Mon.Nov 04, 2024

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How to Revitalize Seasonal Businesses to Stay Open All Year

Retail TouchPoints

When one owns a seasonal business, such as landscaping or wedding services, they can face several challenges. How do seasonal businesses survive in the “off season?” Are there ways to revitalize seasonal businesses so that they can stay open year-round and generate revenue no matter the season? Challenges of Seasonal Businesses The types of seasonal businesses run the gamut, from ice cream stands to snowplowing services.

Books 198
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This Holiday Season, Gift Consumers Compelling Creative  

Forrester eCommerce

Advertising spend is big during the holiday season, but the key ingredient of persuasive advertising – compelling creative – is scarce.

Gifts 367
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How Brands Should be Preparing for a Potential TikTok Ban

Retail TouchPoints

For more than two years the fate of TikTok in the U.S. has hung in the balance. But even now, with the platform’s existence more precarious than ever, it continues to expand its user base, cultural influence and status as a marketing and commerce powerhouse. If the current ban on the platform is upheld, it will be blocked in the U.S. on Jan. 19, 2025 unless it is sold to a U.S.

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Building the Future with AI at the Edge: Critical Architecture Decisions for Success

Forrester eCommerce

Edge intelligence marks a pivotal shift in AI, bringing processing and decision-making closer to where it matters most: the point of value creation. By moving AI and analytics to the edge, businesses enhance responsiveness, reduce latency, and enable applications to function independently—even when cloud connectivity is limited or non-existent.

Customer 259
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Omnichannel E-Commerce: Drive More Revenue at Less Cost

Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

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Vitamin Shoppe Parent Company Franchise Group Enters Chapter 11, Plans to Close American Freight

Retail TouchPoints

Franchise Group has filed for Chapter 11 bankruptcy as part of a restructuring agreement with its primary lenders that will allow its three strongest banners — Pet Supplies Plus , The Vitamin Shoppe and Buddy’s Home Furnishings — to remain in operation. However, large durable goods retailer American Freight will be shut down as part of the restructuring, with closing sales beginning Nov. 5 at its 365 locations and online.

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Revenue Operations: Hot Topics from B2B Summit EMEA 2024

Forrester eCommerce

Revenue operations hot topics from the ever-popular analyst sessions at this year’s Forrester B2B Summit EMEA 2024.

B2B 221

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2024 Holiday Shipping Guide: Deadlines, Surcharges, and Smart Strategies for E-commerce Businesses in the US and Canada

lateshipment

The holiday season is almost here, just T-23 days as we are writing this article away from things getting really hectic. For e-commerce businesses, this means it’s time to prepare for the busiest time of the year. And remember, early preparation is key to ensuring a smooth holiday season. So, in this blog, we’ve covered a comprehensive holiday schedule in the form of information on shipping deadlines and peak season surcharges for the 2024 season.

eCommerce 130
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American Independent Business Alliance Brings Back Annual ‘Shop Indie’ Holiday Campaign

Retail TouchPoints

The American Independent Business Alliance (AMIBA) has launched a new holiday campaign to motivate shoppers to support locally owned and independent businesses throughout the season. Shop Indie Local is an annual initiative that runs from November 1 to December 31, to encourage shoppers to buy from local businesses, which can recirculate 2X to 4X more dollars back into communities than spending with non-local businesses.

Events 214
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Vitamin Shoppe owner files for bankruptcy

RetailDive

Franchise Group, which also runs Pet Supplies Plus and Buddy’s Home Furnishings, will shut down American Freight starting this week.

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Pigskin-Day Purchasing: The CW Makes ACC College Football Games Shoppable

Retail TouchPoints

The CW Network has teamed up with Shopsense AI to make its weekly broadcasts of ACC college football games shoppable. The partnership kicked off last weekend during the Virginia Tech vs. Syracuse game on Nov. 2, during which fans were able to shop game-day essentials and team merchandise directly from their mobile devices. “By bringing shoppable TV to The CW’s ACC college football broadcasts, we’re merging the excitement of live sports with cutting-edge technology that enhances fan experiences

Games 204
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NEWS: SML RFID Delivers 98% Inventory Accuracy to Gina Tricot

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

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DTC is dead. Long live DTC.

RetailDive

As a channel, it remains key to growth for many retailers. But the era of the DTC brand as we know it is over.

Channel 131
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Target Unwraps Immersive Store and Digital Experiences for Holiday Shoppers

Retail TouchPoints

Photo credit: Stephen Allen Target has transformed its aisles and app into a “fantastical destination” for the holidays, designed to capture the joy of the season while helping customers in their gift-giving quests. Stores have been equipped with a range of holiday displays and themed areas, including a peppermint swirl path, a Merry Cherry Chalet and, in some locations, a nine -foot-tall holiday bear.

Gifts 170
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Press Release: FastSpring Hires Head of Gaming to Help Game Publishers Embrace a D2C Future 

FastSpring

SANTA BARBARA, Calif. — FastSpring, a leading global payments platform for over 3,500 growth-stage companies including top video game publishers, has hired Chip Thurston as Head of Gaming. Thurston formerly served as Director of Product at Scopely and Monetization Lead at SciPlay. As the mobile direct-to-consumer (D2C) landscape continues to evolve through lawsuits and regulation changes happening around the world, Thurston will lead efforts to help enable mobile publishers through education, st

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Helping CPG Brands Get From the “What” to the “Why”

Wiser

One of the major challenges we see brands facing is the underutilization of data analytics in retail execution. In some cases, it’s about not using enough data; but more often, it’s about poor actionability tied to the data received. While data-driven strategies are becoming more widespread, CPG brands often still lag other industries when it comes to leveraging big data for action-based insights.

