Fri.Jul 26, 2024

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eCommerce Site Analysis - The Basics

Groove

eCommerce is constantly evolving and your strategy should be too. If not, the competition will eat you for breakfast (num num). The first step in your eCommerce strategy moving forward should be a thorough eCommerce site analysis. Your site needs to be firing on all cylinders before you focus on increasing traffic. This means it should be optimized using current industry best practices and converting visitors to customers.

eCommerce 356
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The CrowdStrike Moment Calls For A Redefinition Of Business Resilience

Forrester eCommerce

Crises such as the one triggered by CrowdStrike's global outage shine a bright light on many aspects of business and technology. Our new report provides a thorough overview of recommended actions for tech leaders as they face the unfolding long-term repercussions.

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Casey’s Expands Reach in Texas with Acquisition of 198 CEFCO C-Stores

Retail TouchPoints

Convenience store chain Casey’s General Stores has agreed to acquire Fikes Wholesale , owner of CEFCO Convenience Stores. The all-cash transaction is valued at $1.145 billion , which Casey’s will finance through cash and bank financing. The transaction is anticipated to close in the fourth quarter of this year, subject to customary closing conditions and regulatory approval.

Banking 264
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RevOps and AI: The Cobbler’s Children Need Shoes Too

Forrester eCommerce

Generative AI is already widely adopted in B2B marketing across a range of applications, often deployed by Revenue Operations teams on behalf of the wider revenue ecosystem. How should revops teams themselves use AI though to maximise their own efficiency and performance?

B2B 259
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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How Store Design Teams are Thinking About Sustainability

Retail TouchPoints

Today’s store design teams are facing mounting pressures. More than three-quarters ( 76% ) of respondents to Retail TouchPoints’ latest Store Design & Experience Survey expected their store design budgets to rise in some way over the next 24 months, but that doesn’t mean they can make careless investments. Store design teams are simultaneously navigating: The rising cost of materials ( 57% ); Adapting store experiences to new shopper expectations ( 57% ); and Having to integrate new digita

Download 264
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Redefining Industry: China’s Leap into GenAI-Driven Manufacturing Excellence

Forrester eCommerce

In the rapidly evolving landscape of smart manufacturing, Generative AI (GenAI) is driving a shift in industry standards and operating models. In China, this emerging technology is enabling leading manufacturing firms to enhance their innovation and efficiency, positioning them as key players on the global stage.

More Trending

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4 Key Elements for a Successful Customer Loyalty Program

Groove

Managing customer churn and increasing lifetime value are two of the most common initiatives our marketing team is given when working with an organization to grow revenue. The reality is both of these elements can be defining KPIs for your business and a critical intersection for organizations looking to improve customer loyalty. 4 Key Elements Your Loyalty Program Must Have Defining the solution is only half of the battle.

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Colorado Court Puts Kroger-Albertsons Merger on Hold

Retail TouchPoints

A Denver District Court judge has stopped the Kroger-Albertsons merger in its tracks, cancelling a planned Aug. 12 hearing and setting a trial date of Sept. 30, 2024. The proposed $24.6 billion merger, first announced in October 2022 , has been challenged by Colorado’s and eight other state Attorneys General, the United Food and Commercial Workers union as well as the Federal Trade Commission, which voted to block the merger in February 2024.

Other 264
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Develop a Winning KPI Strategy for Your Game Marketing

FastSpring

With so many marketing channels to manage to promote your game, combined with the complexity of monetizing your games on multiple platforms, in PC marketplaces, or even D2C via your own webshop, your head might be spinning keeping up with where to focus your efforts. In this episode of Growth Stage, we interview Adam Lieb of Gamesight about his thoughts on: Why video game marketing is so complex.

Games 158
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Are Errors Hindering B2B Commerce Growth?

Retail TouchPoints

Is your web store a partner in your success or a saboteur hindering your growth? Your buyers expect accuracy, flexibility and a seamless purchase experience, yet order errors are a leading cause of frustration for B2B buyers. In fact, according to recent data, 68% of B2B buyers are discouraged from ordering online due to order errors. Today, having a web store is not a supplementary project but mission-critical.

B2B 261
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AI for Commerce: Foundations, Aspirations, and Hype

AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.

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Coach brings Spring 2024 collection to the metaverse

RetailDive

The Tapestry brand introduced virtual wearables and other features to Roblox and Zepeto in an effort to better reach Generation Z.

Other 126
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McDonald’s Recent Test Might Lead to the Return of a Fan-Favorite Menu Item

RetailWire

McDonald's customers have been begging for the return of this item, and they just might get it.

