Wed.Jun 26, 2024

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Creating An eCommerce Email Newsletter

Groove

A newsletter can be a fantastic (and low cost) way to organically grow your customer and prospect database. It lets you shape how your brand is viewed and position your company as a thought leader, regardless of your industry or specialization. There are four milestones for any newsletter subscriber, and moving people through them is critical to your success.

eCommerce 319
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Exclusive: Thriftbooks Launches Book BuyBack Program to Source In-Demand Titles

Retail TouchPoints

Online book reseller Thriftbooks Global has added a new inventory stream, beyond the library, charity and donation center castoffs that make up the bulk of its merchandise — its own customers. The company has launched a BuyBack program that allows customers to sell books directly to Thriftbooks, earning either money or store credit in return. A user’s “SellBack Shelf” from the program’s beta version.

Books 292
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Meet The Digital Double Power Player

Forrester eCommerce

A digital double promises to save you time but at the expense of your data.

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Apple Gets It Right: The Human-Physical-Digital Experience Framework

Retail TouchPoints

In the dynamic world of retail, the gap between brands and consumers can quickly escalate from a minor crack to a Grand Canyon-sized disconnect, leaving both relevance and revenue at risk. Bridging this gap is essential to igniting growth and fostering brand loyalty, and a structured approach that integrates the three critical dimensions of experience — human, physical and digital — can bridge this gap effectively.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Developer Experience Is Still Developing

Forrester eCommerce

We fielded Forrester’s Q1 2024 Developer Experience Survey to learn about developers and their experiences at work. We asked developers themselves, their leaders, vendors, and developer experience advocates to tell us about the developer experience. We wanted to identify where everyone aligned, and where opinions differed. Many organizations lack a strategy to improve developer experience.

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How Under Armour Turned Fitting Rooms into CX and Data-Gathering Differentiators

Retail TouchPoints

Riddled with design flaws and service gaps, the fitting room has been a longtime necessary-but-evil curse plaguing the store. However, experts indicate that the mainstream adoption of RFID, coupled with the implementation of connected technology, are creating new opportunities for brands and retailers to streamline fitting room operations and improve customer experiences.

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Virtual Influencers and the Future of AI

Retail TouchPoints

Is that livestream you’re watching being hosted by an actual person? The answer to that question may be less clear in the future as virtual influencers become more prevalent and hard to detect. In this Retail ThinkTank Ideation Session, Alicia Esposito chats with author Sharon Gai about the emergence of virtual influencers, why so many brands are embracing them, and what their growth in the ecommerce landscape means for how we create and connect with our digital identities.

eCommerce 278
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L.L. Bean looks beyond New England for growth

RetailDive

The iconic outdoor retailer is opening four U.S. stores this year, and will head to the Southeast and Midwest for further expansion in 2025.

Outdoor 116
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TikTok Shop Debuts Social Impact Programs Aimed at SMBs

Retail TouchPoints

TikTok Shop has launched a new social impact initiative called SOAR Together (Supporting Our Artisans and Retailers) that is designed to help small- and medium-sized businesses (SMBs) advance their businesses on TikTok Shop. “It’s important that entrepreneurs of all backgrounds on TikTok Shop feel supported in order to continue thriving in their creative and business endeavors,” said Nico Le Bourgeois, Head of TikTok Shop Operations, U.S. in a statement.

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Amazon Reaches Historic $2 Trillion Market Cap Milestone

RetailWire

Amazon has achieved a significant milestone by surpassing a $2 trillion market capitalization for the first time in its history. This momentous event occurred during intraday trading on Wednesday, propelling Amazon into an elite group of tech giants that have crossed this formidable threshold. The company's stock closed up 3.9% at $193.61, marking a significant moment for the e-commerce and cloud computing behemoth.

eCommerce 111
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AI for Commerce: Foundations, Aspirations, and Hype

AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.

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It’s Time to Bid Farewell to Bad Ecommerce Ad Strategy

Retail TouchPoints

At the height of the COVID pandemic the might of ecommerce was laid bare. In November 2021 the UK saw a total of 321 million ecommerce transactions, according to Statista. That was a 19% increase compared to November 2020. With such a colossal number of conversions, businesses in the sector collectively raked in huge revenues with relatively little effort.

eCommerce 264
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Toys ‘R’ Us Unveils AI-Powered Promo with OpenAI’s Sora

RetailWire

Last week at the Cannes Lions International Festival for Creativity, Toys "R" Us showcased a mini promo film made predominantly using OpenAI's text-to-video tool, Sora.

Toys 111
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Walgreens Boots Alliance to Deploy Unified Sourcing Platform Across Brands

Retail TouchPoints

Walgreens Boots Alliance (WBA) will optimize and standardize sourcing across its operations with a platform from TradeBeyond that the retailer will use to manage numerous processes within its Global Sourcing function. The platform also will replace several redundant and legacy systems to support greater digital efficiency, unify processes and facilitate data transparency and integrity.

