Wiser

APRIL 4, 2024

The drive for perfection in retail in-store execution never ceases. Traditionally, this has meant sending out merchandisers to ensure that products are amply stocked, properly displayed, and promotions are correctly implemented. Yet, the rise of crowdsourcing via mystery shoppers has changed the way brands collect and interpret in-store data, presenting a method that not only complements but in some respects surpasses conventional merchandising tactics.

Retail 78

Retail Presentation Travel Operations 78

Forrester eCommerce

APRIL 4, 2024

These three companies have transformed their businesses to maximize customer value and relentlessly drive internal alignment. Get a preview of the success stories they will share at B2B Summit North America in May.

B2B 391

B2B Customer Channel Management 391

Retail TouchPoints

APRIL 4, 2024

Retail media experienced massive growth in 2023 and shows no sign of slowing in 2024. But even as retail media networks have proliferated , ad buyers still are limited in how many they can participate in. The culprit? A lack of standardization across the retail media ecosystem. In fact, a Coresight Research study indicates that most buyers max out at just five to six networks.

Retail 278

Retail X-cart Banking Definition 278

Forrester eCommerce

APRIL 4, 2024

Read for three key insights on Amazon’s autonomous checkout technology Just Walk Out from an interview with Amazon.

Technology 353

Technology Retail Customer 353

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B2C

Retail TouchPoints

APRIL 4, 2024

Retailers are pulling out the stops for Earth Month this year: companies like Sephora and REI Co-op are showcasing the success of their recycling efforts, while others including Poshmark and Joor promote the inherent sustainability of their platforms in partnership with eco-friendly brands such as Rothy’s and Marine Serre. Sephora Touts Refillables, Recycling Sephora is spotlighting its wide range of refillable beauty products and the growing impact of its Beauty (Re)Purposed recycling program t

Outdoor 266

Outdoor Fashion Events Fulfillment 266

Forrester eCommerce

APRIL 4, 2024

Get ready to be inspired by these best-practice program implementations across B2B marketing, sales, and product. We reveal which eight companies will be honored at B2B Summit North America in May.

B2B 300

B2B Marketing Channel Management 300

Forrester eCommerce

APRIL 4, 2024

Spending on digital advertising in the US is forecasted to settle into a period of moderate growth. From 2023 to 2028, growth will — for the first time — fall to single digits due to the maturity of the market.

Marketing 295

Marketing Social Media B2C 295

Groove

APRIL 4, 2024

Curious about how your BigCommerce store stacks up in the marketplace? We had the same burning question for our clients. We've seen first-hand that our clients want to know how they compare to the competition. That's exactly why we've partnered with Databox to establish public BigCommerce Performance eCommerce Benchmark groups. When you measure your critical performance metrics alongside peers on the same eCommerce platform, you can craft data-backed strategies to not just catch up, but outpace

BigCommerce 150

BigCommerce eCommerce Payment Services Merchant Services 150

Forrester eCommerce

APRIL 4, 2024

What an amazing two weeks it was! After countless flights and hotel check-ins, I’m pleased to share what I observed from Forrester’s roundtable events covering generative AI (genAI) in marketing, held in four cities: Delhi, Hyderabad, Chennai, and Bangalore.

Events 273

Events Marketing B2B Technology 273

Groove

APRIL 4, 2024

Ever wonder how your Shopify store is doing against the competition? We wanted the same question answered for our clients. Through our 15+ years in business, we have seen first hand that our client base wanted to see how they compared to their competition. For this exact reason, we worked with Databox to create public Shopify Benchmark groups. By comparing your core metrics against others using the same eCommerce platform, data-driven strategies can be created to catch up to the competition.

Shopify 150

Shopify eCommerce Payment Services Merchant Services 150

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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

Electronics

Forrester eCommerce

APRIL 4, 2024

In his induction speech into the Wisconsin State Bowling Hall of Fame in 2012, my dad referred to me affectionately as the “pied piper” for my ability to inspire others to go along with new ideas (example: a local bowling fundraiser that raised over $300K for breast cancer research).

Reference 243

Reference Other Customer 243

Retail TouchPoints

APRIL 4, 2024

Costco has expanded its partnership with health care marketplace Sesame to offer weight loss care that includes individual clinical consultations and access to medications, if clinically appropriate and subject to their availability. For $179 , Costco members will receive three months of clinical consultation, a nutritional guide and recommendations, and the ability to message with their clinician outside of scheduled appointments.

Recommendation 147

Recommendation Operations Other Customer Experience 147

Forrester eCommerce

APRIL 4, 2024

Adobe has announced the Adobe Journey Optimizer - B2B Edition, which allows B2B marketers to create buying groups and orchestrate journeys for buying groups at scale. This new functionality helps B2B organizations align with sales, target buyer roles more effectively, and measure marketing’s impact on revenue.