Customer 116
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In-store experience wins out as customers want to see and touch purchases: report

RetailDive

Customers value associate’s advice, particularly for luxury goods, while they feel frustrated by chatbots’ inability to resolve customer service inquiries.

Customer 124
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Rite Aid Closes 50 Additional Stores in Michigan and Ohio

RetailWire

Rite Aid continues closing underperforming locations.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Mystic Gum Sees Early DTC Success

Practical eCommerce

Serial entrepreneur Braxton Manley envisions a family holding company of direct-to-consumer brands. Mystic Gum is his latest. The post Mystic Gum Sees Early DTC Success appeared first on Practical Ecommerce.

eCommerce 112
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Nordstrom to open more Indochino shop-in-shops

RetailDive

The expanded partnership comes as the DTC custom suit brand works to grow its footprint of showrooms.

Customer 111
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Del Taco Celebrates Best Fast-Food List Topping With Freebies, More Locations

RetailWire

Del Taco recently surpassed Chick-fil-A as the best fast-food restaurant amongst consumers and is offering freebies to celebrate.

Consumer 105
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Macy’s names head of home, food and toys

RetailDive

The department store promoted Sabina Israelian-Garcia to the role with the goal of diversifying the retailer’s product assortment.

Toys 111
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Staying Ahead of UFLPA Enforcement: Best Practices for Retail Supply Chains

Speaker: Ethan Woolley, Director at Kharon

This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia

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Chipotle Faced Backlash About Its Burrito Bowl Portion Sizes. How Did It Respond?

RetailWire

Chipotle faced backlash for its meager portion sizes.

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Hoka leads Deckers to 22% growth in Q1

RetailDive

The running brand surged 30% in the quarter thanks to strength in the DTC channel and robust sell-through of new styles.

Channel 102
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Red Lobster Closes More Restaurants as Buyer Emerges

RetailWire

As Red Lobster continues to shutter stores amid bankruptcy proceedings, help may be on the way.

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July 2024 SEO News Recap

ROI Revolution

Welcome to our July 2024 SEO News Recap! This month, we cover some basic SEO strategy to implement on your site, Google updates on AI overviews, the end to Google’s continuous scroll feature, and more. Also, be sure to check out our new installment of “ROI Answers” at the bottom of this article to find answers to commonly asked SEO questions.

SEO 78
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Future-Proofing Enterprise Commerce: Why Extensibility Wins with Shopify

Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón

Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.

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Apple iPhone Pushed Out of China’s Top 5

RetailWire

Apple has been having a challenging time in regard to China lately.

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New forecourt store opens as part of Co-op / EG On The Move agreement

TalkingRetail

A new service station and Co-op store at Platts Roundabout, Billingshurst, forms part of a new franchise agreement between the convenience retailer and the petrol forecourt business, EG On The Move.

Retail 69
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The Weekly Closeout: Nike and Journeys make C-suite appointments

RetailDive

The athletics brand named Cheryan Jacob as chief information officer, while the footwear retailer appointed Stacy Doren as its marketing chief.

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BRC comments on CMA findings in supermarket loyalty pricing investigation

TalkingRetail

The CMA, which launched a review into loyalty pricing in the groceries sector in January, said in an update that there is currently a lack of evidence to suggest that promotions are unfair.

Retail 64
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🚀Future-Proof Your Salesforce B2C Commerce: Modernization Strategies Inside!

Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.

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Taco Bell and Mountain Dew Celebrate Baja Blast’s 20th Anniversary

RetailWire

Taco Bell revealed a new collaboration with Mtn Dew that celebrates the 20th anniversary of the Mtn Dew Baja Blast with a season-long promotion featuring various events and new products.

Events 59
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Innocent Drinks and ex-Olympian Greg Rutherford team summer challenges

TalkingRetail

Team GB legend Greg Rutherford has teamed up with Innocent Drinks for the launch of a campaign to get kids to eat more fruit and veg after it emerged just 23% are getting their five-a-day.

Retail 59
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CrowdStrike Chief Says Crashed Systems Almost Completely Fixed

RetailWire

It’s been a week since the faulty CrowdStrike update created global IT chaos, but the company’s boss said that almost all of its sensors are back online.

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ACS welcomes FCA statement on access to cash

TalkingRetail

ACS (the Association of Convenience Stores) has welcomed the latest statement from the Financial Conduct Authority (FCA) on the importance of access to cash in communities.

Banking 59
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5 Ways You Can Win Faster with Gen AI in Sales

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.