Thu.Mar 28, 2024

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The State Of Consumer Usage Of Generative AI, 2024

Forrester eCommerce

As is often the case with poorly understood tech that promises to change the world, consumers worry about its ethics and human impact. Yet a vast majority of these skeptics will use (and love) genAI during 2024, whether they know it or not.

Consumer 504
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Urban Efficiency: Strategies for Streamlining Last Mile Delivery Amid Growing Congestion

Retail TouchPoints

Recent reports show that traffic delays cost U.S. drivers an average of 51 hours of lost time in 2022, and that number is on the rise — in 2021, the average was 36 hours. For the typical commuter, those lost hours can be frustrating. They extend the workday and increase fuel expenses. In fact, some studies have even found that traffic takes a toll on drivers’ health by increasing stress levels.

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Wasm Today, AI Tomorrow: KubeCon Expands Its Reach 

Forrester eCommerce

Kubecon is the place where big tech and large enterprise cloud users converge with open-source communities and startups to collaborate on the latest trends in cloud-native. Generally, Kubernetes (K8s) has become the epicenter of platform engineering innovation with that trend continues this year.

Customer 466
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Pacsun Celebrates One-Year on Roblox with New Slick Rick Collab

Retail TouchPoints

Pacsun is partnering with hip-hop artist Slick Rick to celebrate the one-year anniversary of its Los Angeles Tycoon experience on Roblox. Over the past year the experience has garnered 60,000 monthly active users and 11 million visits overall. For the collaboration, users can interact with a 3D non-player character (NPC) digital avatar of Slick Rick within the Los Angeles Tycoon experience to earn exclusive digital items and rewards inspired by the rapper’s iconic accessories.

Games 248
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5 Ways You Can Win Faster with Gen AI in Sales

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

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These Six Marketing Priorities Are Different In Growing B2B Companies

Forrester eCommerce

My recent analysis of Forrester’s Marketing Survey, 2024, reveals that growing organizations face many of the same challenges as organizations with no growth, but they order their marketing priorities differently.

B2B 410
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Home Depot Boosts Pro Offering with $18.25B Acquisition of SRS Distribution

Retail TouchPoints

The Home Depot is acquiring building products distributor SRS Distribution for $18.25 billion in a bid to accelerate the growth of its pro offerings. The deal, which is expected to close by the end of the retailer’s fiscal 2024 in late January 2025, is subject to customer closing conditions and will be funded through a combination of cash and debt. SRS serves several verticals of residential and commercial professionals, including roofers, landscapers and pool contractors.

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Hy-Vee Taps Agency Alum as New CMO, Sets Sights on Retail Media Growth

Retail TouchPoints

Since launching its retail media network, RedMedia , in September 2023, Hy-Vee has been focused on building out its media offerings and capabilities. Now, to support this long-term growth vision, the grocery retailer has hired a new EVP and Chief Marketing Officer (CMO), who also will act as President of RedMedia. Jessica Hendrix will begin her tenure on April 16, reporting directly to Hy-Vee President Donna Tweeten.

Retail 237
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Home Depot to acquire building products supplier for $18.25B

RetailDive

The move to buy SRS Distribution will help the home improvement company lean in to its plan to boost business with its pro customers.

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Visa, Mastercard Settlement Represents Major Victory in Merchants’ Fight Against Swipe Fees

Retail TouchPoints

After nearly 20 years of litigation, Visa and Mastercard have reached a settlement with U.S. merchants worth an estimated $30 billion that will lower the interchange fees (commonly referred to as swipe fees) that merchants are charged when customers use credit or debit cards. The antitrust settlement is one of the largest in U.S. history, according to Reuters , and if it receives court approval it would resolve most of the ongoing claims against Visa and Mastercard, which began in 2005.

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Amazon says it removed over 7M fake goods in 2023

RetailDive

The e-commerce giant, which has long faced scrutiny over counterfeits, said it invested more than $1 billion into fighting fakes last year.

eCommerce 115
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The Evolving Retailers Fulfillment Strategy: Meeting Demands with Agility

Speaker: Becky Parisotto

Fulfillment is no longer just about getting products from point A to point B – it's about crafting seamless, scalable, customer first experiences. Flexible fulfillment strategies are more important than ever for those aiming to stay ahead and build resilience as retail enters a new era in 2025. Learn how to optimize fulfillment processes, tackle complex, multi-vendor orders, and create seamless customer experiences – from white-glove delivery for high-value items to quick-ship solutions for ever

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BrewDog unveils new low ABV beer Cold Beer

TalkingRetail

BrewDog presents new low alcohol Cold Beer (3.4% ABV). A 3.4% ABV lager, Cold Beer uses historic brewing techniques from the Kolsch style, fermenting the beer with an ale yeast but at a lower lager temperature, hence the term ‘Cold Beer’.

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Beautycounter breaks into fragrances

RetailDive

At launch, the collection includes five fragrances and will be available on the brand’s website, stores and through its team of independent sellers.

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Costco’s Hot Dog Remains at $1.50 Despite Prices Spiking Elsewhere

RetailWire

Over the last few years, inflation has caused prices to creep up and impact pretty much everything. However, Costco is still keeping the price of its hot dog-soda deal where it is.

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The Backroom: Why it’s so hard for retailers to do the right thing

RetailDive

Businesses face new ethical questions and must act with more transparency in what corporate integrity expert Alison Taylor calls a turbulent world.

Retail 107
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10 Ways to Leverage Buyer Signals and Drive Revenue

In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.

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Subaru Recalls 118K Vehicles Due to Air Bag Sensor Issue

RetailWire

Subaru is recalling 118,000 SUVs and sedans in the United States due to a faulty sensor that might hinder air bag deployment during a crash, as per the National Highway Traffic Safety Administration (NHTSA) announcement on Wednesday.

