Sat.Feb 17, 2024

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Unleashing The B2B Revolution: The Bold Power Of E-Commerce

Forrester eCommerce

Drawing from my personal experience and passion for e-commerce, I am excited to share research on the compelling reasons and effective strategies for B2B organizations to harness this route to market that will propel their organizational growth.

eCommerce 494
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Shopify Abandoned Cart Email: Inspiration for Your Next Flow

Groove

If you’re like most people who shop online, you’ve probably abandoned your share of carts over the years. The reasons why can range from simple distraction to sudden second thoughts at the last minute. However, that doesn’t change the fact that you were interested in those products enough to consider them in the first place. Where there’s interest, there’s also an opportunity to rescue a sale, and this is just as much the case for your Shopify customers as it is for anyone else.

Shopify 244
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High-Performance IT Means One Size Doesn’t Fit All

Forrester eCommerce

Technology is critical to an organization’s success. This is obvious enough in industries where technology is fundamentally changing the customer experience. But even in something like paint manufacturing or government agencies, technology is critical – though critical in a different way than verticals experiencing significant tech disruption.