Mon.Sep 23, 2024

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Avoiding Digital Imperialism In Age Of AI

Forrester eCommerce

As artificial intelligence (AI) becomes a key driver of economic growth, it presents both opportunities and challenges. To ensure AI benefits society, employees, customer and organizations, it’s crucial to prevent a scenario where the concentration of power in the tech sector leads to a new form of digital dominance.

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Amazon is Moving Beyond its Own Walls Like Never Before…What Will it Mean for Retail?

Retail TouchPoints

The major tech platforms, Amazon included, are often referred to as “walled gardens,” offering an immense set of capabilities, services, data and insights — but only to users within the “walls” of their site. However, Amazon is slowly but surely changing that; in fact, very soon, Amazon and its services are going to be showing up in a lot more places that aren’t Amazon — Google, TikTok, DTC websites and even at ports and along freight lines (although the Amazon branding will likely be less promi

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Celebrating Excellence: DRÄXLMAIER Group Wins The 15th Annual Enterprise Architecture Award In EMEA

Forrester eCommerce

Get a detailed look at the winner of this year's Forrester Enterprise Architecture Award for EMEA DRÄXLMAIER Group.

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HSN Appoints New Chief Merchandiser

Retail TouchPoints

Qurate Retail Group has appointed Rue Gilt Groupe and Bloomingdale’s veteran Rosalia Bucaro as Chief Merchandising Officer for its HSN banner, effective immediately. She will report to HSN President Stacy Bowe. As Chief Merchandising Officer, Bucaro will oversee the strategic direction of merchandising, planning, programming and business development across all product categories for HSN.

Fashion 259
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Who Is Your CISO? Understand Their Background To Reduce Risk And Bolster Trust

Forrester eCommerce

One of the three principles of High-performance IT (HPIT) is to build trust on a foundation of security, privacy and resilience. As a CIO, executing your strategy will be much easier if you unleash the talent of the person who plays an outsized role in building a trusted business: your Chief Information Security Officer (CISO).

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Tempur Sealy Agrees to Sell 176 Stores in Pursuit of Mattress Firm Acquisition

Retail TouchPoints

Tempur Sealy International will sell 73 Mattress Firm stores and its 103 -store Sleep Outfitters subsidiary to Mattress Warehouse following the completion of Tempur Sealy’s proposed $4 billion acquisition of Mattress Firm, which is being challenged by the Federal Trade Commission (FTC). The planned divestiture is a pre-emptive move to make the deal more palatable to the FTC.

Retail 256

More Trending

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YouTube Sharpens Appeal to Creators with New Gen AI Tools, Earning Capabilities

Retail TouchPoints

Last week at its annual “Made on YouTube” event for creators, the video platform unveiled a suite of AI-powered capabilities and community tools designed to help creators build their audiences and grow their business. “We’re committed to making sure creativity flourishes, communities thrive, and the creator economy grows on YouTube ,” said YouTube CEO Neal Mohan in a statement.

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Forrester’s 2024 Technology Strategy Impact Award Winners For EMEA

Forrester eCommerce

Get a detailed look at how the two winners of Forrester’s 2024 Technology Strategy Impact Awards for EMEA have successfully demonstrated exceptional alignment, adaptivity, and trust in their IT strategies, setting a shining example for their respective industries.

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Groove Commerce CEO Shares eCommerce Insights on Management Blueprint Podcast

Groove

We're excited to announce that our Founder and CEO, Ethan Giffin, recently appeared on the Management Blueprint Podcast hosted by Steve Preda. In this insightful episode, Ethan shared valuable perspectives on scaling eCommerce businesses and discussed Groove Commerce's innovative approaches to helping brands succeed online. Key Highlights from the Podcast: The eCommerce Scorecard : Ethan introduced our proprietary framework for measuring and improving eCommerce performance.

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What Is Top Of Mind For B2B CMOs In Asia-Pacific

Forrester eCommerce

Last week, Mavis Liew and I had the pleasure of hosting Forrester’s B2B Peer discussion session with a small group of CMOs from enterprises across the Asia-Pacific region.

B2B 221
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AI for Commerce: Foundations, Aspirations, and Hype

AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.

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What Sets a Digital Strategy Agency Apart for eCommerce Brands?

Groove

In today’s increasingly digital world, it’s key to work with a digital strategy agency to give your eCommerce business the tools it needs to grow. While you’re busy running the day-to-day operations of your company, digital strategy consultants will help you navigate the complexities of online marketing. They prioritize growth, store performance, and customer engagement.

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Outdoor Retailer Fjällräven Launches Peer-to-Peer Resale Marketplace

Retail TouchPoints

Swedish outdoor apparel and gear retailer Fjällräven has launched Fjällräven Pre-Loved, a peer-to-peer resale marketplace powered by Archive that is designed to give a second life to products and reinforce the brand’s mission to reduce waste and promote circularity. “Since 1960 Fjällräven has believed in creating products built to last with sustainability, durability and timeless design,” said Nathan Dopp, CEO Americas at Fjällräven in a statement.