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AI-powered Internal Linking Tools

Practical eCommerce

Internal links are critical for organic search rankings — and mega time-consuming. Yes, AI can help. The post AI-powered Internal Linking Tools appeared first on Practical Ecommerce.

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Waffle House Workers Strike for Fair Pay and Better Working Conditions

RetailWire

Waffle House workers in Conyers, Georgia, are now on their third day of striking over what they call the company's unfair policies. Led by the Union of Southern Service Workers (USSW), Waffle House employees are demanding an end to the mandatory "meal credit" deductions from their paychecks, along with better wages and improved working conditions.

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H&M Group plans to invest more in physical stores, including refurbishing 250 globally

RetailDive

The fast-fashion company has been shuttering hundreds of locations and growing its e-commerce, but said the pace of closures will slow this year.

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Modernizing the Frontend Experience on Salesforce Commerce Cloud

Unlock agility, boost performance, and gain control over your Salesforce frontend with the latest masterclass from Composable.com : Modernizing the Frontend Experience on Salesforce Commerce Cloud Featuring experts from Algolia, Ember, Netlify, and Stripe, this masterclass focuses on practical strategies for optimizing your Salesforce Commerce Cloud storefronts using modern composable commerce integrations.

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Baltimore Bridge Collapse Could Cost Carnival Cruise Line $10M

RetailWire

Carnival Cruise Line revealed that its 2024 earnings could take up to a $10 million hit due to the Baltimore bridge collapse.

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Hancocks launch ‘healthier’ proposition

TalkingRetail

'Healthier at Hancocks' will see the confectionery wholesaler offer retailers healthier choices to add to the in-store offering to maximise sales and attract new customers. Focus areas include healthier snacks and energy, with the aim to make enjoyable, healthier choices accessible and affordable for everyone.

Retail 95
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Next Generation of Product Experience Management (PXM) | Salsify

Salsify

Product experience management (PXM) has evolved dramatically over the past decade to meet the demands of the growing, ever-changing digital shelf, and the consumers found here. To no surprise, the next generation of PXM will evolve further still to better meet these demands.

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Tilda launches new ad campaign

TalkingRetail

Tilda has unveiled its new multi-channel campaign worth over half a million pounds, which explores the versatility of rice ‘no matter your background or lifestyle’.

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Signal-Based Selling: How to Leverage 4 Key Buying Signals

As prospects define their problem, search for solutions, and even change jobs, they are generating high-value signals that the best go-to-market teams can leverage to close more deals. This is where signal-based selling comes into play. ZoomInfo CEO Henry Schuck recently broke down specific ways to put four key buying signals into action with the experts from 30 Minutes to President’s Club.

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Every room in the house is ‘where the customer wants us to go’: Bath & Body Works CEO

RetailDive

Gina Boswell said the brand is now in roughly 40% of American households as it expands its assortment to areas like laundry.

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KP Snacks introduces Tyrrells in recycled plastic packs

TalkingRetail

KP Snacks has announced the introduction of 25% recycled content packaging across its Tyrrells sharing range. This new packaging initiative, which incorporates recycled soft plastics, will reduce reliance on virgin plastics for packaging.

Retail 92
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Haus Labs by Lady Gaga doubles down on Europe

RetailDive

The brand this week began selling in over a dozen countries through its partnership with Sephora.

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March 2024 SEO News Recap

ROI Revolution

Welcome to your March 2024 SEO News Recap! This month, we have the latest news on algorithm updates, spam policy, ChatGPT, carousel rich results, and more. Jump to each March 2024 SEO News Recap news topic using the links below: Key Takeaways from the March Algo Updates Manual Actions Hit Websites After Google Spam Policy Updates Which Aspects of Page Experience Are Used in Rankings?

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Navigating Beyond Price: Exploring New Avenues for Growth in the Consumer Products Industry

Wiser

In an illuminating revelation from Deloitte’s 2024 consumer products industry outlook , half of the consumer product companies surveyed express a pivot away from relying on price increases as a growth strategy, signaling a paradigm shift in how businesses approach market expansion and consumer engagement. This transition is underscored by a mere 2 percent of respondents citing price hikes as a key strategy for 2024, a clear indication of the changing tides.

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Set and Adjust Retail Pricing Strategies and Promotions Like a Pro

Dynamic Action

Summary Fashion companies are projected to double tech investments by 2030 to remain competitive. Retailers often need help in planning or adjusting prices and promotions due to overwhelming volumes of data and manual processes. Implementing a retail intelligence solution can streamline decision-making by providing insights and data-driven strategies for pre-season planning and in-season trading.

Retail 62
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GameStop Faces Sales Slump, Implements Job Cuts

RetailWire

GameStop has recently undergone job cuts due to a notable decline in sales, as announced amid its latest financial report.

Games 59
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Easter spending expected to rise to £1.9bn, says GlobalData

TalkingRetail

UK consumers are set to spend £1.9bn this Easter, a 4.0% increase on 2023. Spend on Easter food and drink is expected to drive the uplift as consumers plan to splash out, feeling less restricted by financial pressures amid the cost-of-living crisis, according to a… This story continues at Easter spending expected to rise to £1.

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Activating Intent Data for Sales and Marketing

Sales and marketing leaders have reached a tipping point when it comes to using intent data — and they’re not looking back. More than half of all B2B marketers are already using intent data to increase sales, and Gartner predicts this figure will grow to 70 percent. The reason is clear: intent can provide you with massive amounts of data that reveal sales opportunities earlier than ever before.