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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

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The Children’s Place launches Shein storefront

RetailDive

The deal allows the youth apparel company to distribute its products through the fast-fashion giant’s platform and diversify its omnichannel strategy.

Apparel 90
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Structured Data Markup for Ecommerce Product Pages

Practical eCommerce

Structured data helps search engines understand a page's purpose and elevate its visibility in organic listings. The post Structured Data Markup for Ecommerce Product Pages appeared first on Practical Ecommerce.

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The invisible secret behind retail’s modernization journey

RetailDive

As retailers evolve their businesses to be data-informed and better utilize AI technologies, it will become more important to modernize their IT infrastructure.

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Little Caesars Marks 18 Years of Military Support by Offering Free Food on Veterans Day

RetailWire

Little Caesars is offering a free HOT-N-READY Lunch Combo at participating locations nationwide on Nov. 11 for Veterans Day.

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Pricing for Profit: How to Set, Negotiate, and Succeed

Speaker: Igli Laci, Strategic Finance Leader

In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a

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Top AI Search Engine Features Compared

Practical eCommerce

Prominent and not-so prominent-providers are remaking search with advanced tools, large language models, and more. The post Top AI Search Engine Features Compared appeared first on Practical Ecommerce.

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Chili’s Has Experienced ‘Remarkable’ Growth Thanks to This One Appetizer

RetailWire

Chili's has experienced impressive growth in part due to the viral social media success of one particular appetizer.

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Personalization 101: How to use simple data to create tailored retail experiences

RetailDive

Personalization is powerful—why are so many retailers missing the mark? Learn how to get it right.

Retail 98
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Vitamin Shoppe Owner Franchise Group Files for Chapter 11 Protection

RetailWire

After years of internal turmoil and declining profit, Franchise Group has filed for bankruptcy.

98
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4 Best Practices for Ensuring Success in International Markets Ahead of Peak Season

The opportunity for e-commerce merchants in international markets is immense. Data indicates that when international options are available at checkout, merchants see up to 20-60% higher cart conversion and a 128% higher gross merchandise value (GMV) than domestic orders. However, while the opportunities are significant, so are the risks. Without careful planning and strategic partnerships, merchants may face challenges, including high shipping costs, complex customs regulations, and unexpected p

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Peloton targets millennial men with first part of multiphase campaign

RetailDive

The friendly rivalry between football-playing brothers T.J. and J.J. Watt is the focus of “Find your push. Find your power.

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Here’s How Sharpies Will Allow Starbucks Employees To Humanize the Coffee Experience Again

RetailWire

Could a simple Sharpie be the solution to humanizing the Starbucks experience again?

Retail 98
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Target touts new early Black Friday sale

RetailDive

This week, the retailer will hold a pre-Thanksgiving sale and has also begun offering daily and weekly deals.

Retail 91
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Grubhub’s Gold Days Promo Is Live With Exclusive Deals

RetailWire

Grubhub is dishing out a month-long event with discounts and deals.

Events 104
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A Blueprint for B2B Commerce

In the B2B space, digital expectations are higher than ever. Consumer platforms have made online experiences incredibly user-friendly and efficient, adding pressure for businesses to follow suit to meet the expectations of the modern B2B buyer. Take inspiration from B2C commerce strategies and adapt them for B2B digital interactions. Learn to create engaging and well-crafted consumer shopping experiences with insights and tools from Orium’s report, A Blueprint to B2B Commerce.

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Casper finds new owners through Carpenter Co deal

RetailDive

The brand, which was acquired in 2022 by Durational Capital Management, has become a subsidiary of the polyurethane foams manufacturer.

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North Home Expands with New Four-Floor Concept Store in Leeds’ Victoria Quarter

365 Retail

Nordic-inspired homeware and furnishings retailer North Home is set to open a new concept store in County Arcade, located within Leeds’ iconic Victoria Quarter. This expansion marks a major milestone for the independent retailer, offering customers an immersive four-floor experience filled with designer collections across furniture, ceramics, fragrances, kitchenware, lighting, accessories, skincare, and more.

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Adapting to consumer spending habits in 2024

RetailDive

Learn how grocery shopping trends have changed in 2024 and how your brand can adapt to the new spending habits.

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Christmas Adverts 2024: The Year’s Most Anticipated Festive Campaigns Unveiled

365 Retail

The holiday season in the UK wouldn’t feel complete without the yearly spectacle of Christmas adverts. These much-anticipated TV spots have become as traditional as mince pies, as brands compete to create the most memorable campaign. From sentimental stories to humorous tales, Christmas adverts aim to evoke a festive spirit, create emotional connections, and drive holiday sales.

Toys 62
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Loyalty 101: How To Turn Browsers Into Buyers For Lasting Engagement

Speaker: Shaunna Bruton, Danielle Wyllie, and Kailey Holmes

Say goodbye to one-size-fits-all retail, and say hello to experiences that keep your customers coming back for more! Customer loyalty isn’t just earned - it’s cultivated through meaningful engagement with the help of data. This webinar will take you behind the scenes of how top retailers turn customer data into personalized experiences that drive engagement and retention.