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7 Ways Brands are Transforming Customers Into Members with Subscriptions

Retail TouchPoints

Subscriptions originally emerged as a way of creating recurring revenue models for retailers and brands. Today, subscriptions are an entire economy — the next phase of which will be defined by transforming regular customers into loyal members. Hook Customers With An Introductory Offer: Convertible Subscriptions Model.

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The Unexpected Matchmakers: How Commerce Media is Fueling Brand Partnerships this Holiday Season

Retail TouchPoints

A headphone brand partners with a fitness app to curate exclusive workout playlists and offer discounts on premium subscriptions when purchasing the brand’s headphones. Laura Cosgrove is a seasoned executive with extensive experience in ecommerce technology.

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Drinks Aims to ‘Demolish the Barriers to Alcohol Ecommerce’ with New Software Offering

Retail TouchPoints

Alcohol ecommerce solution Drinks has launched the “Drinks-as-a-service” (DaaS) platform, a subscription software solution that will allow any brand, merchant or ecommerce operator to navigate the various tax and compliance impediments to selling alcohol online.

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Instacart Elevates 5 Execs to the C-Suite as it ‘Reimagines its Role’ in Online Grocery

Retail TouchPoints

In his time with company, Danker has driven the launch of some of Instacart’s biggest new offerings, including the revamped Instacart+ subscription service , a new enterprise technology solution for grocers called Instacart Platform, and the recently debuted rewards program for the company’s order pickers and drivers, Cart Star.

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eCommerce Tech Stack: Choosing the Right Fit for 2024 & Beyond

Groove

Choosing the right tech stack for your eCommerce store is crucial for ensuring a seamless user experience, scalability, and integration with other essential business processes. Integration Options The availability of plugins and integrations can significantly impact your eCommerce technology stack functionality and efficiency.

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Leveraging SMS to Build a Subscription Business

eCommerceFuel

Chuckie’s favorite (and least favorite) piece of e-commerce technology. (36:30). The post Leveraging SMS to Build a Subscription Business appeared first on eCommerceFuel. How they balance the dunning process. (29:30). How they keep churn low. (31:50). The importance of having a clear customer journey. (34:40).

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5 Replatforming Myths that Brands Need to Know

Retail TouchPoints

Monolithic, all-in-one ecommerce platforms try to play jack-of-all-trades and as a result often struggle in at least one area. Maybe there’s no native subscription engine, for example, or the CMS is painfully slow. Enter composable commerce. The good news?