Thu.Nov 07, 2024

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Omnichannel vs. Multichannel eCommerce: Key Differences to Know

Groove

For your eCommerce business to excel, you need a plan that helps you determine how you will develop online content and engage your users. Selecting the right strategy for business growth could be your key to achieving success. Omnichannel and multichannel eCommerce marketing tend to be the two dominant methods that internet retailers use to distribute content and determine how their content and platforms interact with each other.

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New Research — Content Management Systems: Landscape & Trends

Forrester eCommerce

According to Forrester’s Marketing Survey, 2024, 69% of global B2C decision-makers increased their investment in content management technology, up from 59% who did so in 2023. Web content management software growth now outpaces the growth of the broader software market and is poised to reach $15.3 billion (total addressable market) by 2028.

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Hy-Vee Improves Supply Chain, Inventory and Forecasting Operations with Integrated Solutions

Retail TouchPoints

Supermarket chain Hy-Vee has optimized its distribution and transportation network with the help of three solutions from Manhattan Associates : the solution providers’ Warehouse Management System (WMS), Transportation Management System (TMS) and Demand Forecasting and Inventory Optimization (DFIO) module. Employee-owned Hy-Vee, which operates more than 570 stores across nine Midwestern states, now runs its inbound and outbound transportation on the Manhattan TMS, helping ensure maximum cube

Supplies 289
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What The US Election Results Mean For Consumer Spending

Forrester eCommerce

With a new administration set to take office in 2025, a different set of economic policies will come into play, shaping consumer sentiment and driving spending behavior. We aren’t sure quite yet exactly what these policies will be – just as for brands, campaign promises often diverge significantly from the delivered experience.

Consumer 195
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Omnichannel E-Commerce: Drive More Revenue at Less Cost

Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

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Aldi, Gelson’s and Hornbacher’s Connect ESLs to Instacart Product Picking Solution

Retail TouchPoints

Three more supermarket chains will connect their electronic shelf label (ESL) hardware to the Carrot Tags pick-to-light functionality from Instacart , making it easier for Instacart pickers — and eventually for consumers themselves — to find the products on their shopping list. Aldi , Gelson’s and Hornbacher’s have now deployed Carrot Tags, which light up to identify products on Instacart shoppers’ pick lists, following Schnucks ’ July 2024 announcement of a chainwide rollout.

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How Health Insurers Can Regain The Medicare Advantage

Forrester eCommerce

For seniors, Medicare Advantage (MA) remains a valuable alternative to traditional Medicare, offering comprehensive, cost-effective healthcare. However, policy shifts and market changes have made it harder for insurers to achieve performance and profit goals. Amid declining financial performance, insurers like Cigna have reduced their presence or exited MA altogether.

Marketing 195

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How Customer Marketers Piece Together A Customer Advocacy Tech Stack 

Forrester eCommerce

Our first Forrester Tech Tide™: B2B Customer Advocacy and References Management, Q4 2024, shows a fractured market. Yet while recent disruption has caused angst, it also spurred innovation. Marketers have plenty of options.

Customer 195
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How Marketers Can Use the Holidays to Set a Foundation for Long-Term Loyalty

Retail TouchPoints

Amazon’s summer Prime Day sales event now serves to kickstart many retailers’ summertime sales and back-to-school marketing efforts, and is generally pivoting marketers’ planning calendars. This year, peak Halloween marketing time, usually running from mid-September to early October, turned into “Summerween” -themed sales and product drops. And now, brand marketing teams wonder if the holiday marketing calendar has been elongated too.

Marketing 270
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562: US Sellers Rejoice! The Govt Just Destroyed Temu And Shein

My Wife Quit Her Job

In this episode, I cover the new de minimus rules that level the playing field with Temu, why your favorite bargain finds might disappear and the surprising winners in this e-commerce shakeup. What You’ll Learn How Temu Has Been Able To Dominate Ecommerce In The US The new changes to the deminimus rules Why these changes hurt Temu and Shein Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 years.

eCommerce 156
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3 Ways to Increase Customer Loyalty

UpSellIt

Building and maintaining customer loyalty is essential for any brand aiming for long-term success. Loyal customers not only drive consistent revenue but also serve as brand ambassadors, spreading the word to potential new customers. In a market where customer acquisition costs are soaring and competition is fierce, fostering loyalty can set your brand apart.

