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Introduction: The Rise of B2B Digital Commerce Businesses in the B2B space have increasingly noticed the importance of digital commerce in their sales cycles. When potential buyers see an issue or pain point they want to address, they start to do their own research and explore their options. Brands that build a digital presence to engage these users can position themselves to bring in more leads and close more sales.
Fraud has plagued retailers for quite some time, but the issue is now getting its time in the spotlight due to the increased use of AI within the industry, as well as consumers’ general awareness of the trend. In fact, a recent survey found that 87% of consumers are concerned about identity theft or fraud – a 24% increase from 2023 findings, when only 63% of consumers reported feeling this same type of concern.
We launched our genAI tool, Izola, one year ago today with the goal of helping clients accelerate progress on their top initiatives. To celebrate Izola’s birthday, we’re thrilled to share a few of the ways that our clients are deriving value.
When one thinks of the Super Bowl, many products come to mind — foam fingers, beer, face paint, nachos, BarcaLoungers — but beauty products aren’t necessarily one of them. Still, female viewership of the NFL is on the rise (and it’s not all just the Taylor Swift halo effect) — the 2024 Super Bowl brought a record-breaking 58.8 million female viewers who made up 47.5% of the total audience.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Frasers Group has opened its latest FRASERS store at Fremlin Walk Shopping Centre in Maidstone, continuing the brand’s expansion across the UK. The 70,000-square-foot store is spread over two floors and includes Sports Direct , Sofa.com, USC, Evans Cycles, GAME, and Jack Wills. This new addition has created over 40 jobs, furthering the group’s investment in local communities.
A little over a year after being acquired out of bankruptcy and reopening 11 physical stores, BuyBuy Baby has announced plans to become a digital-first brand and close all its brick-and-mortar locations by the end of this year, according to the retailer’s website. The brand was bought by baby care brand Dream on Me in July 2023 as part of the larger bankruptcy proceedings for then-parent company Bed Bath & Beyond.
Nearly 1,500 illegal vapes have been confiscated by trading standards officers from just two stores during raids in Newark, Nottinghamshire. Officers used a specialist tobacco and vape detection dog and discovered 1,437 illegal vapes, estimated to be worth £18,861.
Nearly 1,500 illegal vapes have been confiscated by trading standards officers from just two stores during raids in Newark, Nottinghamshire. Officers used a specialist tobacco and vape detection dog and discovered 1,437 illegal vapes, estimated to be worth £18,861.
The David’s Bridal Diamond Loyalty program already boasts nearly 3 million members, and now the retailer is broadening its appeal to the entire wedding party — even the flower girl. Wedding party members now can access two new reward tiers with lower threshold levels to earn perks when reaching 1,000 and 2,999 points. Members earn one point for each $1 spent.
The company said the move will allow it to transform "into a digital-first brand, focusing all our energy on providing an exceptional online shopping experience.
Discount grocer Lidl is a big player in Europe, with more than 12,000 stores in 32 countries. But its reception since launching in the U.S. in 2015 has been more of a slow burn. The company now operates 170+ stores across nine east coast states and Washington, D.C., and it’s looking to boost its profile among American shoppers with a new brand campaign that will make it “impossible to not know who we are.
Chief Financial Officer Paula Oyibo noted that this year and next “will be transitional years” as competition intensifies and category demand normalizes.
AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.
CVS Health has named David Joyner as its new President and CEO, replacing the departing Karen Lynch, who stepped down in agreement with the company’s board of directors. Current chairman Roger Farah has been named Executive Chairman. Joyner was most recently EVP of CVS Health and President of CVS Caremark, the retailer’s pharmacy division. He has 37 years of health care and pharmacy benefit management experience, beginning his career at Aetna before joining Caremark Prescription Services as a re
Whole Foods is beloved for its focus on natural, healthy products, but it can be limiting. That’s why Whole Foods’ owner Amazon is reportedly testing out a number of grocery solutions to offer customers access to products not sold in Whole Foods (think items with artificial sweeteners or color additives), but without requiring them to stray too far from its anchor grocery chain.
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
The Federal Trade Commission has passed a final “click-to-cancel” rule that will require subscription companies to make it as easy for consumers to cancel their enrollment as it was to sign up. “Too often, businesses make people jump through endless hoops just to cancel a subscription,” said FTC Chair Lina Khan in a statement. “The FTC’s rule will end these tricks and traps, saving Americans time and money.
Dollar General will kick off a new customer loyalty program for its pOpshelf banner by the end of this year, offering 10 reward points for each dollar spent and a $5 reward for every 1,000 points accumulated. The retailer also has debuted a new pOpshelf app and updated its pOpshelf stores to its newest format. Exclusive loyalty program perks will include 15% birthday rewards and double points days.
In early 2020, Lloyd Armbrust's focus was the software company he had launched years earlier. Then the pandemic hit. The post Software Founder Pivots to PPE Manufacturing appeared first on Practical Ecommerce.
This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia
HG Innovation, the operator of the Elfbar and Lost Mary brands, has announced the formation of an advisory board to provide strategic advice to the company.
Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón
Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.
The financially struggling healthcare and pharmacy giant also pulled its earnings guidance, citing increased medical cost pressures in its health benefits unit.
Any move in the Budget to increase employers' national insurance (NI) rates would hit small retailers hard, the British Independent Retailers Association (Bira) has warned.
Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.
The footwear retailer’s deal includes a series of community events, in-store activations and more, while the apparel retailer’s pop-up store runs for two months.
The Visual Merchandising and Display Awards are now open for entries, marking their 30th anniversary in 2025. This prestigious event offers free entry and allows participants to submit an unlimited number of projects, with the deadline set for 22nd December 2024. The awards celebrate excellence in retail visual merchandising and display, with popular categories such as Best Window Display, Sustainable/Eco Friendly Scheme, Best Use of Mannequins, Best In-Store Branding/Theme, and Best Christmas W
Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.
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