Digital Doughnut

NOVEMBER 30, 2023

Getting web accessibility right is a massive commercial opportunity. The World Health Organization estimates that 1.3bn people worldwide are living with some form of impairment. The benefits of making it easier for even some of them to use your web properties could be huge, including expanding your reach and improving web performance.

Improvements 52

Improvements Marketing Customer Experience Technology 52

Retail TouchPoints

NOVEMBER 30, 2023

The PepsiCo portfolio has evolved to include some of the most recognized, even beloved, food and beverage brands in the world. From the cola brand in its name to Lay’s , Cheetos and even Quaker , these brands have not only quenched our thirst and satiated our appetites; they have helped define our culture. The innate connections we have with food and beverage brands, especially those we have grown up with, create a built-in opportunity for companies like PepsiCo to drive customer retention and l

Food and Beverages 304

Food and Beverages Games Consumer Customer Retention 304

Forrester eCommerce

NOVEMBER 30, 2023

Cigna has set its sights on Humana and plans to close a cash and stock deal to acquire its fellow insurer before the year’s end, according to The Wall Street Journal. STAT News talked about this possibility several weeks ago, in the context of Cigna potentially selling off its Medicare Advantage (MA) business.

Customer Experience 243

Customer Experience Customer 243

Retail TouchPoints

NOVEMBER 30, 2023

Link-building is one of the most vital — and underutilized — pieces of the ecommerce puzzle. How vital? According to this study by SEMrush , more than 92% of sites that make it to the top 100 are using backlinks. They also confirmed that most sites without backlinks will never reach page one. If you’re running ecommerce, link-building should be a key component in your strategy to increase traffic and revenue.

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eCommerce Retail Article Information 278

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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

Electronics

Forrester eCommerce

NOVEMBER 30, 2023

The 2023 Customer Obsession Awards will recognize organizations and executives who put customers at the center of everything — and, in the process, accelerate growth, customer loyalty, and employee engagement. Learn more and nominate yourself now.

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Customer Customer Loyalty Customer Experience B2C 243

Retail TouchPoints

NOVEMBER 30, 2023

Party City has launched a new digital party-planning marketplace, aptly called Party+ Marketplace , that brings together local vendors and service providers with the retailers’ range of party supplies. The new offering, which was developed in partnership with marketplace SaaS solution Mirakl , is initially available only in the Las Vegas area, but Party City said it plans to eventually expand the offering to other major U.S. cities.

Supplies 276

Supplies Games Mobile Improvements 276

Retail TouchPoints

NOVEMBER 30, 2023

True Classic ’s use of the ParcelLab post-purchase experience and returns management solution has helped the T-shirt and activewear brand boost its email click-through rate (CTR) and open rate by 1.87% and 6.55% respectively compared to the brand’s previous provider. Additionally, True Classic has seen a 22.47% increase in order rates and a 34.78% increase in per-email revenue.

Shipping Costs 264

Shipping Costs Shipping Customer Experience Information 264

Forrester eCommerce

NOVEMBER 30, 2023

It’s not every day that a prominent business owner tells its revenue suppliers to “go f— [themselves],” but that’s exactly what Elon Musk said to X advertisers yesterday during The New York Times’ DealBook Summit — not once but three times (the latter instance using the acronym “GFY”).

Social Media 221

Social Media B2C Customer Marketing 221

Retail TouchPoints

NOVEMBER 30, 2023

Online pet care marketplace Rover Group has been acquired by private equity funds managed by Blackstone in an all-cash transaction valued at approximately $2.3 billion. Rover was created to provide an alternative to relying on friends, family, neighbors and/or boarding facilities for pet care. Over the years, offerings on Rover have grown to include five core services addressing both daytime and overnight needs.

Books 263

Books Management Technology Marketing 263

Forrester eCommerce

NOVEMBER 30, 2023

Salesforce and Amazon Web Services announced earlier this week that Salesforce will be available on the AWS Marketplace. This has multiple implications for Salesforce customers, including: The ability to save money through AWS discounts.

Customer 221

Customer 221

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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

Operations

Retail TouchPoints

NOVEMBER 30, 2023

Leading media company Hearst is “embracing the digital economy,” with plans to develop an ecommerce marketplace for its publications across fashion, do-it-yourself (DIY), home improvement and lifestyle. The unified shopping experience is being developed in partnership with experience innovation company Valtech and will be built on the Vtex commerce platform.

eCommerce 256

eCommerce Fashion Customer Experience Technology 256

Forrester eCommerce

NOVEMBER 30, 2023

Digital-led and scaled customer success are often confused for each other. Learn the difference in this blog post.

Customer 221

Customer Blog Other B2B 221

Retail TouchPoints

NOVEMBER 30, 2023

Hudson’s Bay has tapped Liz Rodbell, who had served as the retailer’s President from 2013 to 2017, as its new CEO and President, effective Dec. 1, 2023. In her previous stint with the company, Rodbell also was President of Lord & Taylor , following roles as EVP of Merchandising and Chief Merchant for both divisions of the company. Rodbell will replace Sophia Hwang-Judiesch, who is leaving the President post to pursue another opportunity.

