Wed.Jun 26, 2024

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Creating An eCommerce Email Newsletter

Groove

A newsletter can be a fantastic (and low cost) way to organically grow your customer and prospect database. It lets you shape how your brand is viewed and position your company as a thought leader, regardless of your industry or specialization. There are four milestones for any newsletter subscriber, and moving people through them is critical to your success.

eCommerce 307
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Exclusive: Thriftbooks Launches Book BuyBack Program to Source In-Demand Titles

Retail TouchPoints

Online book reseller Thriftbooks Global has added a new inventory stream, beyond the library, charity and donation center castoffs that make up the bulk of its merchandise — its own customers. The company has launched a BuyBack program that allows customers to sell books directly to Thriftbooks, earning either money or store credit in return. A user’s “SellBack Shelf” from the program’s beta version.

Books 283
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Developer Experience Is Still Developing

Forrester eCommerce

We fielded Forrester’s Q1 2024 Developer Experience Survey to learn about developers and their experiences at work. We asked developers themselves, their leaders, vendors, and developer experience advocates to tell us about the developer experience. We wanted to identify where everyone aligned, and where opinions differed. Many organizations lack a strategy to improve developer experience.

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Apple Gets It Right: The Human-Physical-Digital Experience Framework

Retail TouchPoints

In the dynamic world of retail, the gap between brands and consumers can quickly escalate from a minor crack to a Grand Canyon-sized disconnect, leaving both relevance and revenue at risk. Bridging this gap is essential to igniting growth and fostering brand loyalty, and a structured approach that integrates the three critical dimensions of experience — human, physical and digital — can bridge this gap effectively.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Meet The Digital Double Power Player

Forrester eCommerce

A digital double promises to save you time but at the expense of your data.

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How Under Armour Turned Fitting Rooms into CX and Data-Gathering Differentiators

Retail TouchPoints

Riddled with design flaws and service gaps, the fitting room has been a longtime necessary-but-evil curse plaguing the store. However, experts indicate that the mainstream adoption of RFID, coupled with the implementation of connected technology, are creating new opportunities for brands and retailers to streamline fitting room operations and improve customer experiences.

More Trending

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Virtual Influencers and the Future of AI

Retail TouchPoints

Is that livestream you’re watching being hosted by an actual person? The answer to that question may be less clear in the future as virtual influencers become more prevalent and hard to detect. In this Retail ThinkTank Ideation Session, Alicia Esposito chats with author Sharon Gai about the emergence of virtual influencers, why so many brands are embracing them, and what their growth in the ecommerce landscape means for how we create and connect with our digital identities.

eCommerce 273
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Toys ‘R’ Us Unveils AI-Powered Promo with OpenAI’s Sora

RetailWire

Last week at the Cannes Lions International Festival for Creativity, Toys "R" Us showcased a mini promo film made predominantly using OpenAI's text-to-video tool, Sora.

Toys 111
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TikTok Shop Debuts Social Impact Programs Aimed at SMBs

Retail TouchPoints

TikTok Shop has launched a new social impact initiative called SOAR Together (Supporting Our Artisans and Retailers) that is designed to help small- and medium-sized businesses (SMBs) advance their businesses on TikTok Shop. “It’s important that entrepreneurs of all backgrounds on TikTok Shop feel supported in order to continue thriving in their creative and business endeavors,” said Nico Le Bourgeois, Head of TikTok Shop Operations, U.S. in a statement.

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Bosch Eyes Whirlpool Acquisition

RetailWire

German engineering giant Robert Bosch is considering a potential bid for U.S. appliances manufacturer Whirlpool, a move that could significantly bolster Bosch's standing in the household appliances market. This potential acquisition, which sources say is still under discussion, would place Bosch in a stronger position against its growing competition from Asian manufacturers.

Marketing 105
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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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It’s Time to Bid Farewell to Bad Ecommerce Ad Strategy

Retail TouchPoints

At the height of the COVID pandemic the might of ecommerce was laid bare. In November 2021 the UK saw a total of 321 million ecommerce transactions, according to Statista. That was a 19% increase compared to November 2020. With such a colossal number of conversions, businesses in the sector collectively raked in huge revenues with relatively little effort.

eCommerce 261
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Volkswagen Invests $5 Billion in Rivian

RetailWire

In a significant move for the electric vehicle (EV) industry, Volkswagen Group has announced a $5 billion investment in Rivian, leading to a notable surge in Rivian's stock. This joint venture aims to develop new technologies for electric vehicles, offering a potential lifeline for Rivian as it faces financial challenges and a broader slowdown in EV sales.

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Walgreens Boots Alliance to Deploy Unified Sourcing Platform Across Brands

Retail TouchPoints

Walgreens Boots Alliance (WBA) will optimize and standardize sourcing across its operations with a platform from TradeBeyond that the retailer will use to manage numerous processes within its Global Sourcing function. The platform also will replace several redundant and legacy systems to support greater digital efficiency, unify processes and facilitate data transparency and integrity.