Jewelry 262
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Serta Simmons Bedding names CEO

RetailDive

Jim Loree is the fourth person in less than a year to hold the company’s top spot.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Target Shuffles Merchandising Leadership, Again, Begins Hunt for New CMO

Retail TouchPoints

Target is continuing to make adjustments to its C-suite following the retirement of COO John Mulligan and subsequent appointment of then-CFO Michael Fiddelke to the role in January 2024. Current Chief Growth Officer Christina Hennington has been promoted to Chief Strategy and Growth Officer, while Rick Gomez, who took on the role of Chief Food, Essentials and Beauty Officer in January, will oversee all of Target’s merchandising business as Chief Commercial Officer.

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Bosch Eyes Whirlpool Acquisition

RetailWire

German engineering giant Robert Bosch is considering a potential bid for U.S. appliances manufacturer Whirlpool, a move that could significantly bolster Bosch's standing in the household appliances market. This potential acquisition, which sources say is still under discussion, would place Bosch in a stronger position against its growing competition from Asian manufacturers.

Marketing 105
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TikTok Shop looks to woo small businesses with accelerators

RetailDive

Despite facing a U.S. ban, the social media platform is investing in resources to help scale women- and LGBTQIA+-owned businesses.

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Volkswagen Invests $5 Billion in Rivian

RetailWire

In a significant move for the electric vehicle (EV) industry, Volkswagen Group has announced a $5 billion investment in Rivian, leading to a notable surge in Rivian's stock. This joint venture aims to develop new technologies for electric vehicles, offering a potential lifeline for Rivian as it faces financial challenges and a broader slowdown in EV sales.

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Staying Ahead of UFLPA Enforcement: Best Practices for Retail Supply Chains

Speaker: Ethan Woolley, Director at Kharon

This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia

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Buck Mason opens third Chicago-area store

RetailDive

The apparel brand’s Oakbrook Center store marks its 33rd location in the U.S. as it plans for greater brick-and-mortar expansion this year.

Apparel 105
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Walmart Deals Event to Compete With Amazon Prime Day

RetailWire

The retailer will feature savings on thousands of items for two days only.

Events 105
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Charts: Consumer Loyalty Trends Q1 2024

Practical eCommerce

Global consumer spending habits are shifting as shoppers seek better prices and healthier goods. The post Charts: Consumer Loyalty Trends Q1 2024 appeared first on Practical Ecommerce.

Consumer 104
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Ice Cream Listeria Recall: What We Know

RetailWire

Thirteen ice cream brands are affected by the listeria recall.

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Future-Proofing Enterprise Commerce: Why Extensibility Wins with Shopify

Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón

Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.

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Toys R Us creates first brand film to use OpenAI’s text-to-video tool

RetailDive

As it prepares for a major relaunch, the toy brand’s production arm is embracing generative AI tools that have become the focus of the marketing and media industries for the last few years.

Toys 99
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June 2024 SEO News Recap

ROI Revolution

Welcome to our June 2024 SEO News Recap! This month, we cover Google’s release of the June 2024 Spam Update, how GA4 changes will affect organic & paid search campaigns, ensuring your site is accessible on mobile, and more. Jump to each June 2024 SEO News Recap topic using the links below: Google Releases the June 2024 Spam Update Google Documents Leak Sparks Controversy Make Sure Your Site Is Accessible on Mobile GA4 Changes Will Affect Organic & Paid Search Campaigns Return Poli

SEO 88
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Morrisons aims for 2,000 convenience store target in 2025

TalkingRetail

Morrisons revealed plans to open 400 more Morrisons Daily stores in its trading update. Rami Baitiéh, chief executive, said: “Convenience remains an important and strongly growing channel for us.

Channel 59
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Utilize Amazon Marketing Cloud to Refine Your Prime Day Strategy

ROI Revolution

Amazon Prime Day is not just another sale; it’s one of the biggest shopping events of the year, driving unprecedented traffic and sales. For brands, it’s a golden opportunity to boost visibility and revenue. With Prime Day 2024 announced for July 16th and 17th, now is the time for brands to prepare. So, what will be the key to priming your brand for success during 2024 Amazon Prime Day?

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🚀Future-Proof Your Salesforce B2C Commerce: Modernization Strategies Inside!

Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.

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Bimbo Bakeries FDA Warning: What We Know

RetailWire

Bimbo is one of America's most popular bakery brands.

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Euro 2024 round of 16 retail spend expected to hit £293.5m

TalkingRetail

UK retail sales are predicted to reach £293.5m during the UEFA Euro 2024 Round of 16, kicking off Saturday 29 June, a new report reveals. The Men’s UEFA Euro 2024 Spending Report by savings site VoucherCodes.co.uk, forecasts that 21m supporters around the UK will tune… This story continues at Euro 2024 round of 16 retail spend expected to hit £293.

Retail 59
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The Future of Shopping: How to Create a Seamless Retail Experience That Drives Sales and Customer Loyalty

RETAIL MANAGEMENT SOFTWARE

In an era marked by rapid technological advancement and shifting consumer expectations, the future of shopping is being redefined. Retailers are no longer just selling products; they are crafting experiences. Creating a seamless retail experience is essential for driving sales and fostering customer loyalty. This blog explores how retailers can navigate this evolving landscape and deliver experiences that keep customers coming back.

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Delta’s Most Exclusive Airport Lounge Opens

RetailWire

The most exclusive and luxurious lounge for travelers is at JFK Airport.

Travel 52
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5 Ways You Can Win Faster with Gen AI in Sales

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.