shopping with a women’s clothing retailer and abandoning a linen shirt in a shopping cart, we received a few campaigns promoting a site-wide sale on linen items – one of these campaigns included an image of the shirt we had previously abandoned.

Shopping Carts 170

Shopping Carts Clothing Definition Channel 170

ChannelSale

DECEMBER 4, 2023

You can increase your market reach by appealing to tech-savvy clients on Twitter or fashion enthusiasts on Instagram. Boost Conversion Rates: Smooth shopping experiences provided by social commerce increase conversion rates. Customers are less inclined to remove items from their shopping carts when they can do so quickly.

eCommerce 52

eCommerce Social Media Retail eCommerce Marketing 52

RTP blog

OCTOBER 16, 2018

Another great way to keep your brand top-of-mind is to resurface abandoned shopping cart items through social remarketing ads on Facebook or Instagram. The shopping cart often serves as a wishlist, so use this opportunity to remind shoppers what they left behind. But wait, there’s more!

Social Media 150

Social Media Shopping Carts Gifts Channel 150

Optimizely

SEPTEMBER 20, 2018

Omnichannel marketing campaigns are a powerful driver of sales for B2C and ecommerce brands, but they’re not easy to execute. In fact, 86 percent of ecommerce marketers still have not executed a full omnichannel marketing strategy for their brand. What might this look like in the context of a campaign series?

B2C 225

B2C Omnichannel Multi-channel Channel 225

Optimizely

AUGUST 13, 2020

In reality, most marketers are falling far short. eCommerce marketers spend most of our time and effort reacting to a very small set – about 1% – of our customers, and nearly no time actively getting to know our customers. An abandoned shopping cart may be the strongest signal of intent a shopper provides.

Customer 195

Customer Shopping Carts Events Recommendation 195

Retail TouchPoints

JUNE 23, 2021

The pandemic forced consumers to shop more online, getting them more accustomed to an extremely convenient and cost-effective buying experience, which has helped form shopping habits that will stick around forever. But when they go to add it to their shopping cart and check out, the app crashes, ending their session.

eCommerce 147

eCommerce Mobile Online Retail Shopify 147

ChannelSale

MARCH 13, 2024

E-commerce businesses wanting to capitalize on the rising tide and to know many more trends should contact ChannelSale integrated with most of the major world-famous marketplaces, comparison shopping engines, social network sites, affiliate networks and shopping carts for cutting-edge software solutions to take sales to new heights.

eCommerce 103

eCommerce Payment Services Social Media Comparison Shopping 103

Inflow Insights

NOVEMBER 14, 2017

Don’t let sales suffer due to an unprepared shopping cart! Anyone in eCommerce knows that cart abandonment can easily become the bane of your existence. In fact, the Baymard Institute found that almost 1/3 of people abandon their checkout cart – often, due to a long or complicated process.

eCommerce Marketing 68

eCommerce Marketing eCommerce Marketing Magento 68

Groove

NOVEMBER 6, 2018

Increasing your website traffic will lead to growth for your eCommerce store. As an eCommerce marketing agency , we help businesses everyday to evaluate the effectiveness of marketing efforts, learn more about their buyer personas and generate more revenue. How to Increase eCommerce Traffic.

eCommerce 171

eCommerce PPC SEO Social Media 171

GetElastic

APRIL 8, 2021

B2B ecommerce has exploded to become a major force in the US Economy, and an exciting new selling channel in many traditional industries. Forrester Research reports that the B2B ecommerce market totaled $889 billion in 2017. The B2B ecommerce market is growing bigger every day. the volume of B2C online purchases.

B2B 148

B2B eCommerce B2C Payment Services 148

Groove

JULY 6, 2020

Include these tactics in your eCommerce marketing strategy to increase average order value and improve the customer experience: Bundle discounts. Decrease shopping cart abandonment and encourage shoppers to purchase additional items by letting them know exactly how much more they must spend to qualify for free shipping.

Shipping Costs 231

Shipping Costs Gifts Shipping eCommerce 231

Optimizely

AUGUST 21, 2018

As an ecommerce marketer, you’re never completely satisfied with your website’s conversion rate. In this case, we can show a dynamic lightbox pop-up that displays a different message depending on the shopping cart total. Dynamic pop-ups can also make a big difference in reducing the number of abandoned shopping carts.

eCommerce 210

eCommerce Shipping Costs Shipping Webinar 210

Groove

NOVEMBER 6, 2018

Increasing your website traffic will lead to growth for your eCommerce store. As an eCommerce marketing agency , we help businesses everyday to evaluate the effectiveness of marketing efforts, learn more about their buyer personas and generate more revenue. 6 Ways to Drive Traffic to Your Online Store.

eCommerce 150

eCommerce PPC SEO Social Media 150

Omnisend

JULY 8, 2020

Browse abandonment emails are automated messages sent to email subscribers who were viewing products on your website but never placed an item in their shopping cart. Sending such emails, or text messages, is an opportunity for marketers to capitalize on shopper intent. Get My Copy.

Shipping Costs 159

Shipping Costs Shopping Carts Demo Live Chat 159

FastSpring

MAY 13, 2021

Table of contents: Add “Buy Now” Button to Homepage Reduce Number of Clicks Optimize Page Speed Feature Localized Currency Use Localized Call-to-Action Offer Multiple Pricing Options Keep Your Online Shopping Carts Secure Implement Localized Carts Optimize for Mobile Minimize Number of Pages Send Abandoned-Cart Emails Reduce Number of From Fields.

Payment Services 78

Payment Services Shopping Carts eCommerce Mobile 78

Optimizely

FEBRUARY 5, 2019

However, as cart abandonment strategies become more and more familiar to customers, online stores just like yours are asking the same question: What’s the next big thing on the ecommerce marketing horizon that’s not cart abandonment that I should try? Abandonment-focused campaigns. Browse abandonment.

Recommendation 199

Recommendation Shopping Carts eCommerce Marketing B2C 199

Optimizely

APRIL 23, 2018

This may help you think about how you can drive up the AOV for your repeat and loyal customers so as to effectively improve your ROI on marketing efforts. . Cart abandonment rate. Online shopping cart abandonment is a major issue for ecommerce and B2C brands, with cart abandonment rate as high as 82% in certain industries.

eCommerce 186

eCommerce Social Media Marketing Payments 186