Fri.Jul 26, 2024

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eCommerce Site Analysis - The Basics

Groove

eCommerce is constantly evolving and your strategy should be too. If not, the competition will eat you for breakfast (num num). The first step in your eCommerce strategy moving forward should be a thorough eCommerce site analysis. Your site needs to be firing on all cylinders before you focus on increasing traffic. This means it should be optimized using current industry best practices and converting visitors to customers.

eCommerce 335
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The CrowdStrike Moment Calls For A Redefinition Of Business Resilience

Forrester eCommerce

Crises such as the one triggered by CrowdStrike's global outage shine a bright light on many aspects of business and technology. Our new report provides a thorough overview of recommended actions for tech leaders as they face the unfolding long-term repercussions.

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Nordstrom Adds 5 More Indochino Shop-in-Shops

Retail TouchPoints

Nordstrom is expanding its shop-in-shop partnership with custom apparel brand Indochino by adding five new locations, bringing the total number of Indochino shops in Nordstrom stores to 32. The partners opened their first shop-in-shops in 2021. Indochino specializes in made-to-measure suits, shirts, chinos and outerwear for men and women. Customers visiting Indochino shops at Nordstrom will receive a personalized shopping experience guided by the brand’s Style Guides, who help customers pi

Apparel 278
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RevOps and AI: The Cobbler’s Children Need Shoes Too

Forrester eCommerce

Generative AI is already widely adopted in B2B marketing across a range of applications, often deployed by Revenue Operations teams on behalf of the wider revenue ecosystem. How should revops teams themselves use AI though to maximise their own efficiency and performance?

B2B 259
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Casey’s Expands Reach in Texas with Acquisition of 198 CEFCO C-Stores

Retail TouchPoints

Convenience store chain Casey’s General Stores has agreed to acquire Fikes Wholesale , owner of CEFCO Convenience Stores. The all-cash transaction is valued at $1.145 billion , which Casey’s will finance through cash and bank financing. The transaction is anticipated to close in the fourth quarter of this year, subject to customary closing conditions and regulatory approval.

Banking 264
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Redefining Industry: China’s Leap into GenAI-Driven Manufacturing Excellence

Forrester eCommerce

In the rapidly evolving landscape of smart manufacturing, Generative AI (GenAI) is driving a shift in industry standards and operating models. In China, this emerging technology is enabling leading manufacturing firms to enhance their innovation and efficiency, positioning them as key players on the global stage.

More Trending

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4 Key Elements for a Successful Customer Loyalty Program

Groove

Managing customer churn and increasing lifetime value are two of the most common initiatives our marketing team is given when working with an organization to grow revenue. The reality is both of these elements can be defining KPIs for your business and a critical intersection for organizations looking to improve customer loyalty. 4 Key Elements Your Loyalty Program Must Have Defining the solution is only half of the battle.

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Colorado Court Puts Kroger-Albertsons Merger on Hold

Retail TouchPoints

A Denver District Court judge has stopped the Kroger-Albertsons merger in its tracks, cancelling a planned Aug. 12 hearing and setting a trial date of Sept. 30, 2024. The proposed $24.6 billion merger, first announced in October 2022 , has been challenged by Colorado’s and eight other state Attorneys General, the United Food and Commercial Workers union as well as the Federal Trade Commission, which voted to block the merger in February 2024.

Other 264
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Develop a Winning KPI Strategy for Your Game Marketing

FastSpring

With so many marketing channels to manage to promote your game, combined with the complexity of monetizing your games on multiple platforms, in PC marketplaces, or even D2C via your own webshop, your head might be spinning keeping up with where to focus your efforts. In this episode of Growth Stage, we interview Adam Lieb of Gamesight about his thoughts on: Why video game marketing is so complex.

Games 133
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Are Errors Hindering B2B Commerce Growth?

Retail TouchPoints

Is your web store a partner in your success or a saboteur hindering your growth? Your buyers expect accuracy, flexibility and a seamless purchase experience, yet order errors are a leading cause of frustration for B2B buyers. In fact, according to recent data, 68% of B2B buyers are discouraged from ordering online due to order errors. Today, having a web store is not a supplementary project but mission-critical.

B2B 261
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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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In-store experience wins out as customers want to see and touch purchases: report

RetailDive

Customers value associate’s advice, particularly for luxury goods, while they feel frustrated by chatbots’ inability to resolve customer service inquiries.

Customer 121
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Tuckernuck Boosts Holiday Conversions 304% With MNTN Performance TV

Retail TouchPoints

Tuckernuck , an omnichannel lifestyle retail brand that sells classic yet unique apparel and gifts, needed a scalable advertising channel that it could rely on to drive significant performance during the peak holiday season. In partnership with digital marketing agency El Toro Interactive , the brand turned to MNTN Performance TV to take its advertising efforts to the next level.