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Combine SEO, PPC, and Email/SMS For Robust E-Commerce Marketing

Groove

It has been said that it's never a good idea to put all your eggs in one basket, and this sentiment certainly applies to e-commerce marketing. If you want to give yourself the best possible chance of attracting new customers and making your online store a success, you need to take a wide-ranging approach to e-commerce marketing that includes many different methods and strategies.

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Mastering Promotional Pricing: Proactive Holiday Strategies to Protect Your Profits

Retail TouchPoints

Navigating holiday retail pricing strategies during times of economic uncertainty requires a delicate balance between reacting to market conditions and maintaining profitability. As we approach a period characterized by the looming U.S. presidential election, inflationary pressures and fluctuating interest rates, retailers must adopt a more refined, agile and data-driven approach to pricing and promotions.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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What Makes a Great Google Ads Agency? More Than Management

Groove

With over 81 percent of the search market share controlled by Google, getting your brand featured prominently on Google pages can greatly improve your visibility and brand awareness. However, competition is fierce as businesses across industries strive to get their ads featured. In this competitive market, it’s tremendously important to select the right agency to help your business develop its ad campaigns.

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Close Sales-Assisted Deals Faster with FastSpring’s Hubspot Integration

FastSpring

We recently announced our new Hubspot integration as a part of our improved B2B offering. Today, let’s dive deeper into the feature itself and see exactly what it offers and how it can improve your sales-assisted transactions while using FastSpring as your Merchant of Record. If you’re interested in using the Hubspot integration with FastSpring reach out to our sales team or submit a ticket to our customer team here.

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Flyla and SheerID Partner to Bring Seamless Student Verification and Specialized Fares to Airlines

SheerID

SheerID and Flyla Join Forces to Offer Verified Student Flight Discounts, Empowering Airlines to Confidently Deliver Exclusive Fare Programs Directly to Students.

Marketing 136
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No, not all companies are abandoning diversity, equity and inclusion. Here’s why.

RetailDive

Amid a high-profile backlash, many businesses are scrutinizing their policies. But the vast majority end up sticking with DEI, in part because it’s key to growth.

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Staying Ahead of UFLPA Enforcement: Best Practices for Retail Supply Chains

Speaker: Ethan Woolley, Director at Kharon

This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia

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How to Compare SEO of Competing URLs

Practical eCommerce

Only Google knows most ranking signals, although some are public. Examples include keyword usage, content structure, and backlinks. The post How to Compare SEO of Competing URLs appeared first on Practical Ecommerce.

SEO 132
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Amazon launches AI-powered video ad generator ahead of the holidays

RetailDive

Gellé Frères, a French skin care retailer, has already been testing the tool that can convert a single product image into multiple videos.

Retail 124
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KFC India Unveils First-Ever Sign Language Training for Employees

RetailWire

KFC is the first fast-food chain to introduce this training.

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Walmart uses 3D printing for Tennessee store addition

RetailDive

The 20-foot-high expansion is one of the largest freestanding 3D-printed commercial concrete structures in the U.S., according to Alquist 3D.

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Future-Proofing Enterprise Commerce: Why Extensibility Wins with Shopify

Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón

Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.

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White Castle Upgrades Craver Nation Rewards. Here’s What’s Changing

RetailWire

White Castle has updated its Craver Nation rewards program and added more enhancements to its customer experience.

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Virtual influencers gain traction

RetailDive

The cost, speed and quality of virtual personas are “only poised to improve as GenAI advances,” according to a PitchBook report.

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Free Web Design Tools from Summer 2024

Practical eCommerce

This installment of our quarterly rundown includes new design tools for AI video, vector collections, website builders, analytics, animation editors, converters, UI components, and more. The post Free Web Design Tools from Summer 2024 appeared first on Practical Ecommerce.

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Chubbies lands NFL licensing deal, names ‘creative director of football’

RetailDive

San Francisco 49ers tight end George Kittle will lead design efforts and drive strategy for the casualwear brand’s new partnership.

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🚀Future-Proof Your Salesforce B2C Commerce: Modernization Strategies Inside!

Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.

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First-Ever Costco With Apartments Set for South Los Angeles

RetailWire

Plans are moving forward for a new Costco development in Baldwin Village, South Los Angeles, marking the first location to feature residential apartments above the warehouse retail space.

Retail 105
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Tempur Sealy agrees to divest 175 stores as FTC case looms

RetailDive

The mattress maker plans to sell its Sleep Outfitters subsidiary plus 73 of Mattress Firm’s 2,300 or so locations to Mattress Warehouse.

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Starbucks Reserve News Roundup: New Flavors & Location

RetailWire

Starbucks Reserve looks to be increasing its offerings and footprint under the radar.

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Temu and Shein can weather de minimis changes. Others may struggle.

RetailDive

The e-commerce giants are already diversifying their supply chains in the wake of the White House’s proposal to limit the exemption, but smaller businesses may have a tough time doing the same.

Other 105
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5 Ways You Can Win Faster with Gen AI in Sales

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.