The Ultimate Guide to eCommerce SMS Delivery: Tips for Boosting Marketing Deliverability Rates
Groove
OCTOBER 10, 2024
Ninety-seven percent of Americans own cellphones, making SMS messaging an excellent means of reaching customers and keeping them engaged with brands. Organizations that use this strategy have access to a highly reliable communication method with higher open and engagement rates than email. With over 70 percent of people making purchases after receiving text messages, it is clear that this is a powerful means of engagement.
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