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NEWS: SML RFID Delivers 98% Inventory Accuracy to Gina Tricot

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

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Shopping Trends: Why Shopping Shifted to an Ambient Action | Salsify

Salsify

Since the first online transaction occurred in 1994 — a Sting CD sold by a Swarthmore College student named David Kohn, per Vice — shopping has been losing its “get up and go.

eCommerce 119
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Under Armour plots ‘most significant’ marketing to date as it works to win back shoppers

RetailDive

“I don’t believe the consumer’s mad at us, we just have to give them a reason to want to engage with us again,” CEO Kevin Plank said on a call with analysts.

Marketing 119
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Tiffany & Co. Opens in Trafford Centre’s Selfridges

365 Retail

The Trafford Centre , one of the UK’s premier retail and leisure destinations, has recently welcomed renowned jewellery brand Tiffany & Co. with a new concession in the Selfridges Accessories Hall. The store features Tiffany & Co.’s latest design concept, inspired by its Fifth Avenue flagship redesigned by Peter Marino, offering visitors a luxurious shopping experience.

Leisure 109
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Stores risk £5,000 fines over improper vape disposal

TalkingRetail

An expert from waste management company Biffa has warned business owners about the risk of significant fines for not complying with UK WEEE regulations - including the provision of a takeback system for consumers.

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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

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Warby Parker raises full-year guidance as it posts double-digit revenue growth in Q3

RetailDive

The company is on track to open 40 new stores by the end of the year and continues to add eye exam locations as it works to grow its vision offerings.

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Sniffer dog finds illegal vapes and cigarettes valued at £1.6m in Preston raids

TalkingRetail

A sniffer dog has hunted down thousands of hidden illegal vapes and cigarettes as part of a crackdown at shops across Preston. Lancashire County Council's Trading Standards team joined forces with HM Revenue & Customs and tobacco detection dog, Sky, a working cocker spaniel from… This story continues at Sniffer dog finds illegal vapes and cigarettes valued at £1.

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Allbirds makes progress in Q3 but profits remain elusive

RetailDive

The DTC footwear brand’s store closures have hurt sales and saved cash. Now it’s introducing new styles and stepping up its marketing.

Marketing 108
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WooCommerce related products: Complete guide for beginners

Omnisend

Reading Time: 9 minutes You might think that setting up related products in WooCommerce is complex or only worth doing if you have technical know-how, but that couldn’t be further from the truth. The reality? WooCommerce makes it surprisingly simple to display related products, upsells, and cross-sells. This means that with just a few steps, you can improve your sales across the board.

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Pricing for Profit: How to Set, Negotiate, and Succeed

Speaker: Igli Laci, Strategic Finance Leader

In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a

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Amazon debuts virtual holiday shop

RetailDive

The immersive 3D shopping experience includes music, animations and a guided journey to help with product discovery.

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Empowering Retail: The Evolving Landscape of E-commerce Platforms

Fabric Blog

Enterprise grade digital commerce platform for omnichannel retailers to power the customer journey from Commerce to Order Management.

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Taco Bell Joins the Chicken Nugget Party Along With McDonald’s, KFC, and Others

RetailWire

Taco Bell is stepping into new territory in a crowded culinary arena to promote a perennial favorite: the chicken nugget.

Other 98
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New Ecommerce Tools: November 7, 2024

Practical eCommerce

This week: new tools for website builders, SMS marketing, AI-powered shopping assistants, reverse logistics, social commerce, and cross-border transactions. The post New Ecommerce Tools: November 7, 2024 appeared first on Practical Ecommerce.