Customer 255

Customer Department Stores Retail 255

Fastr

NOVEMBER 30, 2023

For a deep-dive into AI’s significance in the retail industry, Fastr CTO, Ryan Breen, and JRNI SVP of Engineering, Yuan Cheng, joined forces for our latest webinar, Practical Applications of AI in Retail.

Webinar 147

Webinar Retail 147

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Improvements

Retail TouchPoints

NOVEMBER 30, 2023

Ebay and COMC , which stands for Check Out My Collectibles, have entered a commercial agreement that includes an investment by Ebay in the trading card hobby marketplace. COMC employs nearly 300 people and has 200,000 square feet of distribution space to support its deep catalog and fulfillment capabilities. Recently Ebay has been sharpening its focus on enthusiasts , and in July 2023 the retailer opened its trading card vault to external submissions of high-end items that had not been purchased

Hobbies 162

Hobbies Fulfillment Technology Improvements 162

Salsify

NOVEMBER 30, 2023

Sometimes marketing isn’t just about memorable slogans or eye-catching visuals, but speaking a language that all of your potential customers can appreciate — and it’s at least one reason why inclusive marketing practices are gaining increased traction all over the marketing world.

Marketing 142

Marketing Customer eCommerce Marketing eCommerce 142

Pivotree Blog

NOVEMBER 30, 2023

In the world of Formula One, victory hinges not just on speed but on precision and seamless teamwork. Imagine an F1 pit crew changing four tires in a mere two seconds, executing with flawless coordination. The parallels between this high-octane performance and effective data management might seem obscure, but the connection is strikingly clear when examining the critical concepts of accountability and ownership.

Management 105

Management Supplies Customer Experience Retail 105

365 Retail

NOVEMBER 30, 2023

Kesslers London has recently undergone a management-led acquisition, transitioning from its previous ownership under the PFI Group. This acquisition represents a pivotal moment in the history of Kesslers London and Proportion London , setting the stage for a future aligned with the company’s long-term objectives. The management team’s decision to take ownership is indicative of their dedication to preserving the brand’s longstanding reputation for quality, creativity, and innov

Management 104

Management Events Operations Customer 104

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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

Retail

Practical eCommerce

NOVEMBER 30, 2023

Google's assesment of expertise and trust is critical in achieving top rankings. The post How Topic Authority Impacts SEO appeared first on Practical Ecommerce.

SEO 108

SEO eCommerce 108

RetailDive

NOVEMBER 30, 2023

The job cuts come weeks after an activist investor demanded the conglomerate slash $300 million in expenses.

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TalkingRetail

NOVEMBER 30, 2023

Lindt has introduced Lindor Irish Cream, a new limited-edition flavour, for the festive season. New Lindor Festive Edition Milk and Assorted box’s and a new designed Lindor Sharing tin have also launched for Christmas.

Retail 78

Retail 78

RetailDive

NOVEMBER 30, 2023

A revamped loyalty program is delivering results, but the company’s marketing has become confusing, some analysts say.

Marketing 125

Marketing 125

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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

eCommerce

RIS News

NOVEMBER 30, 2023

Choosing the right marketing solution can be overwhelming given the choices today. This Connected TV (CTV) Buyer’s Guide simplifies the process. This essential guide offers a decision-making tool for platform selection, solutions for common CTV issues, platform comparisons, tips for success and omnichannel integration strategies.

Omnichannel 77

Omnichannel Marketing 77

RetailDive

NOVEMBER 30, 2023

The earnings metric is widely used despite critics. But how does its usage vary across brands, and how much leeway do companies have with it?

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Smile.io

NOVEMBER 30, 2023

Black Friday and Cyber Monday (BFCM) have now come and gone, with a full focus now on the holiday retail season. For ecommerce brands, Q4 is the big star of the year and a period in time where brands can acquire more customers, build upon the yearly momentum, and grow revenue.  Based on Shopify’s data , this Black Friday and Cyber Monday was a record-breaking period, where Shopify merchants reached $9.3 billion in global sales, a 24% increase from 2022.

Jewelry 77

Jewelry eCommerce Shopify Toys 77

RetailDive

NOVEMBER 30, 2023

Sales and comps fell at the company’s namesake banner and UpWest, but the Bonobos acquisition pushed overall sales up 5%.

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118

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B2B distributors and wholesalers: this webinar is for you! Discover the game-changing potential of composable commerce—a flexible, modern approach to e-commerce—and explore the strategies and technologies transforming the B2B landscape. Learn how to create custom digital experiences for your business from the leaders at Orium , commercetools , and Contentful as they walk through real-world examples, providing actionable insights on how to future-proof your business, integrate new opportunities s

eCommerce

RetailWire

NOVEMBER 30, 2023

Rite Aid is closing 31 additional stores on top of the 100 locations already planned to be closed.

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RetailDive

NOVEMBER 30, 2023

The partnership marks the first national consumer electronics retailer available on the DoorDash marketplace.

Consumer Electronics 114

Consumer Electronics Electronics Consumer Retail 114

RetailWire

NOVEMBER 30, 2023

Starbucks is adding a new internal feature that can be used to halt mobile orders.

Mobile 105

Mobile 105

RetailDive

NOVEMBER 30, 2023

After working through reserve stocks, the retailer has learned to increase merchandise turnover by distributing goods to stores more quickly.

Management 102

Management Retail 102

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

Fashion