Jewelry 258
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June 2024 SEO News Recap

ROI Revolution

Welcome to our June 2024 SEO News Recap! This month, we cover Google’s release of the June 2024 Spam Update, how GA4 changes will affect organic & paid search campaigns, ensuring your site is accessible on mobile, and more. Jump to each June 2024 SEO News Recap topic using the links below: Google Releases the June 2024 Spam Update Google Documents Leak Sparks Controversy Make Sure Your Site Is Accessible on Mobile GA4 Changes Will Affect Organic & Paid Search Campaigns Return Poli

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Target Shuffles Merchandising Leadership, Again, Begins Hunt for New CMO

Retail TouchPoints

Target is continuing to make adjustments to its C-suite following the retirement of COO John Mulligan and subsequent appointment of then-CFO Michael Fiddelke to the role in January 2024. Current Chief Growth Officer Christina Hennington has been promoted to Chief Strategy and Growth Officer, while Rick Gomez, who took on the role of Chief Food, Essentials and Beauty Officer in January, will oversee all of Target’s merchandising business as Chief Commercial Officer.

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Skechers supplier accused of using forced labor

RetailDive

The shoe material maker and two other vendors joined the Department of Homeland Security’s list of companies banned from importing goods into the U.S.

Other 120
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Utilize Amazon Marketing Cloud to Refine Your Prime Day Strategy

ROI Revolution

Amazon Prime Day is not just another sale; it’s one of the biggest shopping events of the year, driving unprecedented traffic and sales. For brands, it’s a golden opportunity to boost visibility and revenue. With Prime Day 2024 announced for July 16th and 17th, now is the time for brands to prepare. So, what will be the key to priming your brand for success during 2024 Amazon Prime Day?

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L.L. Bean looks beyond New England for growth

RetailDive

The iconic outdoor retailer is opening four U.S. stores this year, and will head to the Southeast and Midwest for further expansion in 2025.

Outdoor 115
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Is Your Brand AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

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Charts: Consumer Loyalty Trends Q1 2024

Practical eCommerce

Global consumer spending habits are shifting as shoppers seek better prices and healthier goods. The post Charts: Consumer Loyalty Trends Q1 2024 appeared first on Practical Ecommerce.

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TikTok Shop looks to woo small businesses with accelerators

RetailDive

Despite facing a U.S. ban, the social media platform is investing in resources to help scale women- and LGBTQIA+-owned businesses.

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Walmart Deals Event to Compete With Amazon Prime Day

RetailWire

The retailer will feature savings on thousands of items for two days only.

Events 105
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Buck Mason opens third Chicago-area store

RetailDive

The apparel brand’s Oakbrook Center store marks its 33rd location in the U.S. as it plans for greater brick-and-mortar expansion this year.

Apparel 100
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Drive More E-Commerce Revenue with Omnichannel Selling

Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

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Ice Cream Listeria Recall: What We Know

RetailWire

Thirteen ice cream brands are affected by the listeria recall.

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Toys R Us creates first brand film to use OpenAI’s text-to-video tool

RetailDive

As it prepares for a major relaunch, the toy brand’s production arm is embracing generative AI tools that have become the focus of the marketing and media industries for the last few years.

Toys 83
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Morrisons aims for 2,000 convenience store target in 2025

TalkingRetail

Morrisons revealed plans to open 400 more Morrisons Daily stores in its trading update. Rami Baitiéh, chief executive, said: “Convenience remains an important and strongly growing channel for us.

Channel 59
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Serta Simmons Bedding names CEO

RetailDive

Jim Loree is the fourth person in less than a year to hold the company’s top spot.

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Mastering E-commerce Strategies to Drive Growth in B2B Distribution

B2B distributors and wholesalers: this webinar is for you! Discover the game-changing potential of composable commerce—a flexible, modern approach to e-commerce—and explore the strategies and technologies transforming the B2B landscape. Learn how to create custom digital experiences for your business from the leaders at Orium , commercetools , and Contentful as they walk through real-world examples, providing actionable insights on how to future-proof your business, integrate new opportunities s

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Euro 2024 round of 16 retail spend expected to hit £293.5m

TalkingRetail

UK retail sales are predicted to reach £293.5m during the UEFA Euro 2024 Round of 16, kicking off Saturday 29 June, a new report reveals. The Men’s UEFA Euro 2024 Spending Report by savings site VoucherCodes.co.uk, forecasts that 21m supporters around the UK will tune… This story continues at Euro 2024 round of 16 retail spend expected to hit £293.

Retail 59
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The Future of Shopping: How to Create a Seamless Retail Experience That Drives Sales and Customer Loyalty

RETAIL MANAGEMENT SOFTWARE

In an era marked by rapid technological advancement and shifting consumer expectations, the future of shopping is being redefined. Retailers are no longer just selling products; they are crafting experiences. Creating a seamless retail experience is essential for driving sales and fostering customer loyalty. This blog explores how retailers can navigate this evolving landscape and deliver experiences that keep customers coming back.

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Southwest Airlines Revises Revenue Forecast

RetailWire

Southwest Airlines has recently revised its revenue forecast for the second quarter, attributing the adjustment to evolving booking patterns. This change has led to fluctuations in the airline's stock, which initially dropped by approximately 4% in early trading before regaining some ground.

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Sweet Success | In focus: Sugar confectionery

TalkingRetail

Confectionery is one of the top five categories purchased in convenience stores, and a hugely important category to independent retailers. Hot trends in the market include price-marked packs, children’s novelty products, global confectionery, sour flavours and nostalgia.

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NEWS: SML RFID Delivers 98% Inventory Accuracy to Gina Tricot

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.