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4 Best Practices for Ensuring Success in International Markets Ahead of Peak Season

The opportunity for e-commerce merchants in international markets is immense. Data indicates that when international options are available at checkout, merchants see up to 20-60% higher cart conversion and a 128% higher gross merchandise value (GMV) than domestic orders. However, while the opportunities are significant, so are the risks. Without careful planning and strategic partnerships, merchants may face challenges, including high shipping costs, complex customs regulations, and unexpected p

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Warner Bros. Discovery’s Max Gains Over 7 Million New Subscribers in Q3

RetailWire

More subscribers signed up for Warner Bros. Discovery's Max in the last quarter than ever before.

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True Retail Intelligence: Why You Need to Be Customer-Centric

Dynamic Action

Summary A customer-centric view is one of three critical lenses retailers need to fully understand performance and be successful. This lens helps retailers understand their most profitable customers’ preferences, buying patterns, and discount behaviors. EDITED’s Retail Intelligence Solution empowers retailers by bringing all three lenses together, combining market, profit, and customer data for confident, comprehensive decision-making.

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DICK’s Sporting Goods Recreates Iconic Film Moments With NFL Star J.J. Watt in New Holiday Ad

RetailWire

An NFL legend tackles holiday shopping in a hilarious new commercial for DICK's Sporting Goods.

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Søstrene Grene to Open First Cambridgeshire Store in Peterborough’s Queensgate Shopping Centre

365 Retail

Søstrene Grene , the Danish homeware brand known for its signature Scandi style, is set to open its first Cambridgeshire location at Queensgate Shopping Centre in Peterborough. The new store will feature Søstrene Grene’s wide range of homeware, including contemporary interiors, kitchen accessories, children’s toys, soft furniture, and seasonal collections with frequent product drops.

Toys 67
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A Blueprint for B2B Commerce

In the B2B space, digital expectations are higher than ever. Consumer platforms have made online experiences incredibly user-friendly and efficient, adding pressure for businesses to follow suit to meet the expectations of the modern B2B buyer. Take inspiration from B2C commerce strategies and adapt them for B2B digital interactions. Learn to create engaging and well-crafted consumer shopping experiences with insights and tools from Orium’s report, A Blueprint to B2B Commerce.

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Home Depot Co-Founder Dies at the Age of 95

RetailWire

He helped create a "nation of doers," The Home Depot said in a statement.

Retail 98
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Adobe Forecasts Festive Online Spending Will Hit Record £25.9bn as Shoppers Prioritise Price and Value

365 Retail

Today, Adobe released its 2024 UK holiday online spending forecast, projecting record-breaking online sales of £25.9 billion for the season from 1 November through 31 December. Based on Adobe Analytics data tracking billions of visits to UK retail sites and 100 million SKUs across 18 categories, the report provides an in-depth view of the UK digital economy this season.

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PayPoint and Share Energy partner to improve customer payment services

TalkingRetail

PayPoint and Northern Ireland electricity supplier Share Energy have announced a new partnership to provide pre-payment customers with payment solutions available immediately at PayPoint locations.

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The Cotswold Company Expands Reach with Launch on NEXT

365 Retail

The Cotswold Company , the digitally-led furniture and homeware brand known for its premium, handcrafted pieces, has launched on NEXT.co.uk. This marks the brand’s first entry onto a third-party retail platform, complementing its fast-growing e-commerce site and 10 UK showrooms. Founded in 1996, The Cotswold Company offers a range of thoughtfully designed furniture, with a focus on quality materials and craftsmanship.

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Loyalty 101: How To Turn Browsers Into Buyers For Lasting Engagement

Speaker: Shaunna Bruton, Danielle Wyllie, and Kailey Holmes

Say goodbye to one-size-fits-all retail, and say hello to experiences that keep your customers coming back for more! Customer loyalty isn’t just earned - it’s cultivated through meaningful engagement with the help of data. This webinar will take you behind the scenes of how top retailers turn customer data into personalized experiences that drive engagement and retention.