Fri.Oct 04, 2024

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How to Choose the Best eCommerce SEO Firm: Key Considerations

Groove

The top result on Google receives more clicks than the second and third results combined. Businesses that improve their page rankings can dramatically increase how much traffic they bring to their sites, resulting in greater revenue. When building your business, working with an eCommerce SEO firm can make a difference. Recognizing the Need for an eCommerce SEO Firm A quality eCommerce search engine optimization firm is the cornerstone of building a robust digital presence that will bring custome

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Beyond Discounts: How 4 Top Retailers are Revolutionizing Loyalty Programs

Retail TouchPoints

It seems that every retailer has a loyalty program these days. Because of this, their universality is raising the bar. To capture customers’ attention, it’s no longer enough just to offer discounts or a points system. Instead, retailers need to craft loyalty programs that are easy to access, include uncommon or unexpected benefits and make a meaningful connection with shoppers.

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The Secret to High Growth: Co-Create A Customer-Obsessed Strategy

Forrester eCommerce

In the competitive B2B landscape, above-average growth is a common ambition, yet many businesses fail to achieve this objective. According to Forrester’s State Of Customer Obsession Survey, 2024, 83% of B2B decision-makers set meeting commercial growth targets as a top priority. However, only 24% are outpacing their industry’s average growth. The underlying issue?

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Heidi Klum ‘Modelverse’ Lets Players Walk a Virtual Catwalk in Roblox

Retail TouchPoints

Supermodel Heidi Klum has launched Modelverse , a new digital fashion experience in Roblox. Developed in partnership with Supersocial , a creative studio that specializes in virtual world development, Modelverse gives gamers the chance to model in exclusive events inspired by VIP gatherings including award shows, high-fashion events and Klum’s renowned annual Halloween party.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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The State Of AI Agents: Lots Of Potential… And Confusion

Forrester eCommerce

AI agents are getting a lot of buzz. They featured in Forrester’s Top 10 Emerging Technologies for 2024, bagged the keynote spot at Salesforce’s conference, and have allegedly triggered an arms race between OpenAI and big tech companies. What, exactly, are AI agents?

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5 Tips to Make ‘Returnuary’ as Painless as Possible

Retail TouchPoints

It’s understandable that retailers are frustrated by persistently high product return rates, especially for ecommerce purchases ( 15.4% following holiday 2023, according to the National Retail Federation). Retailers can try to reduce returns by charging fees or adding/keeping friction to the process, but too-stringent policies risk annoying consumers — or worse, discouraging them from making any purchase.

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Dick’s Sporting Goods Integrates Traceability into Sourcing Operations

Retail TouchPoints

Dick’s Sporting Goods will expand its use of sourcing solutions from Inspectorio , incorporating traceability as it centralizes its production chain activities under the solution provider’s AI platform. After utilizing Inspectorio’s Responsible Sourcing and Inspection solutions for over three years, Dick’s will add the company’s Traceability and Transparency , Production Monitoring , and Lab Testing modules into its supply chain operations.

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FastSpring Brings World-Class Payment Solutions to gamescom asia: Your Gateway to Global Gaming Markets

FastSpring

FastSpring is thrilled to announce our participation in gamescom asia, a premier event that offers unparalleled business opportunities both within and beyond Southeast Asia. As a global leader in payment solutions for game developers, our presence at this dynamic gathering underscores our commitment to supporting the burgeoning gaming industry across the region and around the world.

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Home Depot Retail Media Network Launches New Self-Service Ad Platform

Retail TouchPoints

Orange Apron Media , the retail media division of The Home Depot , has launched a new self-service experience for brand advertisers. Through Orange Access, advertisers can plan, activate, optimize and report on their media campaigns with the retailer through a single platform. The new experience, powered by Vantage , builds on Orange Apron Media’s existing self-service capabilities , which allow advertisers to expand campaigns using audience extensions beyond HomeDepot.com.

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Unlock the Secrets of D2C Success With FastSpring at GamesBeat Next 2024

FastSpring

FastSpring is excited to announce our role as the leading sponsor of GamesBeat Next, a premier event on the gaming industry calendar. Set to take place on October 28-29 at Convene in the heart of San Francisco, this event promises to be a melting pot of ideas, innovations, and opportunities for game developers and industry professionals alike. This year’s theme “Back to Growth,” is in response to the wake of recent challenges, the video game industry stands resilient, poised to reignite its mome

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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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Delta Air Lines Signs Codeshare Agreement With Saudia Airlines. Here’s What That Means

RetailWire

Customers of Delta Air Lines will have more options for locations between North America and the Arabian Peninsula thanks to its codeshare agreement with Saudia Airlines.

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How the Very Group Partnered with Wiser to Improve Pricing Consistency and Efficiently Manage Inventory.

Wiser

In today’s retail landscape, success depends on having a solid strategy that adapts to market changes in real time. The Very Group, one of the UK’s largest online retailers, faced challenges with inconsistent pricing and growing competitive pressure. They needed a better way to keep track of competitor pricing and product availability, especially in fast-moving categories like electronics and toys.

