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Ecommerce Technology: Augmenting Reality Augments the Bottomline

GetElastic

Augmented reality is an ecommerce technology changing the way people buy online. Read the Virgin Media case study. E-commerce technology helps people choose products virtually We’ve seen how technologies are bringing to life strategies that help people choose products without experiencing them in person.

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The Headless Commerce Showdown: The Unseen Strategy Retailers Use to Win Ecommerce Market Share

BigCommerce

Tech debt from historic open source or custom-built ecommerce technology solutions slow down internal decision making and threaten internal innovation and testing. Thanks to SaaS ecommerce technology allowing brands to rapidly build modern ecommerce websites affordably.

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What to Expect in 2022: 3 Strategies That Should be Top of Mind for Retailers 

Retail TouchPoints

A study by Euclid found that 52% of millennials prefer to shop at retailers that align with their values. He has spent more than 25 years leading ecommerce technology efforts for major B2C and B2B brands. There will be interesting intersections here as marketplaces emerge in response. Jim Stirewalt is the U.S.

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The 10 Ingredients of Great Content Writing

Kissmetrics

Fortunately, content writing is something people can get better at with a little bit of study and practice. However, that same BuzzSumo study found content with high readability scores (shorter sentences and words) doesn’t generally perform notably better than those with lower readability scores overall. Craft a Compelling Headline.

SEO 358
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The Empowered Marketer: Brands at the Forefront of Ecommerce

Optimizely

Because Aaron is constantly interviewing Shopify Plus brand leaders for case studies, he has had a front seat to watch upstart brands grow from nothing to millions in sales in just a few years. You’ll see this over and over again if you look through the case studies. What trends are going to shape the world of ecommerce?

eCommerce 305
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With 1 in 4 Online Dollars Spent on Mobile, Ecommerce Mobile SEO is More Important [& Intricate] Than Ever

BigCommerce

What you should look for in ecommerce technology to make sure you aren’t doing all the legwork here. Multiple studies show the importance of mobile page speed and how it affect bounce rates and conversions. Exactly how to prepare for Google’s Speed Update in July 2018 (or how to buffer yourself from it). Let’s dive in.

Mobile 419
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Profitero welcomes new executive leadership team and lands $20mm in new funding to raise the bar for eCommerce technology

Profitero

In a study Profitero conducted with Kantar from September to December, only 17% of more than 200 brand leaders surveyed said they felt their companies were “ahead of the curve” when it comes to ecommerce. Visit Profitero’s Media Center for more.