Thu.Oct 03, 2024

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From Red Flags to Must-Haves: Choosing the Right eCommerce SEO Company

Groove

In 2024, more than one in five retail purchases will take place online. For your eCommerce store to thrive, you need to build your digital presence and bring people to your site. An eCommerce SEO company can serve as a crucial partner in achieving these goals, so let’s look more closely at how these specialized agencies can help your business grow. Understanding the Role of an eCommerce SEO Company An eCommerce SEO services company uses its expertise in digital retail to help clients build their

SEO 291
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Rebirth at Kohl’s: Retailer Brings Back Beloved Babies ‘R’ Us Registry

Retail TouchPoints

Expectant parents, rejoice! After announcing its new in-store partnership with Babies ‘R’ Us , Kohl’s is bringing back the retailer’s beloved baby registry. Expectant families can build, manage and share their wish lists with loved ones via Kohls.com or the Kohl’s App. When opening an account on the Baby Registry, consumers can confirm where gifts should be shipped, track the baby’s expected arrival date, customize a welcome message for loved ones and start selecting products to add to the

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How to Choose the Right Digital Marketing Company: An eCommerce Guide

Groove

Marketing is the lifeblood of eCommerce stores, but it's also something that many store owners struggle to navigate. With so many different marketing avenues and strategies that go into the recipe for success, it's not a surprise that owners are often left feeling a little overwhelmed. Thankfully, working with an experienced digital marketing company is a solution that can help.

eCommerce 289
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JCPenney, LIFT Select 10 Finalists for Beauty Accelerator Program

Retail TouchPoints

JCPenney and Rare Beauty Brands have selected 10 finalists for the 2024 LIFT Beauty Accelerator program, which was created to empower female-identifying founders from underrepresented backgrounds. LIFT will support five early-stage brands from these communities with $10,000 grants, retail distribution and mentorship from beauty executives. During the competition’s next phase, finalists will pitch their concepts to a judging panel that includes Daren Curry, VP of Digital Acceleration at Rare Beau

Retail 264
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Modernizing the Frontend Experience on Salesforce Commerce Cloud

Unlock agility, boost performance, and gain control over your Salesforce frontend with the latest masterclass from Composable.com : Modernizing the Frontend Experience on Salesforce Commerce Cloud Featuring experts from Algolia, Ember, Netlify, and Stripe, this masterclass focuses on practical strategies for optimizing your Salesforce Commerce Cloud storefronts using modern composable commerce integrations.

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“Nothing’s Gonna Touch You In These Golden Years?” Only Half Of Americans Know How To Save For Retirement

Forrester eCommerce

David Bowie’s classic song "Golden Years" tells us to “look at that sky, life's begun.” But retirement’s “golden years” are looking less golden for Americans. Forrester data indicates that many Americans are willing to work past the age of retirement, or even work a part-time job in retirement to supplement their income.

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Amazon Dives Into the Shark Tank to Promote ‘Buy It Now’ Launch

Retail TouchPoints

Borrowing a page from Shark Tank , Amazon will premiere its new Buy It Now game show on Prime Video on Oct. 30, 2024. Entrepreneurs will have 90 seconds to pitch their product to The 100, an audience of potential customers. If this group likes the product and the price, contestants make their pitch to a rotating panel of celebrities/entrepreneurs, including Gwyneth Paltrow, Tony Hawk and Christian Siriano.

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High Prices are Finally Wearing Down Pet Parents

Retail TouchPoints

In consumer goods, the pet category can often be impervious to macroeconomic events that cause consumers to tighten their wallets. This sentiment proved true during the pandemic when, despite economic and supply chain turmoil, the pet supplies and food categories boomed. The U.S. Bureau of Labor Statistics reported that the pet category saw more than $100 billion in spending in 2021, well above the sales of alcohol.

Toys 261
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Panic Buying of Toilet Paper Triggered by Dockworker Strike

RetailWire

The recent dockworker strike is more likely to impact non-paper goods like electronics and cars.

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Poshmark Overhauls Fee Structure to Improve Seller Transparency

Retail TouchPoints

Social commerce and resale company Poshmark has rolled out a new fee structure designed to help sellers maximize their earnings. The initial 20% seller fee will be replaced with a 5.99% fee, along with an additional $1 , $2 or $3 fixed fee, depending on the total order amount. The fixed fee pricing tiers for buyers and sellers include: · Orders under $15: $1 fee; · Orders between $15 and $50: $2 fee; and · Orders $50 and above: $3 fee.

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Amazon wants to hire 250K for the holidays again

RetailDive

For the second consecutive year, the company is planning a major round of hiring to sustain its operations during retail's busiest quarter.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Using Wishlists Beyond the Holidays

UpSellIt

When people think of wishlists, they typically associate them with special occasions like birthdays, weddings, and holidays. However, in the world of ecommerce, wishlists are a valuable tool that extends far beyond the holiday season. For retailers, wishlists enhance the shopping experience by allowing customers to easily save their favorite items or share them with friends and family, leading to increased engagement and conversions.