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Optimizing Amazon Listings

ROI Revolution

Selling products on Amazon has led to a new and significant revenue stream for many brands. If you work for a brand that sells on Amazon, it’s crucial to invest time in how you present the products that you sell on the channel by optimizing your Amazon listings. When done well, your products will rank highly in search results and your conversion rates will improve.

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Branding Comes First, Says Sharma Brands Owner

Practical eCommerce

Per Nik Sharma, positive name identity leads to affordable customer acquisition and retention. The post Branding Comes First, Says Sharma Brands Owner appeared first on Practical Ecommerce.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Poshmark slashes seller fees

RetailDive

The move comes a few months after rival resale marketplace Mercari cut fees entirely, eliminating a major source of seller frustration.

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Spirit Airlines Might Be Near Chapter 11 Bankruptcy

RetailWire

Crippled with billions in debt, Spirit is reportedly talking to creditors about bankruptcy.

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AAFA pushes again for Facebook, Instagram to join the notorious markets list

RetailDive

One association member said Meta’s social platforms “pose the most significant threat” to its IP and brand integrity of any global platform.

Marketing 105
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Instacart Ads Innovations: What Brands Need to Know for 2025

CPC Strategy

Commerce Instacart Ads Innovations: What Brands Need to Know for 2025 By Tinuiti Team Oct 04 2024 As we head into the end of the year and of course, the beginning of 2025 planning, let’s take a moment to review the innovations Instacart Ads has brought to the marketplace. Instacart is often tough, in terms of ownership and investment, but great at providing valuable insights and benchmarks into national performance and distribution as well as leading the field with Amazon and Walmart when

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Is Your Brand AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

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Black Friday to Cyber Monday US retail sales to hit ‘record’ $75B

RetailDive

That’s up 5% from last year. Meanwhile, Cyber Monday is seeing its relevance face, according to a Bain & Company report.

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Del Taco Announces the New $5 Mucho Meal and the Return of the Cookie Butter Shake

RetailWire

Del Taco continues to up the ante on its menu offerings.

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The Weekly Closeout: Belk unveils fresh board of directors and Finish Line to disappear

RetailDive

The regional department store has a new board while the athletics brand’s stores are being rebannered as JD locations.

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Tree-planting project grows thanks to Northern Ireland retailers

TalkingRetail

Convenience retailers SuperValu and Centra are offering local groups the chance to apply for packs of native trees, in an effort to increase the number of trees in Northern Ireland.

Retail 59
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Omnichannel E-Commerce: Drive More Revenue at Less Cost

Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

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ILA port strike ends through tentative deal

RetailDive

The agreement, which extends the parties’ master agreement, comes three days after a strike commenced at East and Gulf Coast ports.

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Forecourt operator opens its 100th Greggs

TalkingRetail

The forecourt operator Motor Fuel Group (MFG) has opened its 100th Greggs bakery. The new store is in MSG’s Morrisons Daily forecourt in Totton, Southampton.

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What is Amazon Prime Student?

Ecommerce Guru

Summary: As a student, you’re always on the lookout for ways to save money and get the most value out […] The post <strong>What is Amazon Prime Student?</strong> appeared first on Ecommerce Guru.

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Euromillions draw offers £133m top prize tonight

TalkingRetail

National lottery retailers are anticipating a big boost in sales for Euromillions tickets today (4 October) because of tonight’s £133m prize. Allwyn, the lottery’s operator, has forecast a possible 66% increase in ticket sales.

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Mastering E-commerce Strategies to Drive Growth in B2B Distribution

B2B distributors and wholesalers: this webinar is for you! Discover the game-changing potential of composable commerce—a flexible, modern approach to e-commerce—and explore the strategies and technologies transforming the B2B landscape. Learn how to create custom digital experiences for your business from the leaders at Orium , commercetools , and Contentful as they walk through real-world examples, providing actionable insights on how to future-proof your business, integrate new opportunities s

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Beginner’s Guide: How to Start Selling on Amazon?

Ecommerce Guru

Summary: Selling on Amazon can be a lucrative opportunity for beginners looking to start an online business. This comprehensive guide […] The post <strong>Beginner’s Guide: How to Start Selling on Amazon?</strong> appeared first on Ecommerce Guru.

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Utterly Butterly new on-pack promotion

TalkingRetail

Utterly Butterly offers shoppers a wing walking experience with new on-pack promotion. The on-pack promotion offers 25 winners an exclusive opportunity to fly with AeroSuperBatics, the world’s only aerobatic formation wing walking team. The wingwalking experience is worth over £500 per person.

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Ford Introduces Its New Expedition Lineup for 2025

RetailWire

Ford has introduced its fully redesigned 2025 Expedition lineup, catering to families who need spacious and technologically advanced SUVs.

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Big increase in number of vapers who did not previously smoke, study suggests

TalkingRetail

A million adults in England now use vapes despite having never been regular smokers, according to the latest medical research. The findings, published in the journal Lancet Public Health, said most of these vapers are using vapes every day.

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NEWS: SML RFID Delivers 98% Inventory Accuracy to Gina Tricot

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.