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Welcome to E-Commerce Unlocked: Your Free E-Commerce Marketing Course

Kissmetrics

E-commerce is booming. There are currently 24 million e-commerce sites and counting. So if you want to create an online business, one of the best ones to create is an e-commerce store. But how do you market it? Introducing E-Commerce Unlocked. Lesson #3: Marketing Channels.

eCommerce 363
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Benefits of Content Marketing for eCommerce: 10 Reasons to Start Now

Groove

The emergence of the latest content marketing trends, including AI-driven personalization and the use of video across platforms, has further shaped how customers and brands interact at every step of the buyers journey. A quality eCommerce content strategy provides more ways for potential customers to find your store.

eCommerce 328
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How a Content Marketing Agency Drives eCommerce Blog Success

Groove

Creating an effective eCommerce blogging strategy is a powerful way to attract new customers and drive sales. Thanks to these dual benefits, blog content marketing for eCommerce remains one of the most effective digital marketing avenues for brands to consider.

Blog 367
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The Ultimate Guide to eCommerce SMS Delivery: Tips for Boosting Marketing Deliverability Rates

Groove

SMS delivery is the rate at which marketing text messages reach the inboxes of intended recipients. As a marketer, you will draft messages with a particular goal in mind, such as relaying exclusive deals or updates on package shipments. You can then use an SMS marketing platform to send the messages.

Marketing 348
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Wholesale B2B eCommerce: Platforms, Trends & Tools You Need

Groove

Introduction The explosive growth of wholesale B2B eCommerce is transforming how businesses operate in the wholesale industry. Valued at over $30 trillion in 2024 , the global B2B eCommerce market is growing faster than B2C, with a compound annual growth rate (CAGR) of over 16 percent.

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Mastering eCommerce Email List Growth: A Comprehensive Guide

Groove

Since the beginning of eCommerce, email marketing has been one of the most effective ways to reach customers, and this is still true even in today's crowded digital landscape. However, the biggest key to successful email marketing for eCommerce is building an email subscriber baseand this is often easier said than done.

eCommerce 317
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Omnichannel vs. Multichannel eCommerce: Key Differences to Know

Groove

For your eCommerce business to excel, you need a plan that helps you determine how you will develop online content and engage your users. Omnichannel and multichannel eCommerce marketing tend to be the two dominant methods that internet retailers use to distribute content and determine how their content and platforms interact with each other.