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As Levi’s pivots to DTC, Dockers may be sold

RetailDive

CEO Michelle Gass said the khakis business “has underperformed for some time” and the company wants to focus on its denim and Beyond Yoga brands.

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Pizza Hut Is Giving Away 1 Million Free Pizzas in Honor of BOOK IT! Anniversary

RetailWire

Pizza Hut is offering the free pizzas for a limited time.

Books 116
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The North Face expands secondhand program

RetailDive

The brand’s Renewed program now allows customers to return used items online and in stores in exchange for credit.

Customer 119
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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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McDonald’s Announces the Return of 4 New ‘Boo Buckets’ in Time for Halloween

RetailWire

McDonald's has updated the iconic Halloween pail for the 21st century.

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New Ecommerce Tools: October 3, 2024

Practical eCommerce

This week: new tools for search ad campaigns, financing, collecting reviews, supply-chain management, and cross-border shipping. The post New Ecommerce Tools: October 3, 2024 appeared first on Practical Ecommerce.

eCommerce 112
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Score Free Wings With Applebee’s New ‘Pick 6 Mondays’ NFL Promotion

RetailWire

Applebee’s partnership with the NFL is culminating in a new company promotion: Applebee’s Pick 6 Mondays with free boneless wings.

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Amazon launches suite of visual search features

RetailDive

The e-commerce giant added five new tech features so shoppers can conduct faster and more precise product searches.

eCommerce 111
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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California Food Label Law Aims To Clear Up Expiration Date Confusion

RetailWire

Gov. Gavin Newsome signed a bill making certain food label phrases illegal in California.

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fabric’s Mike Micucci on Transforming Retail with LLMs

Fabric Blog

Enterprise grade digital commerce platform for omnichannel retailers to power the customer journey from Commerce to Order Management.

Retail 98
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Retail KPI Dashboard: What is It, How to Create It, and Examples

Korona

Explore 15 KPIs to track for a successful retail KPI dashboard plus examples to optimize sales, inventory, and customer experience.

Retail 97
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Bath & Body Works teams up with ‘Emily in Paris’ for the holidays

RetailDive

A limited-time collection of 50 products inspired by the Netflix series will debut in stores and online in November.

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Is Your Brand AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

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Best SaaS Integration Platforms: Examples and Importance

Digital Doughnut

Businesses are always finding ways to run more smoothly and accomplish more. One tool that helps them achieve better performance is the SaaS integration platform. SaaS stands for Software as a Service. It connects different software tools together and ensures their integration works without any disruption. It handles tasks like transferring information between the integrated tools and automating processes.

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Popeyes and DoorDash Team Up for Football Season With Tailgating Bundle and Wing Truck Tour

RetailWire

Popeyes is collaborating with DoorDash for a Tailgating Bundle and a Wing Truck Tour.

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Smeg Opens Pop-Up Store at Bluewater Shopping Centre

365 Retail

Italian appliance brand Smeg is preparing to open a pop-up shop at Bluewater Shopping Centre, running from 7th October to 3rd November 2024. Located in the Lower Guildhall, this temporary store will offer customers an opportunity to explore Smeg’s range of products, marking the brand’s first pop-up retail space outside its permanent flagship store on Regent Street.

Fashion 64
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8 Examples to Understand What Makes Gen Z Ads Work in 2024

Email Audience

Gen Z is the generation born between the late 90s and the early 2010s. It’s the most diverse generation in the world. Gen Zers are more mixed racially, sexually, and culturally than previous generations. Even their age ranges between 12 and 28, making them difficult to group. This presents a real challenge when it comes to marketing. Gen Z doesn’t fit into the nice, neat boxes that demographers and marketers like to use.

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5 Steps to Omnichannel E-Commerce Success

Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

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New Look Releases 2024 Sustainability Report, Highlighting Significant Progress Across Key Targets

365 Retail

New Look has published its 2024 Sustainability Report, providing a comprehensive update on its ‘Kind to Our Core’ strategy, which was first launched in January 2022. The report highlights New Look’s achievements in reducing emissions, diverting textiles from landfills, and setting new goals for traceability and recycled materials, among other sustainability efforts.

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In-N-Out Burger Trolled in New Ad Campaign. Is This Brilliant Marketing?

RetailWire

In-N-Out Burger was targeted by local competitor Habit.

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KP Snacks announces partnership with Wicked

TalkingRetail

KP Snacks has announced the launch of a partnership between Butterkist and Universal Pictures’ movie version of Wicked.

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Carl’s Jr. Introduces Mobile Game To Boost Loyalty Program Sign-Ups

RetailWire

This new game from Carl's Jr. can save you some serious money on your favorite eats.

Games 52
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Mastering E-commerce Strategies to Drive Growth in B2B Distribution

B2B distributors and wholesalers: this webinar is for you! Discover the game-changing potential of composable commerce—a flexible, modern approach to e-commerce—and explore the strategies and technologies transforming the B2B landscape. Learn how to create custom digital experiences for your business from the leaders at Orium , commercetools , and Contentful as they walk through real-world examples, providing actionable insights on how to future-proof your business, integrate new opportunities s