Apparel 260
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Mystic Gum Sees Early DTC Success

Practical eCommerce

Serial entrepreneur Braxton Manley envisions a family holding company of direct-to-consumer brands. Mystic Gum is his latest. The post Mystic Gum Sees Early DTC Success appeared first on Practical Ecommerce.

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July 2024 SEO News Recap

ROI Revolution

Welcome to our July 2024 SEO News Recap! This month, we cover some basic SEO strategy to implement on your site, Google updates on AI overviews, the end to Google’s continuous scroll feature, and more. Also, be sure to check out our new installment of “ROI Answers” at the bottom of this article to find answers to commonly asked SEO questions.

SEO 78
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Del Taco Celebrates Best Fast-Food List Topping With Freebies, More Locations

RetailWire

Del Taco recently surpassed Chick-fil-A as the best fast-food restaurant amongst consumers and is offering freebies to celebrate.

Consumer 105
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Coach brings Spring 2024 collection to the metaverse

RetailDive

The Tapestry brand introduced virtual wearables and other features to Roblox and Zepeto in an effort to better reach Generation Z.

Other 118
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McDonald’s Recent Test Might Lead to the Return of a Fan-Favorite Menu Item

RetailWire

McDonald's customers have been begging for the return of this item, and they just might get it.

Customer 116
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Macy’s names head of home, food and toys

RetailDive

The department store promoted Sabina Israelian-Garcia to the role with the goal of diversifying the retailer’s product assortment.

Toys 104
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Is Your Brand AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

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Red Lobster Closes More Restaurants as Buyer Emerges

RetailWire

As Red Lobster continues to shutter stores amid bankruptcy proceedings, help may be on the way.

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Nordstrom to open more Indochino shop-in-shops

RetailDive

The expanded partnership comes as the DTC custom suit brand works to grow its footprint of showrooms.

Customer 107
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New forecourt store opens as part of Co-op / EG On The Move agreement

TalkingRetail

A new service station and Co-op store at Platts Roundabout, Billingshurst, forms part of a new franchise agreement between the convenience retailer and the petrol forecourt business, EG On The Move.

Retail 69
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Rite Aid Closes 50 Additional Stores in Michigan and Ohio

RetailWire

Rite Aid continues closing underperforming locations.

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Omnichannel E-Commerce: Drive More Revenue at Less Cost

Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

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BRC comments on CMA findings in supermarket loyalty pricing investigation

TalkingRetail

The CMA, which launched a review into loyalty pricing in the groceries sector in January, said in an update that there is currently a lack of evidence to suggest that promotions are unfair.

Retail 64
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Chipotle Faced Backlash About Its Burrito Bowl Portion Sizes. How Did It Respond?

RetailWire

Chipotle faced backlash for its meager portion sizes.

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Innocent Drinks and ex-Olympian Greg Rutherford team summer challenges

TalkingRetail

Team GB legend Greg Rutherford has teamed up with Innocent Drinks for the launch of a campaign to get kids to eat more fruit and veg after it emerged just 23% are getting their five-a-day.

Retail 59
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Apple iPhone Pushed Out of China’s Top 5

RetailWire

Apple has been having a challenging time in regard to China lately.

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Mastering E-commerce Strategies to Drive Growth in B2B Distribution

B2B distributors and wholesalers: this webinar is for you! Discover the game-changing potential of composable commerce—a flexible, modern approach to e-commerce—and explore the strategies and technologies transforming the B2B landscape. Learn how to create custom digital experiences for your business from the leaders at Orium , commercetools , and Contentful as they walk through real-world examples, providing actionable insights on how to future-proof your business, integrate new opportunities s

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ACS welcomes FCA statement on access to cash

TalkingRetail

ACS (the Association of Convenience Stores) has welcomed the latest statement from the Financial Conduct Authority (FCA) on the importance of access to cash in communities.

Banking 59
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Taco Bell and Mountain Dew Celebrate Baja Blast’s 20th Anniversary

RetailWire

Taco Bell revealed a new collaboration with Mtn Dew that celebrates the 20th anniversary of the Mtn Dew Baja Blast with a season-long promotion featuring various events and new products.

Events 59
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Hoka leads Deckers to 22% growth in Q1

RetailDive

The running brand surged 30% in the quarter thanks to strength in the DTC channel and robust sell-through of new styles.

Channel 82
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OpenAI’s Search Engine SearchGPT Promises Real-time Conversation

RetailWire

Currently in testing, OpenAI’s new search engine, simply called SearchGPT, uses a conversation-style interface to help users quickly find relevant information.

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NEWS: SML RFID Delivers 98% Inventory Accuracy to Gina Tricot

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.