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As retail media networks have grown and diversified, so have the problems in adtech. Ad fraud, made-for-arbitrage, and AI-Generated content farms are multiplying, riddling the once “easy” task of programmatic buying with brand-safety pitfalls.
In this episode, my friend Nathan Barry and I debate the best way to build an audience today in light of AI and the many changes with Google, Facebook, Tiktok and Instagram. Nathan is the founder of ConvertKit and the Nathan Barry show. What You’ll Learn The best way to build an audience What’s going on with Google, Facebook, Tiktok, and Instagram The role of AI with content creation Try ConvertKit For Free Sponsors SellersSummit.com – The Sellers Summit is the ecommerce confer
Ingka Investments — the investments arm of Ingka Group , which owns the majority of Ikea stores worldwide — has invested in a new retail office tower being built on New York City’s iconic Fifth Avenue. Rendering of 570 Fifth Avenue, which will feature an office tower and ground-level Ikea. (Photo credit: KPF) Located at the intersection of the Plaza and Grand Central Districts, 570 Fifth Avenue will be a 1,000,000 -square-foot mixed-use commercial building and marks the largest development
Massively boosting your brand’s revenue in just one day — mid-summer, no less — sounds like any ecommerce professional’s “Oh, I am dreaming about work again” dream, but a dream nonetheless.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
There’s no denying that the subscription economy is booming. In fact, the financial services firm UBS projects that the market will hit $1.5 trillion by 2025. Yet despite that robust figure, there is a looming challenge for merchants — chargebacks. So what exactly are chargebacks? Chargebacks occur when funds are withdrawn from a merchant’s account due to a customer dispute.
The digital experience composition possibilities are endless for ecommerce designers, marketers, and merchandisers using Fastr Frontend – the platform giving them creative freedom, frontend control, and unparalleled speed. They've said a glad goodbye to restrictive templates and a happy hello to Fastr Frontend 's Experience Canvas where they can bring their ideas to life and onto their ecommerce storefronts – without any development resources.
JCPenney and Rare Beauty Brands have created the Lift Beauty Accelerator , a brand incubation initiative aimed at beauty brand founders from underrepresented backgrounds. The program will award $10,000 grants, retail distribution and mentorship with retail executives to five early-stage beauty brands founded by Black and Brown female-identifying leaders.
JCPenney and Rare Beauty Brands have created the Lift Beauty Accelerator , a brand incubation initiative aimed at beauty brand founders from underrepresented backgrounds. The program will award $10,000 grants, retail distribution and mentorship with retail executives to five early-stage beauty brands founded by Black and Brown female-identifying leaders.
E.l.f. has become the first beauty brand to test real-world commerce in the Roblox virtual world, via the platform’s collaboration with Wa l mart. E.l.f. has created a virtual kiosk within its E.l.f. UP! experience on Roblox , where U.S. visitors ages 13 and older can purchase a Roblox-exclusive limited-edition physical product — an E.l.f. UP! Pets hoodie — as well as a selection of beauty products including lip balms and sunscreen.
California's largest insurer, State Farm, has issued a stark ultimatum to the California's Department of Insurance: approve significant rate hikes for home insurance or face the company's exit from the market.
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This week's rundown includes new tools for shoppable media, AI assistants, personalization, returns forecasting, installment payments, shipping platforms, and marketplaces. The post New Ecommerce Tools: July 2, 2024 appeared first on Practical Ecommerce.
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Summary In a world of information overload, retailers need access to the best insights quickly to make accurate business decisions. Using AI summary within a retail intelligence platform, retailers can access the main takeaways from data. This process saves retailers ample time, allowing them to focus on taking action. Uncover how AI summaries can impact your retail decision-making now.
The watch and jewelry retailer is bringing in a Radisson Hotel and Icahn Enterprises alum as interim CFO after reporting a 22% drop in net sales for its most recent quarter.
With nearly 70 years of history, Bob's Stores has been a beloved fixture in local communities, offering affordable apparel and footwear. Despite its strong community ties, financial struggles have necessitated the liquidation of the company.
This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia
CACI , experts in consumer and location planning, have analysed the changing relationship between people and place, highlighting how and why a national footfall reduction at retail environments is happening, but still leading to rising spend. According to CACI data, since 2019, vendors across the UK have experienced an overall 11.5% drop in footfall.
In a unanimous decision, the Federal Trade Commission (FTC) has moved to block the $4 billion merger between mattress maker Tempur Sealy and Mattress Firm, the largest bedding retailer in the United States.
Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón
Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.
EverPass Media, a joint venture between the NFL and RedBird Capital Partners, is set to revolutionize how fans watch NFL games in bars, restaurants, and other commercial establishments.
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This past weekend, The Fragrance Shop brought the Artificial Intelligence fragrance-making machine, EveryHuman, to Manchester for the first time in the North. During a two-day pop-up event at the Manchester Trafford Centre, customers were invited to create their bespoke scents using the world’s first AI fragrance machine – the first 25 of which received a TFS goody bag.
Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.
A new Nisa Local has opened Edinburgh under the leadership of retailer Ashok Pothugunta, a veteran in the retail industry with over 15 years of experience with Nisa.
Heidi Klein , the iconic swim and resort wear brand, has opened a new pop-up store at Bicester Village designer outlet shopping centre in Oxfordshire, just in time to offer summer luxury to women for the holiday season. The store will operate throughout the summer, providing an additional opportunity for lovers of the brand to discover their beautifully crafted swimwear and ready-to-wear pieces featuring classic silhouettes that blend elegance with the perfect fit. rpa: group , with nearly 40 ye
There is very little faith that the big three political parties can secure a smokefree Britain, according to a poll carried out by the UK Vaping Industry Association.
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