B2B 243

B2B Marketing Technology Operations 243

RetailDive

APRIL 4, 2024

Despite Q1 revenue declines and a net loss, the denim maker noted strength in the U.S., its largest market, and other reasons for optimism.

Other 126

Other Marketing 126

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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

Operations

Forrester eCommerce

APRIL 4, 2024

Over the years, my Forrester colleagues and I have observed that the maturity of enterprise architecture (EA) varies greatly among and within companies, industries, and geographies. Some EA practices are more IT-oriented, while others are more business-driven, but EA must always be outcome-driven and demonstrate its value.

Other 243

Other Financial Services Information Technology 243

Practical eCommerce

APRIL 4, 2024

Responding to questions of customers and prospects can generate traffic and sales. The post How to Discover Shoppers’ Questions appeared first on Practical Ecommerce.

eCommerce 126

eCommerce Customer SEO 126

Forrester eCommerce

APRIL 4, 2024

Overcome tall poppy syndrome. Inspire team growth, foster a learning mindset, and challenge the status quo. Achieve extraordinary results through practicality, influence, curiosity, and resilience.

Operations 221

Operations Customer 221

RetailDive

APRIL 4, 2024

The non-slip shoe company secured $30 million in debtor-in-possession financing and intends to sell the business.

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124

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Improvements

Forrester eCommerce

APRIL 4, 2024

The details of Google’s settlement in a multiyear lawsuit over Incognito Mode became public this week. The lawsuit argued Incognito Mode isn’t actually incognito, violating several federal and California state laws, including illegal wiretapping, invasion of privacy, and breach of contract. The class was seeking $5 billion (not a typo) in damages.

Consumer 199

Consumer Marketing Customer 199

RetailDive

APRIL 4, 2024

The e-commerce giant earlier said it was scaling back its Just Walk Out technology, including dropping it from Amazon Fresh locations in the U.S.

Technology 124

Technology eCommerce 124

Forrester eCommerce

APRIL 4, 2024

The boundaries of IT service providers are in flux due to a variety of motivations. And too often customers are left with more questions than answers. Read this blog to get four tips for managing service provider transitions.

Blog 186

Blog Management Customer 186

RetailDive

APRIL 4, 2024

The line of skin, hair and beard care products debuted on Monday in 1,600 of the big-box retailer's stores and online.

Retail 119

Retail 119

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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

Retail

RetailWire

APRIL 4, 2024

Frito-Lay and Hasbro are teaming up this spring to make family time even more enjoyable. Their joint promotion aims to highlight how snacks and games can bring people closer together for some shared fun.

Games 98

Games Food and Beverages Toys 98

RetailDive

APRIL 4, 2024

A new chief revenue officer and chief marketing officer join with experience from pet brands Outward Hound and JustFoodForDogs.

Marketing 119

Marketing 119

TalkingRetail

APRIL 4, 2024

It its 2023 full year results, Co-op has reported strengthened underlying financial performance with improvements in underlying operating profit, net cash, and further reductions in net debt, which has reduced by £827m in the last 2 years.

Operations 93

Operations Improvements Retail 93

RetailDive

APRIL 4, 2024

The retailer is building a “highly automated,” 2 million-square-foot facility to support its growing store footprint.

Retail 96

Retail 96

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SheerID

APRIL 4, 2024

SheerID solution allows Telcos to continue to extend ACP rate plan benefits to families who qualify for government assistance.

Marketing 78

Marketing Customer 78

RetailDive

APRIL 4, 2024

Within the past year the company also purchased Eloquii and Cuup, expanding its portfolio of plus and size-inclusive labels.

95

95

FastSpring

APRIL 4, 2024

What are your company’s big goals for growth in 2024? Here at FastSpring, we had a pretty great 2023. It was a record year for pipeline bookings and just about every big KPI we measure. We’re pretty proud of that, but it begs the question: What next? We want to have an even bigger 2024 — and we know you want the same for your business. We’ve decided we need to bet big if we’re going to top last year’s performance and meet our financial goals for this year.

Merchant Services 78

Merchant Services Payments Payment Services Marketing 78

RetailDive

APRIL 4, 2024

The Amazon One app can be used to enter various locations, identify individuals, pay for items and access loyalty rewards.

93

93

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B2B distributors and wholesalers: this webinar is for you! Discover the game-changing potential of composable commerce—a flexible, modern approach to e-commerce—and explore the strategies and technologies transforming the B2B landscape. Learn how to create custom digital experiences for your business from the leaders at Orium , commercetools , and Contentful as they walk through real-world examples, providing actionable insights on how to future-proof your business, integrate new opportunities s

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